Post on 13-May-2019
Promoting Creative Industry
Through Film & Musical Theatre
A Creative Journey of
(The Rainbow Troops)
THE BOOK
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• 1st published by Bentang Pustaka/
(Mizan Publisihing) in 2005
• Become Best Seller in 2007 -
sold over 500,000 copies
THE WRITER: Andrea Hirata
• His 1st Novel
• Born & raised in Gantong, Belitung,
the story of Laskar Pelangi is based
on his childhood memories
• Laskar Pelangi is part of a tetralogy
(Laskar Pelangi, Sang Pemimpi,
Edensor & Maryamah Karpov)
THE STORY
Set in Belitung Island, south of Sumatra Island
circa 1970, Laskar Pelangi tells a story of a persistent
young teacher and her tireless efforts to fight for her 10
students’ right to an education. The students magnetic
personalities and unflagging determination are the
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BELITUNG ISLAND Now populated by approximately
200,000 inhabitants
In 1812 British ceded Belitung
but in 1824 the British recognized
Dutch claims to Belitung.
It was formerly known and called as Biliton.
During Dutch occupation
the tin mining industry was began.
THE CREATIVE JOURNEY BEGAN: A Cinematic Adaptation: 2007-2008
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MILES FILMS
•Miles Films Has Produced 7 Feature Films (2000 - 2007): Always
exploring new things
•Box Office, Crtically Acclaimed And Award Winning Films
•The Last Box Office Film is in 2002: Ada Apa Dengan Cinta? (What’s
With Love): 2,7 million admission
THE CHALLENGE
• The fans of the novel is skeptic, afraid that
the depiction of the novel will be far from their
imagination, thus killing its spirit.
• Laskar Pelangi is a 494 pages novel:
free in structure, lots of moments.
• We need to turn it into 120 pages script, at the most.
A lot of moments in the novel will be taken out.
• Some alteration needs to be done to create a
dramatic structure of a 2 hours film.
ANSWERING THE CHALLENGE
• Andrea Hirata gave full control to the film Creative team
to adapt and develop the screen play of Laskar Pelangi.
• The book was read mostly by 20 - 40 yrs old, but we decided to
write the film for general audience - a family film.
• We fully believed, the 10 children for the role of
Laskar Pelangi, must be played by native Belitong.
We need them to be credible, thus city kids or
celebrity kids are out of the question.
• The adult roles will be given to well known actors
• Belitong Malay dialect will be used in the film.
THE SELLING POINTS
THE STORY
Inspirational, touching story - based on true events
THE BOOK
A Best Seller & Well known already
THE LOCATION
Beautiful, Untouched (yet), Exotic
THE LOCATION
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THE LOCATION
THE SELLING POINTS
THE CAST The Great Amateurs QuickTime™ and a
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THE CAST Well Known/ Professional Actors
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THE RISK OF THE INVESTMENT
Total Production Cost: US$ 1.1 Million (IDR 9,000,000,000)
Cinema average admission in 2008: US$ 2 (IDR 16,000)
Producer’s income per admission
(after tax and cinema share): US$ 0.75 (IDR 6,000)
Laskar Pelangi needs 1,5 million audience to break even
THE PRODUCTION
Script development : 1 year - 18 drafts of re-writes
Pre-Production : 4 months
Shooting/ Production : 35 days
Editing : 2 months
THE PROMOTION
Promotion/ Publicity expenses: US$ 500,000
(IDR 4 Billion)
Sponsored by:
Pertamina Foundation
Telkom
Bank Mandiri
P.T. Timah
Honda
THE SOUNDTRACK
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NIDJI
THE MEGA BOX OFFICE
4,6 million audience in the cinema:
The highest in the history.
