Linkedin Tips for WEB
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Transcript of Linkedin Tips for WEB
New, Hot, & Sexy:
Leveraging Your LinkedIn
Profile for Business
Presentation link for download will be made available at http://www.DawnonFacebook.com
Who I Am: Social Media Speaker |Digital Marketing Coach | New Media
Author | Trainer
What I Do: Work with CEOs, Committed Entrepreneurs, and
Leadership Teams to Create Visibility, Leverage, and Increased Profitability
Using Social Media
Email: [email protected]: dawnraqueljensen.comLinkedIn: DawnonLinkedin.comTwitter: DawnonTwitter.comFan: DawnonFacebook.com
New, Hot, & Sexy: Tips to
• Increase Visibility• Create Credibility• Generate a Taste
Maker
Presentation link for download will be made available at http://www.DawnonFacebook.com
Social Media Branding for Professionals
Social Media Business Catalyst Series
Me: @dawnrjensenWhat I Do: @virtualoptions
Website*
Facebook• Fan Page• Profile• Groups Linkedin
• Profile• Company Page• Groups
YouTube Channel
Slideshare
Delicious
Google+• Profile• Page
Digital Embassies &
Outposts
Social media is the use of technology combined with social interaction to create or co-create value.
Create Social Capital.. Let Them Eat
Establish 1st Layer of the Social Media cake:1) Build up or enhance current Linkedin
profile2) Create Linkedin Company page3) Optimize your Profile4) Manage the consistency between personal
& professional
Linkedin Profiles ①Show Your Gorgeous face
②Google-ize your Title
③Create Custom URL
④Add 3 Specific Websites
⑤Add Skills – You have 50
LinkedIn Public Profile
LinkedIn Public Profile
Linkedin Profile Focus
AreasSummarySpecialtiesSkillsRecommendations
About Public Profiles…BTW
This.
Not This.
This, maybe..
LinkedIn Company Profile
http://www.linkedin.com/companies
Good Reasons to UseFind Clients, Promote Relationships
Build Your Buzz
Hire Professionals/Network
Get Feedback and Research
Take Stock: Vetting & Due Diligence
Maintain Your Professional BrandOrganize Professional RelationshipsGather & Display RecommendationsBecome an ExpertGain Competitive IntelCreate Strategy Partners
Developing Your Linkedin Profile
Linkedin Public Profile
Linkedin Company Profile
Best Practices for
• Never ask someone to join you if you not prepared to endorse their work
• Never** respond to a request to join someone's network unless you know them
Things to remember in any social networking community:
• You are always in control of who you invite• You can always decline an invitation• You are rarely inundated with invitations
Establish Social Leverage: Gain Trust
① Crowd-source Your Groups② Provide Linkedin Answers to Questions③ Actively Post & Participate In Linkedin
Groups or Build One④ Repurpose Content through quality posts⑤ Leverage your other Professional networks
Prospecting • Connect at least 2-3 times a week
• Personalize your InMail Introductions
• Add one key value statement
• Ask for what you want & why you think it’s a great fit
• Think Win-Win
Influencing Through Your Network Statistics
Prospecting
Use your existing connections to find who you’d like to be introduced and connected to.
Leveraging Your Network
Use your existing connections to find who you’d like to be introduced and connected to.
Or as we like to call it..
Leveraging Your Network
Link to profile and area to request an introduction.
Your Network By Region, Industry
All hyperlinked areas filters by region and industry area
Your Network By Region, Industry
Fastest Growth
How you are connectedHow you will be introduced
Network Statistics
Be unreasonablePut yourself out thereBe more interested than interesting
Shared Pictures =
Shared Knowledge =
Shared Bookmarks =
Shared News =
Shared Videos =
Shared Everything =
Questions?
Remember if…
www.DawnonFacebook.com
Questions? Ask our Fan page!
*Text: “dawnraqueljensen” to 32655(FBOOK)HINT:*Use your “fan page name” too!
Social Business Catalyst Series
$100 - Social Content Workbook
Social Content Workbook Package $300 - includes:
• Social Media Workbook• Social Media Strategy
Session• Workbook CD • Bonus Content includes:
1. Social Content Calendar Planner
2. Embassies and Outpost
3. Facebook Fan Page Template
Dawn Jensen
Social Media Speaker |
Digital Media Trainer
|Social Business Catalyst
Email: [email protected]: www.dawnraqueljensen.com
Linkedin: dawnonlinkedin.comFan: www.dawnonfacebook.com
Web Fan