Coaching Presentation 1
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Transcript of Coaching Presentation 1
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To give special classes in sports or a
school subject... especially privately to
one person or a small group.
(Cambridge Dictionary)
Tutor,train (pupil especially intensively
or individually for
examination, crew for race)
Give hints to prime with facts
(Oxford Dictionary)
A private tutor, often one employed to
train pupils for an examination
To prepare for an examination by
private instructions(Home Study Dictionary)
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Face To Face interview used
by managers to Analyze, help to
maintain & Improveperformance of their
subordinates
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Is a disciplined conversation, using concrete
performance information, between a leader and
an individual or a team that results in the continuous
improvement of performance(ASTD Coaching)
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CounselingDealing with work related problems that stem from
basics, deeply rooted attitudes and values and from
conditions outside the work situation.
When to counsel
May be needed as a preliminary to coaching in order
to define the cause of the work problem..
never try to act as a psychiatrist or a social worker
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Definition :
Feedback is information to a person regarding
WHAT and / orHOW he did on a task,skill or a job activity
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WHY COACHIING IS BECOMINGWHY COACHIING IS BECOMING
SO IMPORTANTSO IMPORTANT
* Control model for managing and leading isnt
working all that well.
* Present need is to do more with less and
empower people.
* Managers and leaders are being expected to act
as resources and problem solvers.
* Coaching is a primary tool for being a resourceand solving problems.
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Overall Effectiveness of a RepresentativeOverall Effectiveness of a Representative
Coaching SkillsCoaching Skills -- The Key to Effective ImplementationThe Key to Effective Implementation
CompanyProductMarketCompetition
Selling Skills
Basic
Advanced
Presentation Skills
Communication
Skills
Negotiation
Skills
Follow-up
Activities
Planning
Reporting
Time Management
Market Res.+
Segmentation
Administration
Job
Knowledge
Skills BusinessOrganizationSkills
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What actually happens to new skills without follow-up actions / Coaching:
Behaviors
Time
TrainingImprovement
of skills(Behavioral
Change)
Results
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What actually happens to new skills with follow-up actions / Coaching:
Behaviors
Field Coaching
Time
TrainingImprovementof skills(Behavioral
Change)
Results
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ANTECEDENT
(Activator)Starts..
20 %
CON
SEQUEN
CESmaintain...
80 %
100 %
Desired Behaviour
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Coachingis Dealing with the workperformance and not with the personality
(personal Qualities)
so, mainly improve work performancethrough the coaching but do not change
Med. Reps . Personality through
counseling.
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Coaching strategy
Recognize the nature of the unsatisfactory performance& decide what specific actions must be taken to correct
this performance
Unsatisfactory performance can be in the followingareas:
Task knowledge
Transferring skills
Motivation
confidence
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Task knowledge
Unsatisfactory performance results from a lack of
knowledge of the required task.
Coaching strategy provides:
technical training
Reorientation of the task
Frequent observation of task performance.
Clear feedback on the out come of task behavior.
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Transferable skills
Unsatisfactory performance results from difficulty intransferring the required skills.
Coaching strategy provides:
Training on new task as needed.
Modeling of required skills.
Skill practice.
Clear feedback on the outcome of task behavior.
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motivation
Unsatisfactory performance results from lack ofmotivation.
Coaching Strategy provides:
Positive reinforcement
Discussion of rewards & incentives for
effective task performance
Analysis of possible consequences of various
levels of task performance.
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confidence
U
nsatisfactory performance results from lack ofconfidence.
Coaching Strategy provides: Short small-step goals
Reassurance of support for attempts to
improve task performance.
Encourage personal practice in taskaccomplishment.
Clear, positive reinforcing feedback on growth
in task accomplishment.
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Key Coaching GuidelinesKey Coaching Guidelines
Never coach when big things are at stake
Analyse before action
Target coaching efforts
Set priorities for coaching
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Key Coaching GuidelinesKey Coaching Guidelines (cont.)(cont.)
Make a thorough post-call review
Use effective, appropriate feedback
Observe and listen actively
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Key Coaching GuidelinesKey Coaching Guidelines (cont.)(cont.)
Be open and honest
Set performance objectives
Make notes
Communicate freely
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Professional Selling Skills
Coaching Process
Coaching introduction
Precall briefing
Call observation
Post call debriefing
Does
performance
problem require
action?
YesProblem solving
Next callImprovement
Action
No
Chart 1
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Professional Selling Skills
Coaching introduction
Chart 2
.Explain coaching program and benefits.
.Specify roles on coaching calls:Salesperson controls callsManager observes calls
.Give criteria for coaching calls:Selling activity
Managers help not needed
.Arrange initial calls.
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Professional Selling Skills
Precall briefing
Chart 3
Review call preparation:
Account information
Anticipated needs/ opportunities
Anticipated customer attitudes
Call objective
Review roles:
Salesperson controls call
Manager observes call
Introduction of manager
Call observation
Mention note taking to customer.
Record observation/highlight consistencies.
Thank the customer.
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Professional Selling Skill
Post call debriefing
Chart 4
State debriefing steps.
Ask for salespersons self- analysis:
Ask which skills were handled well
Ask which skills could have been used more effectively
Give feedback:
If time permits, reconstruct the call
Summarize skills handled wellSummarize skills needing improvement
Plan the next step:
If performance problem requires action, go to problem
solving
If not, go to next call
Problem solving
Determine cause of performance problem.
Ask for / suggest improvement actions.
Confirm action(s) planned.
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