Audience Profiling For ‘Blender’ Magazine

Types of audiences targeted (Psychographics)

I main Audience will be 16-30 year oldsDevoted to mainstreamers who believe they areindividualists as it started of as a new idea andwas considered individual and it developed intosomething big.They could also be aspirers as they want to belike the artists in the magazine.

Jicnars Scale

I believe the audience mainly fit into the Dcategory of the Jicnars Scale however as theJicnars scale is such a crude way of measuringaudiences it could also appeal to C1,C2 even theB categories in the Jicnars scale.

The Audience are more likely to go out and playbasketball than stay in and watch TV,They would grab something quick to eat insteadof a meal. They are more likely to hang around with friendsthan do homework.