Business Communi cations

New Business

Internet of Things

Global Event for Digital Business

Communication & NetworksIoT SOLUTIONS

14 – 18 March 2016Hannover ▪ Germany

cebit.com

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Digitization is revolutionizing the economy and already plays a key role in the success of complete business sec-tors. This digital transformation process will depend crucially on wide-scale integration and the ‘Internet of Things’. The interaction of users, processes, data and physical objects will soon be more relevant than ever before. According to recent estimates (Harvard Business Review) around 28 billion devices will be connected to the Internet by 2020. The challenge lies in the creation of a ground-breaking interoperable infrastructure, plus uniform networking standards.

Located side by side in Hall 13 at CeBIT 2016, the thematic clusters Communication & Networks and IoT SOLUTIONS offer a unique showcase with exceptional synergy poten-tial. This represents an ideal opportunity to present your product and services portfolio – ranging from individual components to complete vertical solutions – to an inter-national audience of decision-makers from business, the political community and the public sector.

Hall 13: the first choice for the Internet of Things

Innovative and unique: the springboard to success

Unique settingConsisting of an exhibition, a conference and a B2B matchmaking platform, the line-up in Hall 13 offers excellent opportunities to position your company in the marketplace.

Focus on new businessMore than 70,000 visitors have an explicit interest in Communication & Networks and IoT SOLUTIONS. This audience represents an outstanding source of new business leads.

Cutting-edge knowledgeThe high-calibre forum program puts you in touch with the industry masterminds and provides detailed insights into innovative business models. This is an ideal opportunity to reap the benefits of knowledge transfer and to publicize your own activities.

Effective expert networkMaintain contact with existing and potential business partners and forge new alliances. CeBIT provides an excellent setting for dialogue and discussion.

Maximum attentionRaise awareness of your company and focus on key areas. More than 3,000 journalists – plus numerous delegations from the political and business communities – will ensure that your company receives maxi-mum attention before, during and after CeBIT.

Strong reasons why you should present your products and services in Hall 13

All the key issues relating to digital transformation at a single venue

221,000 visitors come to CeBITMore than 23% from outside Germany.

11.5 % higher investment volumeThanks to the sharp focus on business applications, the planned investment volume per visitor is still increasing.

50 % of the CeBIT visitorsattend CeBIT, the world’s leading event for digital business, and no other IT show.

1/3 top managementOne visitor in three is a senior manager.

10 % more visitors from SMEsIncrease in the number of visitors from small and medium-sized enterprises.

31 % with specific investment intentionsOne third of the visitors come to CeBIT with specific investment projects in mind.

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5.IoT SOLUTIONS

■ Automotive & Logistics ■ Smart Home & Building ■ Smart Health

■ Manufacturing ■ Aviation ■ Agriculture

Communication & Networks ■ Business Communications ■ M2M/IoT Technologies ■ Telematics ■ Fixed, Mobile & Cloud Networks ■ Connectivity/Cloud/Collaboration

■ Wireless Communication, Unified Communications, Broadband Solutions

■ Network Components, Monitoring & Measuring Equipment

■ Pavilions: Automotive & Telematics, M2M/IoT Technology, Smart Home & Building

Exhibition space Supporting programUse cases

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Set your sights on the hotspot in 2016: Hall 13 is an absolute ‘must’ for top-level decision-makers. At CeBIT your solutions and applications will reach an international cross-industry audience. This is your chance to build new networks and gain a foothold in new vertical markets.

Your audience ■ CxOs, executives and decision-makers from enter-

prises of all types and sizes (commercial end users) ■ ICT procurement managers from enterprises

of all types and sizes (end users) ■ Systems and network integrators,

infrastructure service providers ■ Value-added distributors (VADs), resellers ■ Suppliers of technical building services/equipment

(TGAs), architects, housing industry ■ Technology scouts ■ Suppliers of contact centre equipment ■ Users of M2M/IoT solutions

and IoT application developers ■ Representatives of business, politics and

the media

The key technologies for the digital futureNetworks for project teams, tablets for the sales force, service apps for customers: companies have been quick to realize the benefits of effective communication. However, adequate network capacities and broad-based inter- ope rability play a crucial role in business communications. In 2016 the CeBIT cluster “Communication & Networks” will focus on IP-based technology (e.g. video phones), M2M and telematics.

Highlights ■ Technologies & Solutions for Business Communication

Solutions for productive communication and collabo-ration: innovative tools for mobile personnel and adaptable networks as the basis for future commercial success.

■ Carriers, Networks & Communication Services Faster connections, plus integrated, secure solutions tailored to everyday requirements.

■ Wireless Communication & Broadband Solutions CeBIT 2016 will provide the ideal platform for the complete spectrum of digital communication and IT infrastructure.

■ Mobile Devices Innovative concepts for sophisticated business users, plus solutions for secure communication at all times and at all locations.

■ Telematics This sector is undergoing a radical digital transfor-mation – as evidenced in the fields of satellite navigation, fleet management and tracking & tracing.

■ M2M Technologies Streamlined business processes and customized solutions form the basis for IoT technology.

65,500 visitorssee “Communications & Networks” as their most important port of call at CeBIT.

33,600 special-interest visitorswere clearly interested in IoT solutions.

