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Congratulations on taking this incredible leap of faith in
yourself... This journey is not just for people with a talent for
design. Our goal is to enable you with tools, the know- how and
sharing our knowledge… and well, we all know that knowledge is
power!
You see hundreds of brands, magazines, websites and videos every day… in fact you are bombarded with them... this journey is about discovering how they work, how they are created and the tools that make them what they are. During your three initial journeys we’ll provide you with various ways of being creative whilst slowly preparing you for any design challenge. If you think you’ve never had any creative ability, then fear not… there are ways to create incredible work without a lot of talent. For those of you with a knack for design, there are tutorials that will show you how to harness those skills properly to become better and wiser.
From this moment onwards, we would like for you to put your trust in us… don’t stress about not being able to do something… or worry about whether you will excel during this process. JUST take our hand and focus on having the time of your life.
There is no shortage to what you will learn, from creating a logo, a poster, a web story to creating magazine layouts, animated brochures and working in the third dimension.
How about learning about the mobile design revolution where every minute of every day, everything you see, everywhere you go and everyone you meet becomes a potential inspiration for your next design through the magic of mobile apps and Creative Cloud?!
And later creating easy websites with pure coding or with applications like Muse. How about building a web content management system with WordPress and advertising your website, learning how to bring traffic to it?!
How about video editing right there and then on your cell phone and taking it further to continue editing on your computer?! And what about Character animation… ever dreamed of creating a cartoon? Your journey will have it all. You might be here today, having decided to take some of the design work at your company in- house or you are looking towards maybe one day having your own company and establishing your own brand. After your initial journey you will feel empowered to do anything. And should you still wish to work with a creative agency you will now atleast understand their lingo, way of working and the possibilities available to you and to them.
We are truly beyond excited to have you on board. For you, everything is about to change… You will see the creative world through a new set of eyes. Good luck… and remember, above all else just have a blast!
YOUR CREATIVE JOURNEY OF COURSE YOU CAN!
YOUR JOURNEY AT A GLANCE JOURNEY 1: COURSE 1
JOURNEY 2: COURSE 2 JOURNEY 3: COURSE 3
Are you ready for an adventure of a lifetime? - It’s playtime! Have you ever wondered if you have the ability to create something out of nothing? Whether it be a birthday card, a flyer or poster; or whether you have been dreaming about creating your own logo and/or business card. Maybe you have an idea that you would like to express visually.
Maybe you want to create a wedding invite or guest information website. Or maybe you want to be the next ecommerce tycoon...
We are here to fill in the gaps to all those “what ifs”, because guess what?.... Of Course You Can!
Oh wow, that was pretty easy - Now, let’s get serious! In the second part of your journey we help you build a full brand, from conceptualisation to design of your logo, brochures and banners. Next up we have a look at digital media and turn your creations into electronic masterpieces.
Oh, and did we mention we’re going to show you how to make things move as we dive into animation?!
We end off this part of your journey by publishing your brochure or magazine online and teach how to send it out to your clients using Mailchimp.
You have made it this far, do you think you can go all the way? - Let’s show you how to make some money! At the speed of light, we will take you into the cyber world of the internet, showing you how to utilise this amazing technology to promote your business or sell your service or product. We dive head first into the magical creation
called WordPress and show you how to build incredible content management systems. We will show you that this is all as easy as pie! We also have a look at SEO, Google Analytics and Adwords to make sure your site is seen.
We end this journey with a basic intro to the magical world of video editing.
Journey 1: Course 1 - It’s play time! Done Part 1: So you think you can’t create? - Of Course You Can!
1.1 Creativity, the x-factor and your journey into the world of your own creations!
1.2 Who are you? Who are we? What you are about to discover. TRUST US, together we can!
1.3 The software you will need and use. Your budget and journey board (Our case study)
1.4 WTF are they talking about? (Chapter 1) - Creative Cloud and software
1.5 A brand and a logo (What makes a great logo) / Starting a brand or business from a creative perspective (in-house and saving money)
1.6 Diving into your first creation with Adobe Spark
1.7 Let’s take your journey to the stage and showcase your creations! (My creative profile, my wall, Behance and connecting with other members)
Part 2: What’s in the toolbox?
