Telling Your Story With Video Telling Your Story With Video

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  • Telling Your Story With Video

  • Youre Part of the Crew!Producer oversees project, guides idea, works with directorDirector - guides actual production (really calls the shots!)Assistant Producer/Assistant Director- finds resources, gets copyright okays, sets schedules, sets up interviews, locationsTalent - on-camera host, anchor, or actor delivers lines, acts in character, follows directors cues

  • Roles in ProductionCamera person (videographer) Runs the camera, tells story visually as guided by directorSound person (Audio Engineer) Records and manages sound, chooses music, sound effects Scriptwriter writes scripts & storyboards Graphics Designer- Creates text, still images, and animations for onscreen and web use.Website Designer- Many programs have websites or are delivered as part of a website. This person creates the site

  • Safety First!Use a tripod and make sure it is stableMake sure camera is tight on tripodWatch out for cablesDont point camera at bright light like the sun for long periods Dont try and force tape, data cards or sticks, cables, or attachments into place

  • Viewfinder (LCD Screen)Lens AssemblyAuto Zoom Control SwitchWideTelephotoInset DetailAuto/Manual Focus ControlsWTBattery CompartmentPower/ Record ControlsMicrophonePlayback ControlsDiagram of a Typical Camcorder

  • Close up of Controls (location of these will vary from camera to camera) Diagram of a Typical CamcorderViewfinderMenu Access Mode ControlCamera/PlayAudio Video PortRecord Button

  • ProductionScenes are rehearsed, performed by talent, and tapedSupporting video (B-roll) is also shot to cover audio (the sound) and natural audio is captured Video/audio clips are logged and labeled

  • The First Rule of Video ProductionNo matter how good your equipment, editing, and graphics Garbage In! Garbage Out! It takes high quality audio/video to make a good production!

  • Telling Your Story With Shots

  • Basic Shot TypesClose-up (CU)Wide Shot (WS)Medium Shot (Med)

  • Shot Purposes Close-up/Extreme CU shots- tell what characters look like, show emotions, point out detailsMedium shots- create comfortable talking distanceWide Shots- Show setting or action.Point of View (POV) shot lets viewer see through a characters eyes

  • How To Frame A Shot (Subject Facing Camera)Subject can be centered Headroom

  • How to Frame A Shot (Subject looking to one side)HeadroomGive lead or talking room

  • How to Frame A Shot Using the Rule of ThirdsPlace most interesting part of subject where lines cross. Notice body and eyes lie along these lines instead of pictures center.



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  • ZOOMING! Zoom Zooming in or out can be used to guide viewer through a scene but should not be overused to avoid audience seasickness

  • Using Angles Birds Eye (High angle) shots make characters or objects look small or weak

    Worms Eye (low angle) shots make characters look big or strong

  • Camera TipsUse a tripodPlace camera so greatest light is at camera persons backUse focus and white balance controlsPractice camera moves (blocking shots) Frame shots and moves with purpose

  • Camera Tips (continued)Vary shotsDont overuse zoom Be sure to lay down pre and post-rollCorrect roll-back (only on tape cameras)

  • Dont do This! The witness Protection shotWhen shooting dont place your subject in front of a strong light like a window, lamp, mirror, etc.

  • Common Video Mistakes.. Too much headroom - bad framing Subject in front of bright backlight Shaky camera - no tripod No shot variety- wide shot lack of planning - no script lack of pre and post roll

  • Audio Track Parts TalkingSound effectsMusicNatural sound

  • Audio TipsUse headphones to listen to sound quality Choose microphones based on project needsPlace microphone right distance from sourceWhen using built-in microphone move closer and zoom out Listen for and control distracting background noise

  • Common Audio Mistakes..

    using only cam mike

    mike too far from sound source not monitoring (listening to) audio

  • On-Air Tips for TalentMake sure ahead of time that you can read and properly pronounce words (especially peoples names)

    Wait for your cue before speaking

    Smile! (when it feels right)

  • On-Air Tips for Talent When addressing audience, look into camera when speaking as much as possible. Hold objects you are speaking about close to face when possible so it is easy to frame shot (spokesmodel pose)

    Speak clearly, projecting your voice toward the microphone

  • Interview Tips Write a focus sentenceResearch the subject Target your audience correctlyPrepare a complete list of questionsDescribe the purpose to the subject before the interview

  • Interview Tips Dont interview the subject without the camera before the actual interview LISTEN Ask good follow-up questions Be polite and professional

  • Interview No-NosYes and no questionsI see and Uh-huhTwo-part questionsObvious questionsQuestions in poor tasteQuestions that have already been answered