The Eyeopener 2015-2016 Media Kit

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    Volume47- Issue9November6,2013

    theeyeopener.com@theeyeopener

    Since1967

    FILE PHOTO

    ackingeoryr EyeopenerRobyn Doolittlelife and coveringb Ford story.8-9

    PHOTO:CHARLESVANEGAS

    hockeyuspended

    drinking

    d trip

    thegridto.comMARCH21-27, 2012

    THEGRUD

    The ManWith TheMaster PlanTorontos f reshesthip-hop revolution P.13BY BILLY HOESANTRIKS

    Even better than fucking bagelsP.6

    I dont get itPerformance art for the rest of usP.10

    FULL

    Volume46- Issue14January 23,2013

    theeyeopener.comSince1967

    PHOTO:CHARLESVANEGAS

    PHOTO:NATALIABALCERZAK

    PHOTO:CHARLESVANEGAS

    CRISISOF THE

    ARTS

    How to be

    a foodiefor cheap

    P8

    P12

    Studentsrestrict

    theircreativityto please

    professors

    P11 Her eyes have it

    SPORTTOP

    Meet the classiest

    Rams on campusPages 8-18

    voNt

    Volume47- Issue7October23,2013

    theeyeopener.com@theeyeopener

    Since1967

    PHOTO:DASHAZOLOTA

    $20,000STOLEN

    FROMMAC

    P3PHOTO:NATALIABALCERZAK PHOTO:CHARLESVANEGAS

    AMMERTIME

    PYTIMEESYE

    HE RAMS ARE BRINGING IT. HARD. P8PHOTO:CHARLESVANEGAS

    Volume47 - Issue17February 12,2014

    theeyeopener.com@theeyeopener

    Since1967

    LOVE

    &SEX

    SEXY PEOPLE DOINGSEXY THINGS INSIDE.

    YOUVE BEEN WARNED.PHOTO:NATALIABALCERZAK

    Volume46- Issue19March 6,2013

    theeyeopener.comSince1967

    Celebrating the bestof Ryersons artists

    PHOTO:DASHAZOLOTA

    Volume46 - Issue2September12,2012theeyeopener.com

    Since1967

    News P3

    A new placeto buy beeron campus

    Comm

    Doesneed only

    Arts P16

    Rams coachacts in TIFFmovie

    COMHO

    2015/2016 Advertising Rates & DataEyeopenerth

    e

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    Volume47- Issue3September18,2013theeyeopener.com

    @theeyeopenerSince1967

    P8 EGYPTS UNREST

    PHOTO:AMAL AHMEDALBAZ

    THROUGHOLYMPIANEYESP13

    HOLLYWOODNORTH

    Weve got photos of every A-list celebrity on campus P7

    PHOTO:CHARLESVANEGAS

    PHOTO:NATALIABALCERZAK

    Volume47- Issue22March 26,2014

    theeyeopener.com@theeyeopener

    Since1967

    Meet TheUnemployables

    P8

    PHOTO:NATALIABALCERZAK

    All you need is puppy love

    AccessdeniedP3

    Ryerson can expect more puppyrooms next year P5

    PHOTO:JESSTSANG

    PHOTO:FARNIAFEKRI

    Volume49- Issue9

    November11,2015theeyeopener.com

    @theeyeopenerSince1967

    PHOTO:JAKESCOTT

    The growth of an urbanfarming empire whereyoud least expect it.

    P6

    FARMER

    inthesky

    Volume49- Issue7

    October28,2015theeyeopener.com

    @theeyeopenerSince1967

    PHOTO:ANNIE ARNONE

    HOUSE OF PLYTheres two-plyat Rye, but notfor you. P5

    The Eyeopener

    Connecting students and advertisers,since 1967

    What if you could advertise your business to thousands of

    university students, faculty, staff and mature students every week?What if these thousands of potential new customers were right onyour doorstep, each and every week? What if you could connectwith them both in print and online?

    The Eyeopener can do that. We can connect you to a vibrant,always growing campus.

    Ryerson students and staff are on campus daily - its where theyspend their time, both in class and out. They study, eat, sleep andwork on campus, which means an ad in The Eyeopener is in front

    of them every week.

    Advertising in The Eyeopener is cost-effective. Not only doesyour ad appear in the 10,000 printed copies of the paper, butresearch has shown that those copies are shared and passed onto an additional three to four students. So your ad just tripled, orquadrupled the number of people who have seen it.

    We dont just print a paper every Wednesday, we also put itonline at theeyeopener.com, where over 20,000 unique visitorssee it each and every week. Viewers can read the paper online ordownload a copy to read later, meaning your ad is seen by them.And of course we can put your ad right onto our website if thatssomething youre interested in. With over 20,000 visitors and over35,000 hits a month, your ad will be seen by a lot of people.

    Our Advertising Manager, Chris Roberts, has several years ofexperience working at The Eyeopener, and he knows exactly whatworks when it comes to connecting with our readers. He takespride in the paper, and hes happy to work with you on every stepof the process of putting your ad in The Eyeopener.

    Since 1967, The Eyeopener has published news, sports, artsand much more, with a special emphasis on the people, places andthings that make Ryerson what it is. Weve had some advertiserswho book with us for the entire year, year after year, and wed likeyou to be one of them.

    We can connect you with our readers. Call us today!

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    2015 / 2016 Production Schedule

    2016

    January 20, 27

    February 3, 10, 24

    (Winter Reading Week February 15-19

    March 2, 9, 16, 23, 30

    April 6, 13

    Ad sizes are 300 x 300 px or 680 x 84 px

    2015

    August 26 - Frosh issue

    September 16, 23, 30

    October 7, 21, 28(Fall Reading Week October 12-16)

    November 4, 11, 18, 25

    December 2

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    1 column 2 column 3 column 4 column 5 column

    Number

    of Inserts

    1 2 3 4 5 6 7 8 9 10

    Full Page 712.80 594.00

    1/2 356.40 324.00 297.00

    1/4 191.70 178.20 162.00 148.50

    1/6 138.45 128.70 117.00 107.25

    1/8 99.40 92.40 84.00 77.00

    1/11 74.55 69.30

    1/16 49.70 46.20

    Website 1 Day 1 Week 1 Month

    20.00 100.00 400.00

    All prices are in Canadian $ and do not include HST.

    Eyeopener website traffic from Jan 1 to April 15, 2015: 244,209 page views and 120,554 unique visitors.

    Ad Sizing 1 column 2 column 3 column 4 column 5 column

    Full page 10.1 x 13.5

    1/2 6 x 12.875 8 x 9.625 10.1 x 6.7

    1/4 4 x 9.625 6 x 6.5 8 x 4.875 10.1 x 3.37

    1/6 4 x 6.5 6 x 4.25 8 x 3.25

    1/8 2 x 10 4 x 5 6 x 3.25 8 x 2.5

    1/11 2 x 7.5 4 x 3.75 6 x 2.5

    1/16 2 x 5 4 x 2.5

    Website sizes 300 x 300 px 680 x 84 px