1.8 Software Dive: Creating a logo, business card and poster in Adobe Illustrator (Our case study)
1.9 Software Dive: Free software alternative: creating a logo, business card and poster in Inscape (Our case study)
1.10 Life is a Beachl! Having fun with Adobe Photoshop (Our case study)
1.11 Having fun with your photos using GIMP - free software alternative (Our case study)
1.12 Me? Build a web story and a video? Of Course You Can (Creating a website story with Adobe Spark)
1.13 An App a day, makes the creativity stay! (Phone, tablet, mobile devices etc.)
Part 3: That was easy… Can i have more? Of Course You Can!
1.14 Now I can do this, but can I make some money at the same time?
1.15 What’s next? (Behance account, previews, courses, Talent Tank & webinars)
Journey 2: Course 2 - Let’s get serious! Done Part 1 : Now that you can create, lets begin!
2.1 Previously on Of Course You Can (Part 1, Course 1)
2.2 Who are you? Who are we? What you are about to discover (Adobe, plus free software alternatives)
2.3 Diving deeper into the Cloud! (Adobe Creative Cloud software work flows)
2.4 WTF (Chapter 2) - I want to bring my graphic design work ‘In-house’ to save my company money and give myself a raise! - Layout concepts and theory
2.5 Taking your own photos and processing them with Adobe Lightroom
Part 2: Using your toolbox!
2.6 Keep it in-house (Creating brochures, banners and magazine layouts yourself)
2.7 Software Deep Dive: InDesign Pro Skills (The essentials)
2.8 Software Deep Dive: InDesign Digital
2.9 Free software alternative for InDesign: Scribus
2.10 Making my creation interactive! (Digital magazines, digital PDF’s and Adobe Publish Online)
2.11 Mailers and newsletters (Mailchimp, Adobe Spark and Adobe Publish Online)
2.12 The Third Dimension - Adobe Dimension and Photoshop
Part 3: Going all the way…
2.13 What about websites and video?
2.14 Your final journey and what you will learn (Project time!)
2.15 Joining us for webinars, Talent Tank and future projects
Journey 3: Course 3 - Let’s make some money! Done Part 1: Can I create my own website? Of Course You Can!
3.1 Previously on Of Course You Can (Part 2, Course 2)
3.2 Who are you? Who are we? What you are about to discover (Adobe, plus free software alternatives)
3.3 In the centre of the Cloud! (Adobe Creative Cloud software needed for journey 3)
Part 2: Web design, CMS systems and getting noticed
3.4 WTF (Chapter 3) - The history of the INTERNET
3.5 Creating a quick website in Adobe Spark
3.6 The easy side of coding (HTML, CSS and Adobe Dreamweaver)
3.7 “That was fun”, but hell no, please make it easier! (Using Adobe Muse)
3.8 Theory: Planning your website (Adobe UX)
3.9 Content Management Systems - Wordpress deep dive
3.10 My site is ready, now what? (Launching your site, Google Analytics, Google Webmaster)
3.11 I want to sell stuff! (Ecommerce basics, woocommerce and paypal)
3.12 Bringing traffic to my site (Google webmaster tools, SEO and Google Adwords)
Part 3: Making things move (Video editing and animation)
3.13 Capturing video on your phone and mobile editing (Adobe Premiere Clip)
3.14 Editing your videos (Adobe Premiere and After Effects)
3.15 Make my puppet talk! - Character Animation made easy
Part 4: “I had no idea that I can do this all on my own!” But Of Course You Can!
3.16 Sharing your talent on Talent Tank platform, Behance etc.
3.17 Final quiz & project, creating groups with other members, joining us for webinars, the Talent Tank and future projects
3.18 In closing: you are now the Master of your own Creative Universe!
Fo ld
h er
com canyouof course
YOUR CREATIVE JOURNEY
com canyouof course
com canyouof course
How will this work? At ofcourseyoucan.com we have a digital game board that we like to call ‘Your Journey’. How far you go on your journey is completely up to you.