New Business

IoT SOLUTIONS

Closely connected:

Communication & Networks

Getting to grips with digital transformationComputers and the Internet will disappear from view. In their place smart objects will assist us at work and during our leisure hours. This trend will open up unparalleled opportunities for individual enterprises and entire business sectors. The hot topic “IoT SOLUTIONS” will occupy a prominent position in the immediate vicinity of the Communication & Networks cluster at CeBIT 2016.

Highlights ■ Automotive & Logistics

Fully networked vehicles and innovative solutions for optimized logistical processes.

■ Smart Home & Building IoT applications reduce costs and enhance safety and comfort.

■ Smart Health The generation and application of biometric data are key issues arising from the Internet of Things.

■ Manufacturing The integration of products and machinery enhances traceability, availability and flexibility.

■ Aviation Optimized performance monitoring and related services

■ Agriculture Increased efficiency and sustainability of agricultural processes.

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As a CeBIT exhibitor you profit from an array of customized services. We can supply everything from a single source – for example, custom-built stands or complete turn-key solutions. Take this opportunity to present your company in the best possible light.

The perfect context for effective agenda setting and knowledge transfer: the Communications & IoT SOLUTIONS Forum attracts high-calibre speakers and focuses on product know-how. Take this opportunity to present your appli-cations and solutions to a cross-industry audience in the context of workshops, panel discussions and lectures.

Tailored to your requirements: Your presentation at CeBIT

Forum: Communications & IoT SOLUTIONS

Custom-built standWith a custom-built stand you can showcase your inno-vations in accordance with your individual requirements. Additional technical services and marketing services are, of course, also available.

Basic charge for stand space: from € 236 per m²

“Fair-packages”: the professional solutionOur “fair-packages” embrace stand space, stand con-struction, basic on-site services, contact management, catering and marketing. This reduces your organizational workload before and during CeBIT to an absolute mini-mum. You are then free to concentrate on the essentials – for example, making new contacts and generating new business. www.cebit.de/en/fairpackage

Example: 12 m² “Basic” fair package, row stand: from € 5,541

Cost-effective: our themed pavilionsJoin forces with other companies and benefit from clear synergy effects. Stand, incl. fittings, services and marketing fee.The pavilions in Hall 13:

■ M2M/IoT ■ Automotive ■ Smart Home & Building

Price per package, incl. basic fittings: € 5,000

Book via OBS: obs.messe.deWith the aid of our convenient Online Business Service you can plan your participation in CeBIT down to the last detail and calculate the costs in advance.

Contact us for assistance and adviceFurther information about Communication & Networks and IoT SOLUTIONS is available at: www.cebit.de/en/exhibition/topics/iot-solutions/

Your contact for the Forum:Anna Mowka Tel. +49 511 89-33159anna.mowka@messe.de

Effective services for maximum successBy ordering various additional services you can profit from a high-profile presence in all channels, plus targeted lead generation.

■ Advertising & sponsorship We will be pleased to advise you on innovative forms of advertising (print, online and onsite) and inform you about the options for sponsoring conferences, forums and networking events. www.cebit.de/en/marketing

■ Media We can help you plan your PR activities (e.g. onsite press conferences, streaming media, etc.). Capitalize on our international experience, showcase your com-pany in the media – and target potential customers and visitors. www.cebit.de/en/pr

■ E-mail campaigns & lead generation Both at CeBIT and all year round – Deutsche Messe Interactive generates new business leads and puts you in touch with potential customers. www.messe-interactive.de

All prices are subject to VAT.

The sponsorship packagesGreater visibility – the Basic PackageThis package includes:

■ Option of participating in the forum program ■ Inclusion of your logo in the cluster website ■ Inclusion of your logo in a sponsor’s banner in the

entrance area of Hall 13 ■ Presentation of your logo on the monitors adjacent

to the forum ■ Presentation of your information material in

a brochure rack in the forum area

Cost of the Basic Package (max. 6 packages): € 2,500

First class – the Premium PackageAll the benefits of the Basic Package, plus:

■ Presentation of your logo in the Premium Partner area ■ Presentation of your image film on the central screen

in rotation with the program details ■ Option of presenting your give-aways at the info

counter ■ Mention of your company as a Premium Partner on

the website and in the official CeBIT press release relating to the forum

■ Either one full-event ticket (subject to mandatory registration) for the CeBIT Global Conferences or three one-day tickets

Cost of the Premium Package (max. 4 packages) € 5,900

Individual sponsorship activitiesTailored to your requirementsUpon request we can create a customized sponsorship package for your company. Our recommendation: Book the Forum Lounge as a venue for receptions and company presentations. Do not hesitate to contact us if you require help and advice.

Monday Tuesday Wednesday Thursday Friday

Morning Communications Smart Home & Building Mobility & Logistics Smart ManufacturingEnergy & Urban Solutions

Afternoon Broadband Summit Healthcare Automotive Aviation & AgricultureBusiness Cases & Trends

Forum program

Planning status: Oct. 2015

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You will also find us on the following networks

Deutsche MesseMessegelände30521 HannoverGermany

Tel. +49 511 89-0Fax +49 511 89-32626info@messe.dewww.messe.de

Your contacts

Communication & NetworksUlrike Legde Tel. +49 511 89-33146ulrike.legde@messe.de

IoT SOLUTIONSAnna Mowka Tel. +49 511 89-33159anna.mowka@messe.de

General questions can be addressed to the CeBIT Hotline:Tel. +49 511 89-33155

Contact details for our local sales partners worldwide are listed at:www.messe.de/salespartner_gb

You can book directly via our Online Business Service (OBS):www.obs.messe.de