Get Social with Augmented Reality

Post on 23-Dec-2014

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@remcovrOOm from TAB Worldmedia gave this presentation at Get-Social.nl Also visit our blog for more cases: http://wttfuture.com

Transcript of Get Social with Augmented Reality

Mobile augmented realityMobile augmented realityOfficial partner of:

Get Social Get Social with Augmented Realitywith Augmented Reality

Enhancing the real world with digital content.

Augmented Reality

Image: Back to the Future 1985

GPS Image recognition

Augmented Reality

GPS Image recognition

Information

SourceTAB Worldmedia & National Geographic

Experience

Image: Ghosts of Amsterdam

Experience

Image: Ghosts of Amsterdam

Klik hier om de case te bekijken.

Social

Back to reality

Mobile augmented reality apps / browsers.

Image: SNDRV

Tweeps Around

Is it well used?

> 3.000.000 unique visitors in 2010.

Showing over 5.000.000 Twitter messages per month.

Average repeat visits:5 times per month.

Case by TAB Worldmedia

This is what we see

Is this you?

Case by TAB Worldmedia

Privacy

Other social media examples

Foursquare Youtube Panoramio MobyPicture

Case by TAB Worldmedia

Verbeter de buurt

Case by TAB Worldmedia

Verbeter de buurt

VS

The near Future?

The Future?

I hope NOT!!!

Vision

Klik hier om de film te bekijken.

@remcovrOOmAugmented Reality Director

remco@TABworldmedia.com

Vondelstraat 154 - 1054 GT – Amsterdam - The Netherlands