3 months running in the cinema
Approximately 500,000 audience of
open cinema (Layar Tancap) across Indonesia
US$ 8 Million (IDR 75 Billion) gross income
THE FILM
TRAVELS
Hong Kong International Film Festival 2009
Win SIGNIS Award 2009
Singapore International Film Festival 2009
11th Udine Far East International Film Festival
Winner of Audience Award
Barcelona Asian Film Festival 2009
Los Angeles Asian Pacific Film Festival 2009
Indonesian Film Festival 2009 : Focus On Riri Riza
Prague-Vienna-Ljubljana-Belgrade-Hamburg
New York Asian Film Festival
23rd International Children & Young Adults Film Festival in Hamedan, Iran
Win Golden Butterfly award for Best Feature Film
by International Jury of Children and Young Adults
Montreal World Film Festival 2009
Zimbabwe International Film Festival 2009
Festroia International Film Festival 2009 – Portugal
Special Jury Prize | Silver Dolphin Award
Focus On Asia – Fukuoka International Film Festival 2009 - Japan
Open Internationally At The Prestigious
Berlin International Film Festival - Berlinale
January 2009
THE FILM TRAVELS :
Hawaii International Film Festival 2009
International Children’s Film Festival of Cyprus 2009
Festival International de Cine para la Infancia y la juventud, Madrid 2009
Osian's Cinefan Festival of Asian and Arab Cinema, India 2009
International Children and Youth Film Festival (FICI), 2009, Madrid
36th Brussels International Independent Film Festival, 2009
Best Actress Award for Cut Mini
Terre Des Femmes, Germany, 2009
Cinepanz 20th Children Film Festival, Cologne – Germany 2009
CINEPANZ AWARD – Best Film by Audience
Asia Pacific Film Festival, Taiwan 2009
Best Picture Award
Indonesian Film Festival, Vancouver 2010
Busan International Kids Films Festival 2010, South Korea
Oz Asia 2010, Adelaide, Australia
Southeast Asian Film Festival 2010, Honolulu, Hawaii
THE CREATIVE JOURNEY CONTINUED: A Musical Adaptation: 2009 - 2010
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THE CREATORS: THE EXPERIENCED BEGINNERS
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Riri Riza
Mira lesmana
Erwin Gutawa
Hartati
Toto Arto
Jay Subyakto
THE CHALLENGE : IT’S A NEW THING!
The Venue
The Big Budget
The Sponsors
The Publication
THE GOALS
To be the first big scale musical production in Indonesia,
with a spectacle of set, lighting, sound design,
live singing & orchestra - never seen before.
To be the first musical production to set the standard for
a long running performance in Indonesia.
To grow a new creative industry: Musical Show!
THE PROCESS • 3 Months of tight audition
• 6 months of Creative & Technical Preparation
THE PROCESS • 6 months of intense workshop & rehearsals
• 21 days of preparation on venue
(never done before in Indonesia)
THE CROWD CHEERS!
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1st Session: Teater Jakarta
Dec. 17, 2010 - Jan. 9, 2011
28 shows
25,000 audience
2nd Session: Teater Jakarta
Juli 1 - 11, 2011
16 shows
15,000 audience
3rd Session: Esplanade, Singapore
Oct 2 & 3, 2011
3 shows
5,000 audience
THE
MERCHANDISE
THE RISE OF BELITUNG ISLAND
Year Website Hit (BelitungIsland.com)
2007 150,000
2008 1,000,000
2011 2,800,000
*Official Data - Statistik BPS Bangka Belitung
BELITUNG TOURISM
Year Visitors (Star hotels based)
2007 4,979
2009 12,209
2010 18,307
2011 27,469
*Official Data - Statistik BPS Bangka Belitung
THE CHALLENGES AHEAD
To Grow We Need Government Support & Policy:
• Lack of Resources - Lack of Art Schools/ Education
• Lack of Cinemas - Lack of Venues
• No Tax Deduction or/and Incentive for Arts
MUSIKAL LASKAR PELANGI: ANCORE!!
4th Session - Highlights:
DUFAN, Ancol - Jakarta
Dec. 24, 2011 - Jan. 7, 2012
23 shows
THANK YOU !
www.milesfilms.net
miralesmana.miles@gmail.com
Twitter : @milesfilms
Twitter: @MirLes