Not Technically “Technical”?

Survival Tips for Thriving in the Increasingly Technical World of Search Marketing. By: Brittan Bright #StateofSearch 2014 @brittanbright

Name: Brittan Bright

Current: Customer Success Director, Marin Software Past: Director of Client Strategy, Account Director, Business Development Manager, International Solutions Sales Specialist, Internet Recruitment Consultant, Retail Sales Associate, Waitress, Grocery Check–out Clerk, Fastfood worker, Babysitter

Specialties: Digital Marketing, SEO, SEM, Online Recruitment, Social Media Marketing, Display and Retargeting (coming soon) Education: Bachelor of Arts in English, minor in Journalism Interests: Reading, writing, fashion, travel, history, music, friends, fun, movies, feminism, sci-fi, spirituality, fung shui, cooking, New York CIty

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Business

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Grow Clients.

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Keep Clients.

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Delight Clients.

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Overwhelming

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“Be genuinely curious.”

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“You can’t wait around to be

taught.”

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“If possible, find something that

leverages the skills you already have.”

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“DIY or DIE.”

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Be Humble.

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Make Friends.

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Start Simple.

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Work Smarter.

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Work Harder.

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Translate it into something accessible.

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Care to try.

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Distrust comfort.

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Play to your strengths.

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Expand & challenge your strengths.

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Contribute.

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You don’t have to know all of the

answers.

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Accept the challenge.

Shout Outs! Tricia Carroll | Project Manager| Marin Software

Kim Greuel| Sr. Program Manager| ExactTarget

Philip Golobish| Managing Director & Founder| Golobish Group

Leah Beatty| Marketing Communications Lead |Bingham Greenebaum Doll LLP

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Thank You! Brittan Bright Customer Success Director| Marin Software bright.brittan@gmail.com www.linkedin.com/in/brittanbright/ @brittanbright