#Dream Tweet

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#DREAM

tweet

By Joe Heuer

Enlightened Inspiration rom a Rock and Roll Guru

Foreword by Jorma Kaukonen


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Copyright 2010 by Joe Heuer

All rights reserved. No patent liability is assumed withrespect to the use o the inormation contained herein.Although every precaution has been taken in the preparationo this book, the publisher and author(s) assume noresponsibility or errors or omissions. Neither is anyliability assumed or damages resulting rom the use o theinormation contained herein.

First Printing: February 2010

Paperback ISBN: 978-1-61699-020-6 (1-61699-020-1)

Place o Publication: Silicon Valley, Caliornia USA

Paperback Library o Congress Number: 2010920816

eBook ISBN: 978-1-61699-021-3 (1-61699-021-X)

Trademarks

All terms mentioned in this book that are known to be

trademarks or service marks have been appropriatelycapitalized. Happy About and its imprint, THINKaha,cannot attest to the accuracy o this inormation. Use o aterm in this book should not be regarded as afecting thevalidity o any trademark or service mark.

Warning and Disclaimer

Every efort has been made to make this book as completeand as accurate as possible, but no warranty o fitness isimplied. The inormation provided is on an as is basis. Theauthors and the publisher shall have neither liability nor

responsibility to any person or entity with respect to lossor damages arising rom the inormation contained in thisbook.


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Everyone has a dream. This marvelous book will help

you find, clariy, and live your dream. Real, practical, and

remarkably inspiring!

Kevin Eikenberry, @KevinEikenberry, Best-selling Author o

Remarkable Leadership and Chie Potential Of cer o The

Kevin Eikenberry Group

Joe Heuer lives his dream by making his love o rock and

roll his career. How cool is that? What about you? Are you

living your dream?

David Meerman Scott, @dmscott,Best-selling Author o The

New Rules o Marketing & PR, a BusinessWeek best-seller now

available in twenty-our languages.

The Rock and Roll Guru lives his dream by shining a love

light to illuminate our dreams. DREAMtweet is that love

light!

Lee Abraham, @Al_Terego, Co-editor o Relix, the Book: The

Grateul Dead Experience.

Our dad is the perect person to write DREAMtweet, since

hes living his own dream as the Rock and Roll Guru!

Alex and Rachel Heuer

Advance Praise


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Dedication

To my beautiul wie,

Lisa, and our antabulous

twin daughters, Alex and

Rachel. You inspire me

even more than rock & roll,

and I love you with

all my heart!


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Acknowledgments

Thank you to my amily or your love and constant

encouragement o my sometimes-wacky ideas.

Thank you to all the groovy rockers who inspire me and have

made my career as the Rock and Roll Guru possible.

Thank you to my brother Bill or orce-eeding me rock & roll

rom a very young age.

Thank you to my good riend Rajesh Setty, @ upbeatnow, or

encouraging me to write this book.

Thanks to all our wonderul clients and customers who

support my joyul endeavors.

Thanks to the rockin cats @WolfgangsVaultor providing a

groovy soundtrack while I wrote this book.

Thanks to you or reading this book. I am immensely grateul

that you have chosen to spend a ew moments o your precious

time here with me.


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Why Did I Write This Book?

I am incredibly blessed to be living my rock & roll dream, and

my mission involves helping other people to live their dreams

and have more un.

I absolutely love living the dream, and I want to share my lovewith the world.

Joe Heuer, @RockandRollGuru


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#DREAMtweet

Contents

Foreword by Jorma Kaukonen 11

Section I

Dream On Rockers! 13

Section II

You Gotta Believe in Something, So

Believe in Your Dream! 27

Section III

Love is Always the Answer 41

Section IVEverybody Needs Passion and Inspiration! 55

Section V

Its Just Your Imagination and Creativity 65


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Section VI

Boys AND Girls Wanna Have Fun! 77

Section VII

Living as a Dream Weaver 87

About the Author 111



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#DREAMtweet 11

Foreword by

Jorma KaukonenFocus on the things you

love, listen with an open

heart, and the music will

speak or itsel.