We introduce a variety of creative concepts to you by means of recorded webinars. These are 1-2 hour sessions where we show you how to work with creative software and enable you with the tools needed to harness your creativity.
Your journey will consist of different levels. With every level reached you will gain a skill that you can utilise. As you work through these levels you will become proficient in web and/or graphic design. In the digital world
COURSE 1 It’s play time!
LESSON 1
So you think you can’t create? Of Course You Can!
COURSE 2 Let’s get serious!
LESSON 1
COURSE 3 Let’s make some money!
LESSON 1
Can I create my own website? Of Course You Can!
THE END CONGRATULATIONS!
LESSON 2 What’s in the
toolbox?
Of Course You Can!
LESSON 2 Using your
LESSON 2 Web design, CMS
systems and getting noticed
animation)
NOW YOU CAN: - Create a mini website - Create a logo / brand - Design a poster
COURSE COMPLETE
What can I do now?
NOW YOU CAN: - Create brochures - Create a digital mag - Create newsletters - Design in 3D
LESSON 4 “I had no idea that I can do this all on my own!”
But Of Course You Can!
NOW YOU CAN: - Code a website with HTML - Create a Wordpress site - Advertise my own site - Create basic videos
Now you’re in control of your creative universe
SOFTWARE: - Adobe Creative Cloud - GIMP - Inscape - Mobile apps
SOFTWARE: - Adobe Creative Cloud - Indesign - Scribus - Mailchimp
SOFTWARE: - Adobe Creative Cloud - Wordpress - Dreamweaver / Muse - Premiere / After Effects
JOURNEY 1: COURSE 1 JOURNEY 2: COURSE 2 JOURNEY 3: COURSE 3 TALENT TANK
CREATIVE BRAIN Your journey, Your ability, Your own...
ADVENTURE
Shall we begin? > You’re about to embark on a magical journey How far you go and what you achieve is up to you, but trust us when we say... The sky’s the limit!
Your adventure begins Take a journey through the world of branding, design lingo, file types and jargon. Learn what it means to take design work ‘in-house’. This is so much easier than you can imagine.
Learn to create: Logo, business cards, posters, How to alter photos and create movie posters
JOHN DOE CEO
First Address line
Second Address line
NAME
Connect with other members Share your creations, create a Behance portfolio and start sharing your work on Facebook
Create a mini website We show you how to create a quick website to promote your business or an event
The mobile design revolution All the amazing apps available to you on your creative journey
Ideas into creations How to create brcohures, magazine layouts and banners! It’s all about layout!
PINTERESTFACEBOOKTWITTERWEB.COEMAIL US
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
HEADLINE GOES HERE
YOUR TITLE HERE
There’s nothing you can’t do: Magazine layouts, brochures, pamphlets, digital PDF’s, Online publications, animated brochures and books, newsletters and everything in between!
It’s all about digital Let’s teach you how to make it electronic and digital!
The World Wide Web?: We show you how to build complex content management systems that can literally do anything. Of Course You Can!
What is digital media? If it’s on any screen then it’s digital
The World Wide Web?: Everything you never knew you wanted to know!
YE S
OF C
OU RS
E YO
U CA
?
Content Management Systems From front to backend and making the site self manageable
Video editing and character animation Let’s take you on an overview of video and how to edit. Want to create your own cartoon? No problem!
MAKING THINGS MOVE!
we live in, an understanding of, or having an ability to be able to utilise these tools, is imperative.
At some point in your life you will need to perhaps create an invite for a party; a company logo or website; a concept for a client or a Facebook image for a marketing campaign. By taking the step to begin Your Journey with us, you will be able to create all these things yourself, and in the process save hundreds of $’s.
In order to partake in Your Journey, you will need to have basic computer knowledge, as well as have access to a computer and the internet. Shall we begin?
The third dimension We’ll show you a great way to create amazing 3D graphics and how to combine them with 2D.
What is the next step of Your Journey? Now that you’ve mastered the art of creation and have the know-how, practice and tools to continue on your own, we welcome you into our Community of Creatives! Continue to learn, by joining us for webinars and deep dive sessions to work cleverly and become wiser within the creative industry.
