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Campus Report Q1 - 2013Ipsos Training Center

Main Achievements during Q1 2013

During this first quarter of 2013, the Ipsos Training Center (ITC) reached the following achievements: A significant growth in the number of people active in the campus (+26%) and the courses

being actually taken (+38.6%), in comparison to last quarter. The update of the contents of the products’ training courses to match the changes in

Ipsos’s offer. The development of new courses, especially for the Marketing School. The running of the Marketing School in 3 different locations New York, Chicago and

Amsterdam) preparing for the remaining 2 to be held during the second quarter (Latam and Asia Pacific). This year, the number of participants almost doubled that of 2012 and this year’s edition included the Certification on MarketQuest tools.

The worldwide launch of the IUU certification program comprising 18 courses. The broadening of the course and material offer for Ipsos SMX . The official launch of the ASI Newcomers Program in Peru and Argentina. The completion of 20 courses for Ipsos Operations that were made available to cover the

entire process to be followed by the Operations teams globally.

Courses Offered

Number of courses available as at March 31st, according to category

NUMBER OF COURSES AVAILABLE

CATEGORY

6

138

34

178

14

192

SUBTOTAL

SUBTOTAL 14

TOTAL 192

Our offer also includes 126 webinar recordings for employees and 4 for

clients

Employees’ e-Campus usage

Employees from 79 countries out of the 85 in which Ipsos operates have used the e-Campus some time. This quarter shows activity from 74 countries.

There are still seven countries which have never used the Campus:• Albania• Algeria• Ivory Coast• Kazakhastan• Kosovo• Montenegro

Completion Rate* per region

Employees’ e-Campus usage

*based on the number of passed courses over the total number of courses showing activity.

Overall Completion Rate of 81%

Employees’ e-Campus usage by Region – Active Courses

MEA TotalSouth Africa 328Egypt 201Jordan 114Nigeria 70Saudi Arabia 55Ghana 53UAE 52Kenya 47Uganda 40Kuwait 35Pakistan 26Morocco 22Lebanon 20Tanzania 18Zambia 17Qatar 3Bahrain 1

MEA OVERALL 1102

Q1 2013 TOTAL ACTIVE COURSES 12,920

EUROPE TotalGermany 375Russia 368France 338United Kingdom 248Czech Republic 165Italy 157Poland 155Turkey 149Netherlands 139Romania 138Spain 126Serbia 104Ukraine 101Croatia 91Hungary 77Switzerland 76Sweden 62Belgium 45Bulgaria 41Denmark 40Norway 40Greece 20Slovakia 18Bosnia and Herzegovina 16Slovenia 13Macedonia 10Portugal 3

EUROPE OVERALL 3115

AMERICA TotalUnited States 709Canada 384Mexico 251Brazil 246Peru 235Colombia 185Argentina 153Chile 110Venezuela 54Puerto Rico 41Bolivia 40Dominican Republic 40Ecuador 25Costa Rica 7Panama 7Guatemala 6

AMERICA OVERALL 2493

ASIA PACIFIC TotalIndia 1849Malaysia 1043Hong Kong 939China 516Vietnam 350Singapore 346Indonesia 245Korea 196Taiwan 186Philippines 179Thailand 161Japan 98Australia 83New Zealand 19

ASIA PACIFIC OVERALL 6210

These charts show the ITC’s campus activity during Q1 2013, considering the number of active courses (e-classes and webinars).