Jorma Kaukonen,

@JormaKaukonen, ounding

member o Jeferson

Airplane and Hot Tuna,Rock and Roll Hall o

Fame inductee


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#DREAMtweet 13

Dream On Rockers!

Section I

Your dream is your birthright, and it

begins with creating a vivid visiono that dream. These tweets will help

you gain clarity on your dream, while

creating a oundation or pursuing it.


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You can only live your dream i you

have a crystal-clear vision o

that dream.

Once you have a clear vision, youmust release the attachment to how

you think its supposed to maniest

and trust the universal orces.


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#DREAMtweet 15

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Be specific in creating your dream.

Clarity provides tremendous power.

Clarity regarding your dream allowsyou to create vivid mental

pictures and the corresponding

positive emotions.


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5

To live your dream, you must

first decide i you want to be

a rock star or i youre content

to go through lie as an

opening act.


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#DREAMtweet 17

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Dream big and bold i you wanna

have the antabulous lie you deserve.

7A dream is your hearts deepest

desire. Dream as i you absolutely

know it will come true, and eel the

eeling o it coming to ruition.


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There is no room or timidity i you

intend to live your dream.

Discovering your bliss and ollowing

it equals the lie o your

wildest dreams.


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#DREAMtweet 19

10When you are blissul, you are in a

state o rapturous delight. Isnt that a

major component o every dream?

Find people who are living their

dream and study them.

11


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12

The Blues Brothers said,

Were on a mission rom

God. I it doesnt eel that

way, it isnt your dream.


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#DREAMtweet 21

Observe the direction the

herd is moving and sprint in

the opposite direction. The

herd is not living the dream.

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Learn rom the mistakes o others

because youll never live long enough

to make them all yoursel.

Ask or help in achieving your dream.

Remember to ask your angels and

spirit guides, as well as other people.


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#DREAMtweet 23

16Living your dream will require help.

In order to ocus on the things you do

particularly well, it is imperative to

ask or help.

People who are living their dreamnever hesitate to ask or help when

they need it. The Beatles made a song,

an album, and a movie about it.

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Ask yoursel whether you

are committed to the way

your lie is, or the way it can

become when youre living

your dream.


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#DREAMtweet 25

19In order to live a completely ulfilled

lie, pursuing a dream is an

essential component.

What makes you jump up and down,

giggling with delight? Whatever it is,

thats your dream.

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#DREAMtweet 27

You Gotta Believe in

Something, So Believe in

Your Dream!

Section II

Your belie in your dream may be

the single most important actor

in achieving it. As you read these

suggestions, observe your own

belies and consider whether they aremoving you toward your dream. As

Phil Lesh said, Believe it i you need

it, i you dont just pass it on.


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You absolutely, positively gotta be the

number one believer in your dream.

No is, ands, or buts!

Your belie will play a vital role in the

maniestation o your dream.


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#DREAMtweet 29

23Your belie must be strong enoughto carry you through the inevitable

challenges associated with living

your dream.

When you believe wholeheartedlyin your dream, that belie will attract

other people who believe in you and

want to help.

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Belie is one o the main

ingredients that distinguish

the people who achieve their

dreams rom those

who do not.


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#DREAMtweet 31

Know that your dream is

unolding, in addition to

believing it. Believing is an

intellectual exercise; knowing

transcends the intellect.

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Know that universal orces

are conspiring to assist in the


There is a direct correlation between

what you expect and what you

will attempt.


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#DREAMtweet 33

29Any time doubt creeps in, remind

yoursel that Jamaica has a bobsled

team. What is it you cant do?

Ignore the odds, the risk involved, andthe reasons why it cant be done. And

avoid people who ocus on

those things!

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Ignore other peoples

opinions o your dream,

unless they are on your side

as cheerleaders.


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Attempt the seemingly impossible in

order to achieve the incredible.

