The sleepover of your dreams.Night At

KLM Airplane ApartmentNight At

WaterstonesNight At

Floating HouseNight At

Launch

National Online

Press Overnight Stay

Blogger Breakfast

#FloatingHouseParty

Instagrammer Afternoon Tea

Fashion Shoot

Social Spot It

Upstaging Boris

10K New Users

200 million social

impressions

340 pieces of press coverage in the UK alone

73,500 landing page hits

200 journalists experienced the Floating House

first-hand

5 events

38% of entries were first-time users

Comms Social Media

PartnershipsExperiential

Social Experiential

Happy Family

Paris CatacombesNight At

Where do you dream to sleep?Night At