Knowledge is power and you are now the master of your own creative universe!
Fo ld
h er
You see hundreds of brands, magazines, websites and videos every day… in fact you are bombarded with them... this journey is about discovering how they work, how they are created and the tools that make them what they are. During your three initial journeys we’ll provide you with various ways of being creative whilst slowly preparing you for any design challenge. If you think you’ve never had any creative ability, then fear not… there are ways to create incredible work without a lot of talent. For those of you with a knack for design, there are tutorials that will show you how to harness those skills properly to become better and wiser.
From this moment onwards, we would like for you to put your trust in us… don’t stress about not being able to do something… or worry about whether you will excel during this process. JUST take our hand and focus on having the time of your life.
There is no shortage to what you will learn, from creating a logo, a poster, a web story to creating magazine layouts, animated brochures and working in the third dimension.
How about learning about the mobile design revolution where every minute of every day, everything you see, everywhere you go and everyone you meet becomes a potential inspiration for your next design through the magic of mobile apps and Creative Cloud?!
And later creating easy websites with pure coding or with applications like Muse. How about building a web content management system with WordPress and advertising your website, learning how to bring traffic to it?!
How about video editing right there and then on your cell phone and taking it further to continue editing on your computer?! And what about Character animation… ever dreamed of creating a cartoon? Your journey will have it all. You might be here today, having decided to take some of the design work at your company in- house or you are looking towards maybe one day having your own company and establishing your own brand. After your initial journey you will feel empowered to do anything. And should you still wish to work with a creative agency you will now atleast understand their lingo, way of working and the possibilities available to you and to them.
We are truly beyond excited to have you on board. For you, everything is about to change… You will see the creative world through a new set of eyes. Good luck… and remember, above all else just have a blast!
YOUR CREATIVE JOURNEY OF COURSE YOU CAN!
YOUR JOURNEY AT A GLANCE JOURNEY 1: COURSE 1
JOURNEY 2: COURSE 2 JOURNEY 3: COURSE 3
Are you ready for an adventure of a lifetime? - It’s playtime! Have you ever wondered if you have the ability to create something out of nothing? Whether it be a birthday card, a flyer or poster; or whether you have been dreaming about creating your own logo and/or business card. Maybe you have an idea that you would like to express visually.
Maybe you want to create a wedding invite or guest information website. Or maybe you want to be the next ecommerce tycoon...
We are here to fill in the gaps to all those “what ifs”, because guess what?.... Of Course You Can!
Oh wow, that was pretty easy - Now, let’s get serious! In the second part of your journey we help you build a full brand, from conceptualisation to design of your logo, brochures and banners. Next up we have a look at digital media and turn your creations into electronic masterpieces.
Oh, and did we mention we’re going to show you how to make things move as we dive into animation?!
We end off this part of your journey by publishing your brochure or magazine online and teach how to send it out to your clients using Mailchimp.
You have made it this far, do you think you can go all the way? - Let’s show you how to make some money! At the speed of light, we will take you into the cyber world of the internet, showing you how to utilise this amazing technology to promote your business or sell your service or product. We dive head first into the magical creation
called WordPress and show you how to build incredible content management systems. We will show you that this is all as easy as pie! We also have a look at SEO, Google Analytics and Adwords to make sure your site is seen.
We end this journey with a basic intro to the magical world of video editing.
Journey 1: Course 1 - It’s play time! Done Part 1: So you think you can’t create? - Of Course You Can!
1.1 Creativity, the x-factor and your journey into the world of your own creations!
1.2 Who are you? Who are we? What you are about to discover. TRUST US, together we can!
1.3 The software you will need and use. Your budget and journey board (Our case study)
1.4 WTF are they talking about? (Chapter 1) - Creative Cloud and software
1.5 A brand and a logo (What makes a great logo) / Starting a brand or business from a creative perspective (in-house and saving money)
1.6 Diving into your first creation with Adobe Spark
1.7 Let’s take your journey to the stage and showcase your creations! (My creative profile, my wall, Behance and connecting with other members)
Part 2: What’s in the toolbox?