While the idea that attitude is

everything is philosophically

misguided, having apositive attitude

is a key component to living

your dream.


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#DREAMtweet 37

Your dream will be ulfilled

only when you let go o

your dependence on the

acceptance and approval o

other people.

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Know that you are the only

one who gets to decide

whether youll accept the

status quo or welcome the

challenge o living

your dream.


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#DREAMtweet 39

38Believing in your gits and sharing

them with the world unconditionally

will expedite your dream.

I you really believe in your dreams,

pursue Moby Dick with a jar o

tartar sauce.

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#DREAMtweet 41

Love is Always the Answer

Section III

Your dream can and will be achieved

when you inuse it with love. Love is

the joyul expression o your hearts

deepest desires, and it will draw

your dream into the present momentwith staggering speed. Ponder the

ollowing thoughts as you bathe your

dream in love.


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Do what you love and love what youdo. Do it with all the love in your

heart. That is the very definition o

living the dream.

Focus intensely on your strengths

and the activities you love, and your

weaknesses will become irrelevant.


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#DREAMtweet 43

42I you live rom your heart while

employing your head as a consultant,

the adventure escalates and

miracles occur.

Embrace each and every moment othis magical mystery tour with the

joy and certainty that your dream is

unolding perectly.

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Imbue everything you do

with the joyul light o your

love and you will attract your

dream as i you are a magnet.


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#DREAMtweet 45

You can live rom love or you

can live rom ear, but you

cannot do both. Your dream

will maniest only when you

live rom love.

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Your dream is your love mademaniest. Radiate your love out into

the ethers and it will come back to

you multiplied.

Love can turn the ordinary into the

extraordinary in a heartbeat. Dreams

born o love are everlasting.


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#DREAMtweet 47

48Living your dream involves sharing

your unique gits in order to serve

humanity in a manner that brings joy

to you and the people you serve.

The more joy and love you share inpursuing your dream, the greater the

rewards youll experience emotionally,

spiritually, and materially.

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When you take action on your dreams

rom a place o love, you efortlessly

slip into the inspired state o flow.

Love is the ultimate key to unlocking

your dream. Every spiritual master

has promised us this is true.


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#DREAMtweet 49

Fear is your dreams

adversary. The most efective

technique or casting of your

ears is to bathe them in the

light o love.

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Living your dream immerses you inthe experience o boundless joy while

allowing you to ully express

your potential.

Each moment o pursuing your dreamis to be savored and appreciated.

Appreciation invites more

to appreciate.


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#DREAMtweet 51

55The ultimate key to living your dream

is to all in love with what youre

doing, and inuse your work with all

the love in your heart.

You cant overemphasize theimportance o consciously choosing

happiness in your lie. Its the path to

rockin your dream.

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The absolute simplest dream

maniestation principle in the

world is to be as happy as you

can, or as long as you can, as

oten as you can.


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#DREAMtweet 53

Happiness is your natural

state. It is the path, not

merely a destination. In act,

happiness is the ultimate

dream. Choose it now.

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#DREAMtweet 55

Everybody Needs Passion

and Inspiration!

Section IV

When your dream comes rom your

passion, inspiration always ollows.

The twin pillars o passion and

inspiration will unleash the state o

flow that can propel you to previously

unimagined heights. As you readthis section, consider whether or not

youre living rom passion

and inspiration.


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Set your intentions, take inspired

action, and have un. Then let the

universe sort out the details.

Always act rom inspiration. Theidea that logic and inspiration are

somehow connected is

pure balderdash.


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#DREAMtweet 57

61The root word o inspiration is spirit,

while motivation is based in ear.

Dreams flow rom inspiration,

not motivation.

When you act rom inspiration,

the laws o the material world are

seemingly suspended.

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When you take inspired actions,

maniestations appear rom

unimagined sources.

Living the dream results rom flow,

not struggle. Flow is our natural state,

while struggle takes efort.


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#DREAMtweet 59

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Trust your intuition at all times, even

at the risk o appearing oolish.

