business trends online marketing 2012
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myTrends 2012 online marketing written by maik lange Tweet me @webjets
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my business trends online marketing 2012. You’ll find 12 Trends: marketing evolution, job trends, mobile marketing, social marketing, online visibility - with deep impact potential for your social & online marketing world. Let’s start a dialog about the changes in the marketing world: My Thesis, marketing evolution : crowd based marketing for business brands and services. I hope you’ll enjoy my trends and i would appreciate it to start a fruitful discussion about online marketing trends.
Transcript of business trends online marketing 2012
myTrends 2012online marketing
written by maik langeTweet me @webjets
myTrends 2012
Online TrendScout
Blogs News
Online MeetingsConferences
TV
find Potentials, new Services, new Demands, major Shifts
Interviews
Check the Online Marketing Pulse!
eBooks
Magazine
Discussion
SearchSocial Stream
Daily Business
myTrends 2012
Success = (Product + Online Service) x Crowd Engagement
Time
My Thesis: Marketing Evolution
Crowd based Marketing
Resource based View
Market based View
1950
1980
2010
myTrends 2012
12*/2012*without warranty
-1- myTrends 2012
Visibility Fight!
SEOSocial Networks
SEMNewsApps
VideoPlaces
http://www.carilliontech.com/wp-content/uploads/2010/09/SEO_Competition_Analysis.jpg
-2- myTrends 2012
Social Storyteller & Supporter
good stories have alwaysa happy end!
Authenticity & Motivation
-3- myTrends 2012
Social Platforms & Networking!
1 Billion Facebook-User Oct 2012 Source: Socialbakers.com
http://www.elephantjournal.com/wp-content/uploads/2010/05/Socialnomics.png
Scale & Speed
-4- myTrends 2012
Online Diseases!keep an eye on your lifebalancecard
Digital Burn OutSocial MobbingOffice Diseases
-5- myTrends 2012
Big Data & Social Analyticsidentify the right demands & decisions
BIG DATAAnalytics ECG HeartBeat
-6- myTrends 2012
Jobs with Potentials 2012!
Online Performance Manager
Community Builder
Social TrendScout
-7- myTrends 2012
Online Media ADS InvestmentSEO, SEM, Facebook, Youtube, Linkedin, Twitter, Games, Mobile Apps…
Source: http://www.xplant.net/wp-content/uploads/2011/12/keyword-trendscout.jpg
VisibilityAttentionEngagementLeadsReachConversion Goals
-8- myTrends 2012
Mobile: Apps & Commercefirst location based services
Social Local MobileApp Solutions
Mobile NFC meetsCity Marketing
Mobile Coupon Services
M-Commerce Trend Potential Germany
-9- myTrends 2012
Video MarketingTV + Online Video Platforms = Social TV
Online Video Facts in Germany
Source: http://www.youtube.com/watch?v=COvrf6NoCog
-10- myTrends 2012
Partnering & NetworkingFind Best in class partner for your Bussines Objectives
Research & Market AnalysisCampaign & StoryboardingContent & Digial Asset ProductionSocial Networks Marketing & DevelopmentPerformance & Social Community BuildingMobile Marketing & DevelopmentMonitoring & AnalyticsSEO, SEM ………
-11- myTrends 2012
Social Media Culture meetsCompany Culture
- 12- myTrends 2012
Big Picture Online Marketing Think in smart Loops
online business is alive!
is your marketing planalive?
myTrends 2012
Augmented Reality YouTube Playlist
3D Mapping projection YouTube Playlist
Video Production & Promotion http://tubemax.tv/
Virtual goods & 3D Animation http://www.xgoods.net/
Mobile Trends Blog
Digital Music http://soundcloud.com/maik-lange
Social Platform Trends: Pinterest Tips & Best Practice Blog
my trend projects 2012?
Social Projects “SEO Studenten Workshops” Project Berlin
YouTube Video Marketing Blog
Social Crowd Innovation Ideas Blog
myTrends 2012
Thanks for your Attention
Contacts: maik langeTweet me @webjets
