Analysis of audience profiling of a music magazine

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Target audience analysis: Gender : Unisex (Mainly Men Race : Mainly Black Age : 16-30 Geo-demographics : U.S.A, UK, Canada Socio-economics : E , Can be purchased by unemployed people, students and people above this rank as well. Psychographic profile : Aspirers, fans of hip-hop, rap, music entertainment Conclusions/ Justification: Hip Hop Connection is an English music magazine first issued in 1988. Its final issue was in 2009 and was recognised as one of the best magazines devoted to hip hop.

Transcript of Analysis of audience profiling of a music magazine

Page 1: Analysis of audience profiling of a music magazine

Target audience analysis:Gender : Unisex (Mainly MenRace : Mainly BlackAge : 16-30Geo-demographics : U.S.A, UK, CanadaSocio-economics : E , Can be purchased by unemployed people, students and people above this rank as well.Psychographic profile : Aspirers, fans of hip-hop, rap, music entertainment

Conclusions/Justification: Hip Hop Connection is an English music magazine first issued in 1988. Its final issue was in 2009 and was recognised as one of the best magazines devoted to hip hop.

Page 2: Analysis of audience profiling of a music magazine

Target audience analysis:Gender : UnisexRace : All racesAge : 16-30Geo-demographics : USA, Canada, UKSocio-economics : D , Semi-skilled and unskilled manual workers such as retailers.Psychographic profile : Aspirers hip hop fans, music entertainment

Conclusions/Justification: Billboard is an American music magazine first published in 1894. It started specialising in the music industry in the 1950’s. It’s internationally recognised for record charts, primarily charts like the Billboard Hot 100, ranking top songs and albums regardless of genre.

Page 3: Analysis of audience profiling of a music magazine

Target audience analysis:Gender : MaleRace : Mainly BlackAge : 16-30Geo-demographics – U.S.A, UK, CanadaSocio-economics : E , Can be purchased by unemployed people, students and people above this rank as well.Psychographic profile : Aspirers, Rap fans, Hip-Hop fans, music entertainment, entertainment

Conclusions/Justification: The Source is an American music magazine. It was first issued in 1988 and is the world’s longest running rap periodical.