1.8 Software Dive: Creating a logo, business card and poster in Adobe Illustrator (Our case study)
1.9 Software Dive: Free software alternative: creating a logo, business card and poster in Inscape (Our case study)
1.10 Life is a Beachl! Having fun with Adobe Photoshop (Our case study)
1.11 Having fun with your photos using GIMP - free software alternative (Our case study)
1.12 Me? Build a web story and a video? Of Course You Can (Creating a website story with Adobe Spark)
1.13 An App a day, makes the creativity stay! (Phone, tablet, mobile devices etc.)
Part 3: That was easy… Can i have more? Of Course You Can!
1.14 Now I can do this, but can I make some money at the same time?
1.15 What’s next? (Behance account, previews, courses, Talent Tank & webinars)
Journey 2: Course 2 - Let’s get serious! Done Part 1 : Now that you can create, lets begin!
2.1 Previously on Of Course You Can (Part 1, Course 1)
2.2 Who are you? Who are we? What you are about to discover (Adobe, plus free software alternatives)
2.3 Diving deeper into the Cloud! (Adobe Creative Cloud software work flows)
2.4 WTF (Chapter 2) - I want to bring my graphic design work ‘In-house’ to save my company money and give myself a raise! - Layout concepts and theory
2.5 Taking your own photos and processing them with Adobe Lightroom
Part 2: Using your toolbox!
2.6 Keep it in-house (Creating brochures, banners and magazine layouts yourself)
2.7 Software Deep Dive: InDesign Pro Skills (The essentials)
2.8 Software Deep Dive: InDesign Digital
2.9 Free software alternative for InDesign: Scribus
2.10 Making my creation interactive! (Digital magazines, digital PDF’s and Adobe Publish Online)
2.11 Mailers and newsletters (Mailchimp, Adobe Spark and Adobe Publish Online)
2.12 The Third Dimension - Adobe Dimension and Photoshop
Part 3: Going all the way…
2.13 What about websites and video?
2.14 Your final journey and what you will learn (Project time!)
2.15 Joining us for webinars, Talent Tank and future projects
Journey 3: Course 3 - Let’s make some money! Done Part 1: Can I create my own website? Of Course You Can!
3.1 Previously on Of Course You Can (Part 2, Course 2)
3.2 Who are you? Who are we? What you are about to discover (Adobe, plus free software alternatives)
3.3 In the centre of the Cloud! (Adobe Creative Cloud software needed for journey 3)
Part 2: Web design, CMS systems and getting noticed
3.4 WTF (Chapter 3) - The history of the INTERNET
3.5 Creating a quick website in Adobe Spark
3.6 The easy side of coding (HTML, CSS and Adobe Dreamweaver)
3.7 “That was fun”, but hell no, please make it easier! (Using Adobe Muse)
3.8 Theory: Planning your website (Adobe UX)
3.9 Content Management Systems - Wordpress deep dive
3.10 My site is ready, now what? (Launching your site, Google Analytics, Google Webmaster)
3.11 I want to sell stuff! (Ecommerce basics, woocommerce and paypal)
3.12 Bringing traffic to my site (Google webmaster tools, SEO and Google Adwords)
Part 3: Making things move (Video editing and animation)
3.13 Capturing video on your phone and mobile editing (Adobe Premiere Clip)
3.14 Editing your videos (Adobe Premiere and After Effects)
3.15 Make my puppet talk! - Character Animation made easy
Part 4: “I had no idea that I can do this all on my own!” But Of Course You Can!
3.16 Sharing your talent on Talent Tank platform, Behance etc.
3.17 Final quiz & project, creating groups with other members, joining us for webinars, the Talent Tank and future projects
3.18 In closing: you are now the Master of your own Creative Universe!
Fo ld
h er
com canyouof course
YOUR CREATIVE JOURNEY
com canyouof course
com canyouof course
How will this work? At ofcourseyoucan.com we have a digital game board that we like to call ‘Your Journey’. How far you go on your journey is completely up to you.
We introduce a variety of creative concepts to you by means of recorded webinars. These are 1-2 hour sessions where we show you how to work with creative software and enable you with the tools needed to harness your creativity.
