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  • Cloud CMA

    COMPARATIVE MARKET ANALYSIS

    1812 Rhododendron Dr, Livermore, CA 94551

    PREPARED FOR

    ClientMARCH 1, 2014

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • 03/01/14

    Dear Client:

    I appreciate the opportunity to share my business plan with you.

    In order to inform you about the current happenings in today's market, I have prepared this comparativemarket analysis (CMA) especially for you. There are many properties on the market today, and each hasdifferent amenities, sizes, and values. By reviewing this CMA, you will have the information needed toprice your home in the appropriate range in today's market.

    The current real estate market presents a variety of challenges. We are faced with more foreclosuresand short sales than we have seen in a long time. Today's buyers are taking longer to make decisionsand have to make sure they qualify for a loan. These obstacles can make selling a daunting task. Mygoal is to help you overcome these things and sell your home quickly and at a fair market value.

    Home buyers always do a lot of comparison shopping. In today's market it is especially important to priceyour home right from the beginning and to get it "show ready". There are many homes available in allprice ranges, but the homes that are priced right and show well are the ones that bring in qualifiedbuyers.

    Part of this package includes a detailed copy of my personal marketing plan. We will certainly go overthis in detail so that you feel comfortable to entrust your home sale to me. I am sure that once you reviewthe plan, you will feel very satisfied with me marketing your home.

    I look forward to hopefully working with you.

    Best Regards,

    Harry Khara

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • INTROCloud CMA

    OUR COMPANY

    Our company, Intero Real Estate Services, is a multifaceted business that operates with you, thecustomer, at the forefront of our day-to-day operations. We are well known and respected in thecommunity and our philosophies are based on both honesty and integrity. As a client centered business,you will receive personal service and be backed by a reputable company.

    We implement multi-level marketing strategies that benefit our clients with every transaction. Our realestate agents have extensive access to information about the communities in which they deal. Thisincludes, but is not limited to: schools, populations, recreation, entertainment, home values, growthpotential and surrounding areas. Many agents live in the areas we serve and therefore can moreaccurately overcome potential obstacles and focus on the unique needs of our clients.

    Our commercial division is well-equipped to provide today's growing number of real estate investors withopportunities for both income and commercial properties.

    The real estate market is always changing and as a result, our agents regularly attend training sessionsand events to further their knowledge and be sure that they are focusing on current conditions that affecttoday's buyers and sellers. This type of training is imperative if we are to be successful in obtaining topdollar on home sales. Our goal is to make sure that we satisfy the special needs of all of our clients andat the same time make the process and transactions go as smoothly as possible.

    Our company is dedicated to maintaining a professional, trustworthy relationship with our clients. Oneway this can be seen is through this Comparative Market Analysis (CMA) which you hold in your hand.This CMA compiles the most current and accurate information relevant to the sale of your home. Seeingthat this is perhaps your most valuable asset, it is imperative that you be equipped with the mostcomplete information possible related to the pricing and marketing of your home.

    The Intero StoryIn 2002, Intero Real Estate Services was born in the heartland of innovation: Silicon Valley. We grewfaster than any other real estate company in history and now have 2,000 agents in 60 offices worldwide.We attribute that growth to technology and our passion for serving you.

    As the top-selling real estate company in Silicon Valley, our experience means better results. You trustus with the biggest transaction of your life, and we take that trust seriously.

    What we've accomplished:

    Received the "Best of Silicon Valley" award from readers of the San Jose Mercury News two yearsin a row (2011 & 2012).

    Continue to sell more homes in Silicon Valley than any other brokerage.

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • Put our customers first we successfully distributed for-sale listings to the largest trafficked websites(Google, Yahoo!, Trulia and Zillow) at a time when few brokerage companies were doing this,significantly increasing listing exposure to a wider population of buyers online.

    Received the EcoBroker Community Service Award in 2006, highlighting our commitment toenvironmentally friendly real estate practices.

    President and CEO Gino Blefari and Chairman Bob Moles received the National Home OwnershipAward by RIS Media for "outstanding achievements among residential real estate's most influentialand charismatic leaders."