When you treat every moment as

the grand adventure its meant to be,

youre naturally living the dream.

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When you are in flow, time

appears to expand as your

creativity is heightened, your

skills are enhanced, and your

true genius gushes orth.


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#DREAMtweet 61

68Allowing your inspiration to flow is

the absolute height o existence. It is

living the dream or all to see.

Live your passion and the universe

will act in cahoots to help you

maniest your dream.

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#DREAMtweet 63

72When you are passionate about your

dream, the universe seemingly bends

to your will and delivers the

dream to you.

When you are passionate aboutyour dream, doors will open and,

metaphorically speaking, the

seas will part.

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Imagine the dream as i it is already a

reality. Do this constantly.

Follow the rules, ignore the rules,

break the rules, or create your own

rules. Whatever you do, persist.


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#DREAMtweet 67

76Employ the Ultimate Creativity

Formula to live your dream: C=MSU.

Translation: Creativity = Make

Stuf Up.

When your dream eels stuck in

neutral, engage in some nonsense to

stimulate your creativity.

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Theres nothing like a little

chaos and anarchy to jolt you

out o your comort zone and

ignite your creative juices.


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#DREAMtweet 69

When you choose to embrace

chaos as an integral part o

living your dream, you can

unction at an optimal level

under any circumstances.

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Living your dream compels you to be

a creative contrarian.

When your dream presents achallenge, ask a child or help. Theyll

likely come up with the simplest and

most direct solution.


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#DREAMtweet 71

82Challenges are to be expected when

pursuing your dream. Consider them

an alarm clock attached to

your creativity.

Its extremely di cult to live the

dream when youre adhering to rules

that were established by other people.

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Just or today, make your own

rules about how youre going

to live your dream. I you

like it, you can do it

again tomorrow.


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#DREAMtweet 73

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Never be araid to make up the rules

as you go along.

Imagination is a critical componentor living the lie o your dreams. Its

much more important than what you

perceive to be the acts.

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Imagination provides a sneak peekinto your uture. Its the cerebral

playground where you connect to the

world o possibility.

Each day spend time imagining yourdream in all its resplendent glory,

while eeling the rush o positive

emotion that accompanies it.


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#DREAMtweet 75

89I you want to create a road map or

living your dream, write your

own eulogy.

By eeling as i your dream has

already maniested, you are inviting it

into your experience.

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#DREAMtweet 77

Boys AND Girls Wanna

Have Fun!

Section VI

Cyndi Lauper eloquently espoused

our desire to have un in her classic

song, and living your dream is

supposed to be un. As you read these

tweets, consider how you can becomemore playul in order to enhance the

un quotient inherent in

living your dream.


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Be playul and have un with your

dream. Make it a game and create a

set o rules that allows you to win.

Dreams are typically about play,not work. When you are living in a

perpetual state o play, you are living

the dream.


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#DREAMtweet 79

93Play hard. Have un. Learn lots. I tellmy darlin daughters this every day

beore they go to school. Adopt it as

your mantra.

When your work and play become

intertwined as a single endeavor, you

are living your dream.

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Living your dream is more thansimply marching to the beat o a

diferent drummeryou gotta boogie

like your lie depends on it.

The most un and efective way to live

your dream is to make your own rules.


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There is a blissully indescribablerush you get when youre working

on a dream that makes this journey

totally groovy.

Laugh more. Laughter is un and

we tend to be significantly more

productive when were having un.


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#DREAMtweet 83

Find the un in your daily

activities. Living your dream

should be un, so develop

the habit o having un in

everything you do.

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Take money out o the

equation and pursue your

dream simply because its un

and puts a smile on your ace.

Money will ollow.


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#DREAMtweet 85

103Dreams are supposed to be un, and

most people seem to think parties

are un. Ergo, living your dream is

supposed to be a party. Logic 101.

Youll know youre living your dream

when youre really having un, but you

know the un is only just beginning.