Your journey will consist of different levels. With every level reached you will gain a skill that you can utilise. As you work through these levels you will become proficient in web and/or graphic design. In the digital world
COURSE 1 It’s play time!
LESSON 1
So you think you can’t create? Of Course You Can!
COURSE 2 Let’s get serious!
LESSON 1
COURSE 3 Let’s make some money!
LESSON 1
Can I create my own website? Of Course You Can!
THE END CONGRATULATIONS!
LESSON 2 What’s in the
toolbox?
Of Course You Can!
LESSON 2 Using your
LESSON 2 Web design, CMS
systems and getting noticed
animation)
NOW YOU CAN: - Create a mini website - Create a logo / brand - Design a poster
COURSE COMPLETE
What can I do now?
NOW YOU CAN: - Create brochures - Create a digital mag - Create newsletters - Design in 3D
LESSON 4 “I had no idea that I can do this all on my own!”
But Of Course You Can!
NOW YOU CAN: - Code a website with HTML - Create a Wordpress site - Advertise my own site - Create basic videos
Now you’re in control of your creative universe
SOFTWARE: - Adobe Creative Cloud - GIMP - Inscape - Mobile apps
SOFTWARE: - Adobe Creative Cloud - Indesign - Scribus - Mailchimp
SOFTWARE: - Adobe Creative Cloud - Wordpress - Dreamweaver / Muse - Premiere / After Effects
JOURNEY 1: COURSE 1 JOURNEY 2: COURSE 2 JOURNEY 3: COURSE 3 TALENT TANK
CREATIVE BRAIN Your journey, Your ability, Your own...
ADVENTURE
Shall we begin? > You’re about to embark on a magical journey How far you go and what you achieve is up to you, but trust us when we say... The sky’s the limit!
Your adventure begins Take a journey through the world of branding, design lingo, file types and jargon. Learn what it means to take design work ‘in-house’. This is so much easier than you can imagine.
Learn to create: Logo, business cards, posters, How to alter photos and create movie posters
JOHN DOE CEO
First Address line
Second Address line
NAME
Connect with other members Share your creations, create a Behance portfolio and start sharing your work on Facebook
Create a mini website We show you how to create a quick website to promote your business or an event
The mobile design revolution All the amazing apps available to you on your creative journey
Ideas into creations How to create brcohures, magazine layouts and banners! It’s all about layout!
PINTERESTFACEBOOKTWITTERWEB.COEMAIL US
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
LORUM IPSUM DOLOR
HEADLINE GOES HERE
YOUR TITLE HERE
There’s nothing you can’t do: Magazine layouts, brochures, pamphlets, digital PDF’s, Online publications, animated brochures and books, newsletters and everything in between!
It’s all about digital Let’s teach you how to make it electronic and digital!
The World Wide Web?: We show you how to build complex content management systems that can literally do anything. Of Course You Can!
What is digital media? If it’s on any screen then it’s digital
The World Wide Web?: Everything you never knew you wanted to know!
YE S
OF C
OU RS
E YO
U CA
?
Content Management Systems From front to backend and making the site self manageable
Video editing and character animation Let’s take you on an overview of video and how to edit. Want to create your own cartoon? No problem!
MAKING THINGS MOVE!
we live in, an understanding of, or having an ability to be able to utilise these tools, is imperative.
At some point in your life you will need to perhaps create an invite for a party; a company logo or website; a concept for a client or a Facebook image for a marketing campaign. By taking the step to begin Your Journey with us, you will be able to create all these things yourself, and in the process save hundreds of $’s.
In order to partake in Your Journey, you will need to have basic computer knowledge, as well as have access to a computer and the internet. Shall we begin?
The third dimension We’ll show you a great way to create amazing 3D graphics and how to combine them with 2D.
What is the next step of Your Journey? Now that you’ve mastered the art of creation and have the know-how, practice and tools to continue on your own, we welcome you into our Community of Creatives! Continue to learn, by joining us for webinars and deep dive sessions to work cleverly and become wiser within the creative industry.
Knowledge is power and you are now the master of your own creative universe!
Fo ld
h er