    Donated more than $2.5 million to children's organizations in our community.

    Our vision is to fully embrace the people and communities we serve. We believe that being a greatcompany involves not only serving clients with the best of our abilities, but also serving the agents andemployees who make our company number one.

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • INTROCloud CMA

    WHAT IS A CMA?

    No two homes are identical, which is why choosing a sales price or offer price for a home can bechallenging. Thats where the comparable market analysis, or CMA, can be useful.

    What is a CMA?The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the sameneighborhood and price range. This information is further sorted by data fields such as single-family orcondo, number of bedrooms, number of baths, zip codes, and many other factors. Its purpose is to showfair market value, based on what other buyers and sellers have determined through past sales, pendingsales and homes recently put on the market.

    How is the CMA created?CMAs are generated by a computer program supplied by your real estate agents multiple listing service(MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers,who pay dues to gain access to the services public and proprietary data, including tax roll information,sold transactions, and listings input by all cooperating MLS members.

    Listing agents generate CMAs for their sellers, and buyers agents create them for their buyers so bothsides know what current market conditions are for the homes theyre interested in comparing.

    How accurate are CMAs?The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it caninstantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria.Why? The market is constantly changing new listings, pending sales, closed sales, price reductions,and expired listings.

    CMAs can vary widely, depending on the knowledge and skill of the person inputting the searchparameters to the software as well as the number and type of data fields that are chosen. That meanssome features may not be included.

    As informative as the CMA is, it should only be used as a tool and should not substitute for your realestate professionals knowledge and advice.

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • INTROCloud CMA

    MAP OF ALL LISTINGS

    MLS # Status Address Price0 Subject 1812 Rhododendron Dr, Livermore, CA 945511 40603044 S 4421 BUCKSKIN CT $415,0002 40604634 S 2057 BLUEBELL DR $420,0003 40610235 S 1611 BROADMOOR CT $455,0004 40610564 S 5313 LILAC AVE $510,0005 40611619 S 5685 OAKMONT CIR $460,0006 40615930 S 4755 LANTANA AVE $452,5007 40621913 S 1780 HONEYSUCKLE RD $525,0008 40628517 S 5688 CRESTMONT AVE $422,0009 40637006 S 2475 Broadmoor Street $482,000

    10 40639106 S 1432 ASTER LANE $451,50011 40599859 S 5823 RUNNING HILLS AVE $375,000

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • MLS # Status Address Price12 40643981 P 4174 BRISTLECONE WAY $464,950

    Status: S = Sold, P = Pending

    Harry Khara | Intero Real Estate Services | Mobile: 510.366.8892 | hkhara@interorealestate.com |www.HarryKhara.com

  • INTROCloud CMA

    SUMMARY OF COMPARABLE PROPERTIES

    Sold Listings

    Address Beds Baths YrBlt SqFt ListPriceSoldPrice Sold Date

    4421 BUCKSKIN CT 3 2/0 1972 1,120 $399,000 $415,000 Mar 29,2013

    2057 BLUEBELL DR 4 2/0 1971 1,080 $360,000 $420,000 Mar 29,2013

    1611 BROADMOOR CT 3 2/0 1964 1,108 $395,000 $455,000 May 21,2013

    5313 LILAC AVE 4 2/0 1971 1,196 $449,000 $510,000 May 24,20135685 OAKMONT CIR 3 2/0 1969 1,046 $459,000 $460,000 Jul 3, 20134755 LANTANA AVE 3 2/0 1966 1,006 $439,900 $452,500 Jul 2, 20131780 HONEYSUCKLERD 3 2/0 1980 1,178 $475,000 $525,000

    Aug 15,2013

    5688 CRESTMONT AVE 3 2/0 1965 1,006 $398,000 $422,000 Sep 18,2013

    2475 Broadmoor Street 3 2/0 1972 1,178 $468,500 $482,000 Dec 23,2013

    1432 ASTER LANE 3 2/0 1966 1,006 $439,500 $451,500 Dec 24,20135823 RUNNING HILLSAVE 3 2/0 1966 1,006 $355,