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#DREAMtweet 87

Living as a Dream Weaver

Section VII

You were born to live as a dream

weaver. Living your dream requires all

the rock & roll mojo you can muster,

incorporating your belie, love,

passion, inspiration, imagination,

and creativity in a manner that isantabulously un. Following are some

ideas you can employ right now to

begin living your dream.


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Living your dream is not complicated.

In act, its actually pretty simple:

1. Decide. 2. Do.

Living your dream is not luck or

happenstance. It is a choice.


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#DREAMtweet 89

107Living your dream means sharing

your love with the world on a

massive scale.

Living your dream requires a

willingness to look silly in the eyes o

other people.

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Living your dream requires

embracing ailure as a learning

experience.

Living your dream means ignoring or

avoiding the critics, naysayers, and

energy vampires.


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#DREAMtweet 91

Living your dream means

groovin on the journey,

irrespective o the outcome.

Make the journey the dream.

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Living your dream is

bestowing your gits on the

world while unveiling the

beacon o light that is your

authentic essence.


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#DREAMtweet 93

113Living in a perpetual state

o appreciation invites the


Living your dream involves dancing

with reckless abandon, even when no

one else can hear the music.

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Living your dream includes having

un as a priority on your daily agenda.

Live your dream by consistently

engaging in activities that make your

heart sing.


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#DREAMtweet 95

117Living the dream is about pursuingyour passion, which is a persistent

preoccupation with an idea others

oten consider unrealistic.

To live your dream, remember this

simple philosophy:

when in doubt, be outrageous.

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Its never about tomorrow

or yesterday. All your power

resides in the now, which is

the only time you can live

your dream.


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I you cant find the path to your

dream, get a machete and create

your own.

When you direct your words,thoughts, emotions, and actions in

the direction o your greatest desires,

your dream emerges.


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#DREAMtweet 101

Living your dream means

letting go o the superficial

nonsense and keeping your

attention on the things that

truly matter.

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When you ocus on your dream, you

leave behind all the things over which

you have no control.

Celebrate your dream every singleday. It sends a powerully positive

message to your subconscious mind

and the universe.


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#DREAMtweet 103

131One o the challenges in living your

dream is learning to embrace change,

while groovin on the chaos that oten

accompanies it.

I your deepest desire is to live yourdream, then you simply cannot

operate rom the same template any

longer. Change is pivotal.

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Allow your dream some time

to blossom. Its row, row, row

your boat gently down the

stream. Its not orce it with

all your might.


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#DREAMtweet 105

Get out o the motivational

speaker mindset o orcing

things to happen. Relax,

enjoy, and allow your dream

to unold.

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#DREAMtweet 107

137Do not take no or an answer, do not

settle, do not make excuses, and do

not give up. Just commit to living

your dream and dont look back.

Your mind can hold only one thought

at a time, so ocus your attention on

the joy o living your dream.

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Dreams encompass living

close to the edge, stretching

the boundaries, and

propelling you beyond sel-

imposed limitations.


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#DREAMtweet 109

When you are living your

dream, there is no need to

keep score because you

already know youre winning.

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Enlightened Inspiration rom a Rock and Roll GuruEnlightened Inspiration rom a Rock and Roll Guru


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111#DREAMtweet

Joe Heuer is known worldwide as the Rock and Roll

Guru (http://RockandRollGuru.com). An entertaining

speaker, author and ull-time rocker, he shares the

nuggets o wisdom he has gleaned rom rock & roll

with proessional audiences throughout this third

rock rom the sun.

Joe believes that in addition to being a groovy musical

genre, rock & roll is a way o lie that has served as

his constant companion and inspiration. He has lived

numerous dreams, including a stint as the youngest

collegiate head basketball coach in the country...who

never played the game.

About the Author


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He has written several books, some o which have

actually been published. Recent titles include The

Rock and Roll Guide to Customer Loyalty and The

Rock and Roll Guide to Patient Loyalty. He also has

several rock & roll books in the works.

His wie calls him an idiot savant or his uncanny

recall o obscure rock & roll lyrics and trivia.

#Dream Tweet

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