The Eyeopener 2014-2015 Media Kit

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Volume47- Issue9November6,2013

theeyeopener.com@theeyeopener

Since1967

FILE PHOTO

ackingeory

EyeopenerRobyn Doolittleife and coveringFord story.-9

PHOTO:CHARLESVANEGAS

hockeyuspendedinking

trip

thegridto.comMARCH21-27, 2012

THEGRUD

The ManWith TheMaster PlanToronto’s f reshesthip-hop revolution P.13BY BILLY HOESANTRIKS

Even better than fucking bagelsP.6

I don’t get itPerformance art for the rest of usP.10

FULL

Volume46- Issue14January 23,2013

theeyeopener.comSince1967


PHOTO:NATALIABALCERZAK


CRISISOF THE

ARTS

How to be

a foodiefor cheap

P8

P12

Studentsrestrict

theircreativityto please

professors

P11 Her eyes have it

SPORTTOP

Meet the classiestRams on campusPages 8-18

volNth

Volume47- Issue7October23,2013


Since1967

PHOTO:DASHAZOLOTA

$20,000STOLEN

FROMMAC

P3PHOTO:NATALIABALCERZAK PHOTO:CHARLESVANEGAS

RAMMERTIME

PYYTIMEESYE

HE RAMS ARE BRINGING IT. HARD. P8PHOTO:CHARLESVANEGAS

Volume47 - Issue17February 12,2014


Since1967

LOVE & SEX

SEXY PEOPLE DOINGSEXY THINGS INSIDE.

YOU’VE BEEN WARNED. PHOTO:NATALIABALCERZAK

Volume46- Issue19March 6,2013

theeyeopener.comSince1967

Celebrating the bestof Ryerson’s artists

PHOTO:DASHAZOLOTA

Volume46 - Issue2September12,2012theeyeopener.com

Since1967

News P3A new placeto buy beeron campus

CommDoes need aonly c

Arts P16Rams coachacts in TIFFmovie

COMHO

2014/2015 Advertising Rates & DataEyeopener t h

e



Volume47- Issue3September18,2013theeyeopener.com

@theeyeopenerSince1967

P8 EGYPT’S UNREST

PHOTO:AMAL AHMEDALBAZ

THROUGHOLYMPIANEYESP13

HOLLY WOODNORTH

We’ve got photos of every A-list celebrity on campus P7



Volume47- Issue22March 26,2014


Since1967

Meet TheUnemployables

P8


All you need is puppy love

AccessdeniedP3

Ryerson can expect more puppyrooms next year P5

PHOTO:JESSTSANG

PHOTO:FARNIAFEKRI

The WORST−CASE SCENARIO

Survival Handbook:FROSH

Presented By:

Volume42,Issue1 • TheEyeopener — Ryerson’s Independent Student Newspaper since1967 • Wednesday,August 27,2008

H O W T O S U R V I V E

C A F F O O D • B I N G E D R I N K I N G

B E I N G B R O K E • LA M E C LA S S E S

Volume42,Issue 20• The Eyeopener— Ryerson’s IndependentStudentNewspaper since1967 • Wednesday,March4, 2009

Rams lose in rst round of playoffs page 8

P H

OT

O:

S T E P HA NI E

CH

ON

G

OBAMAC O M E S T O

CANADA

Two players involved in rez rumble page 3

How four Ryerson students got close enough to take this picturepage11

The Eyeopener

Connecting students and advertisers, since 1967

What if you could advertise your business to thousands ofuniversity students, faculty, staff and mature students every week?What if these thousands of potential new customers were right onyour doorstep, each and every week? What if you could connectwith them both in print and online?

The Eyeopener can do that. We can connect you to a vibrant,always growing campus.

Ryerson students and staff are on campus daily - it’s where theyspend their time, both in class and out. They study, eat, sleep andwork on campus, which means an ad in The Eyeopener is in frontof them every week.

Advertising in The Eyeopener is cost-effective. Not only doesyour ad appear in the 10,000 printed copies of the paper, butresearch has shown that those copies are shared and passed onto an additional three to four students. So your ad just tripled, orquadrupled the number of people who have seen it.

We don’t just print a paper every Wednesday, we also put it

online at theeyeopener.com, where over 20,000 unique visitorssee it each and every week. Viewers can read the paper online ordownload a copy to read later, meaning your ad is seen by them.And of course we can put your ad right onto our website if that’ssomething you’re interested in. With over 20,000 visitors and over35,000 hits a month, your ad will be seen by a lot of people.

Our Advertising Manager, Chris Roberts, has several years ofexperience working at The Eyeopener, and he knows exactly whatworks when it comes to connecting with our readers. He takespride in the paper, and he’s happy to work with you on every stepof the process of putting your ad in The Eyeopener.

Since 1967, The Eyeopener has published news, sports, artsand much more, with a special emphasis on the people, places andthings that make Ryerson what it is. We’ve had some advertiserswho book with us for the entire year, year after year, and we’d likeyou to be one of them.

We want to connect you to our readers. Call us today!



2014 / 2015 Production Schedule

Fall Term 2014

August 27 (Frosh Issue)

September 10 / 17 / 24

October 1 / 8 / 22 / 29 (Parody issue)

(Fall Reading Week - Oct 13 to 17 )

November 5 / 12 / 19 (Arts & Culture issue) / 26

Winter Term 2015

January 14 / 21 / 28

February 4 / 11 (Love & Sex issue) / 25

(Winter Reading Week - Feb 16 to 20

March 4 / 11 / 18 / 25 (Sports Top 10 issue)

April 1 / 8

Ad sizes are 300 x 300 px or 680 x 84 px



1x 2x 3x 4x 5x 6x 7x 8x 9x 10xFull page $712.80 $594.00

1/2 page $356.40 $324.00 $297.00

1/4 page $191.70 $178.20 $162.00 $148.50

1/6 page $138.45 $128.70 $117.00 $107.25

1/8page $99.40 $92.40 $84.00 $77.00

1/11 page $74.55 $69.30

1/16 page $49.70 $46.20

Web $250.00

Number of Insertions

1 column 2 column 3 column 4 column 5 column

Full page

1/2 page 6” x 12 7 / 8” 8” x 9 5 / 8”

1/4 page 4” x 9 5 / 8” 6” x 6 1 / 2” 8” x 4 7 / 8”

1/6 page 4” x 6 1 / 2” 6” x 4 1 / 4” 8” x 3 1 / 4”

1/8 page 2” x 10” 4” x 5” 6” x 3 1 / 4” 8” x 2 1 / 2”

1/11 page 2” x 7 1 / 2” 4” x 3 3 / 4” 6” x 2 1 / 2”

1/16 page 2” x 5” 4” x 2 1 / 2”

Web Leaderboard (728px x 90px), Square (250px x 250px) or Vertical Banner (120px x 240px)300 x 300 px / 680 x 84 px

The Eyeopener 2014-2015 Media Kit

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Transcript of The Eyeopener 2014-2015 Media Kit