25 online brand and corporate identity tips for biscuit industry

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  • date post

    13-Feb-2017
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Transcript of 25 online brand and corporate identity tips for biscuit industry

  • http://socialbubble.global

    Tip 1: Have a Logo.

  • http://socialbubble.global

    Tip 2: Dont forget to register or trademark your logo.

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    Tip 3: When designing your logo, be sure to keep it unique, simple and original.

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    Tip 4: You should have a tagline that explains exactly what you do as a company and how it

    will benefit your clients by using your business.

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    Tip 5: Keep your industry website current and up to date.

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    Tip 6: Using white space is very important on your website. This makes it easier to read,

    manage and explore. It also makes the page appear neat, tidy and easy to read.

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    Tip 7: The content on your website is mainly what your clients are after. Ensure that the content is informative, concise, relevant,

    appealing and easy to read.

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    Tip 8: To design a brand identity, you must also consider emotion as another factor.

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    Tip 9: Create branded social media pages.

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    Tip 10: Keep everything about your brand Simple but Creative.

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    Tip 11: The identity needs to be consistent throughout all your campaigns and products.

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    Tip 12: Use Social Media to Help Your Brand Shine.

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    Tip 13: Get involved in your community to get exposure for your brand.

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    Tip 14: Remember visual interpretation is very important and can be used to your

    advantage.

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    Tip 15: The logo, branding and general appearance of your company needs to be

    professional and shows that you mean business.

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    Tip 16: Capture Your Value - Use clear language to communicate your value.

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    Tip 17: It is important that you know what your company stands for and what they want

    to achieve.

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    Tip 18: Look at your competitors and decide what you like and dislike.

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    Tip 19: The size of the logo used to promote and improve your corporate identity needs to be considered. Ensure that it is legible in both

    very big and small sizes.

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    Tip 20: Become a Trusted Advisor.

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    Tip 21: Social Media profiles & websites with photos of CEOs are considered more credible

    than those without.

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    Tip 22: When creating your corporate identity it is important that you include the phone number, email address, physical address,

    website URL and the products on all materials such as business cards, adverts.

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    Tip 23: You will decide on the following for the corporate identity: colour, font, page layouts, and methods to achieve visual

    continuity and brand recognition for the brand.

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    Tip 24: You also need to consider corporate communication such as advertising, PR and

    other information.

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    Tip 25: It is important that you work on the ethics, norms and values of the company as a

    whole.