Completion Rate ranking by CountryCountries with Completion

Rate Of 80% OR OVERTotal # of active

coursesCompletion

Rate %Countries with Completion

Rate UNDER 80%Total # of active

coursesCompletion

Rate %Argentina 153 85 Australia 83 71Belgium 45 82 Bahrain 1 0Bosnia and Herzegovina 16 100 Bolivia 40 78Canada 384 80 Brazil 246 77Colombia 185 87 Bulgaria 41 78Croatia 91 99 Chile 110 75Czech Republic 165 85 China 516 72Denmark 40 90 Costa Rica 7 71Dominican Republic 40 83 Egypt 201 72Ecuador 25 92 Italy 157 77France 338 80 Japan 98 74Germany 375 80 Kenya 47 45Ghana 53 81 Korea 196 73Greece 20 95 Kuwait 35 71Guatemala 6 83 Mexico 251 76Hong Kong 939 91 Morocco 22 73Hungary 77 87 New Zealand 19 47India 1849 83 Pakistan 26 38Indonesia 245 87 Panama 7 57Jordan 114 83 Peru 235 75Lebanon 20 85 Portugal 3 0Macedonia 10 90 Puerto Rico 41 71Malaysia 1043 90 Qatar 3 67Netherlands 139 90 Saudi Arabia 55 76Nigeria 70 83 Slovenia 13 77Norway 40 85 South Africa 328 75Philippines 179 85 Sweden 62 76Poland 155 81 Tanzania 18 56Romania 138 82 Thailand 161 63Russia 368 91 Turkey 149 68Serbia 104 98 UAE 52 77Singapore 346 81 Uganda 40 75Slovakia 18 83 Vietnam 350 78Spain 126 87 Zambia 17 59Switzerland 76 82Taiwan 186 85Ukraine 101 87United Kingdom 248 80United States 709 85Venezuela 54 93

Average of Active Courses taken during Q1 2013

REGION Employees with ACTIVITY in the campus during Q1 2013

Total number of active courses during Q1 2013

Average number of active courses per employee w/ ACTIVITY during Q1 2013

AMERICAS 684 2493 3.6ASIA PACIFIC 1118 6210 5.6EUROPE 819 3115 3.8MEA 283 1102 3.9TOTAL 2904 12920 4.4

REGION Employees with an ACCOUNT in the campus

Total number of active courses during Q1 2013

Average number of active courses per employee w/ ACCOUNT In the campus

AMERICAS 3141 2493 0.7ASIA PACIFIC 3082 6210 2.0EUROPE 3290 3115 0.9MEA 956 1102 1.1TOTAL 10469 12920 1.2

Average of ACTIVE COURSES taken during Q1 2013 per employee with an ACCOUNT in the campus

Average of ACTIVE COURSES taken during Q1 2013 per employee who showed ACTIVITY in the campus during the same period of time

26% COMPARED TO Q4 2012

38.5% COMPARED TO Q4 2012

Penetration Rate

REGION Employees with ACTIVITY in the campus during Q1 2013

HC as at March 31 2013 Penetration rate: Employees w/activity in 2012 / Total HC

AMERICAS 684 4150 16.5%ASIA PACIFIC 1118 3749 29.8%EUROPE 819 6193 13.2%MEA 283 1371 31.5%TOTAL 2904 15463 19.3%

REGION Employees with an ACCOUNT in the campus HC as at March 31 2013

Penetration rate II: Employees w/ account in the

ITC / Total HC

AMERICAS 3141 4150 75.7%ASIA PACIFIC 3082 3749 82.2%EUROPE 3290 6193 53.1%MEA 956 1371 69.7%TOTAL 10469 15463 67.7%

Employees with an ACCOUNT in the campus over Ipsos Headcount as at March 31st, 2013

Employees with ACTIVITY in the campus during Q1 2013 over Ipsos Headcount as at March 31st, 2013

Client Campus activity – Main facts

• New course made available for clients: Personal Effectiveness

• Worldwide communication by country: the ITC continued with the campaign“A world of Learning with Ipsos”, launching it in 8 countries:

Bosnia Croatia Ghana India Macedonia Serbia Slovenia Thailand

• Argentina: the ITC started organizing meetings with the different BU Managers in Argentina to share information about this initiative and to team up closely with them.

• Korea: Hyesik Min, HR Manager, is developing a communication activity introducing the ITC to clients in Korea. He started out with the translation of the ITC brochure to distribute it among their clients.

• Mexico: Fabiola Alvarez , HR for Mexico, is managing the ITC communication by Business Unit. She started with MediaCT and the first list of clients to register came from the Carat Company.

Challenges for Next Quarter

• Start on the development of 6 modules for IIS Latam

• Keep updating the contents of our products’ training courses to accompany Ipsos’s offer

• Continue with the organization of the two remaining Marketing Schools (Latam and Asia)

• Implement an effective reporting method to fully reflect the new suite of Marketing tools and to keep track of the Certification history

• Evaluate the feasibility of turning the platform into a social environment with incremental interaction

• Improve Clients offer through the ITC• Design new ITC communication material to be

shared with the HRs teams and ITC users

• Develop and implement the CM’s School (f2f training)

• Increase the Management & Softskill training offer in the ITC

• Keep working on the Better Leaders Academy

• Keep communicating the L&D Philosophy, ensuring it becomes part of the Ipsos culture

Thank you!

Thank you!