Why do I need SEO?
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Transcript of Why do I need SEO?
Why do I need seo?By Paul Morris Owner, Superb Digital
Search engine optimisation | Web design
ContentsWhy do you have a website? SEO is an investment SEO can increase your reach SEO compliments and integrates SEO builds credibility and brand SEO is targeted marketing SEO is measurable SEO can feedback Now what?
Why do you have a website?
Get in touch?
Help existing customers?
SEo is an investment not a costLarge return for modest spend
Benefits are long lasting
Maximise sales funnel input
Ensure website is working as hard as possible
SEO can increase your reach
Local, national and global marketplace
Small retailer can access international audience
No longer need physical premises
SEO compliments and integratesCombined with other forms of marketing
Social Coupon/flyer PR
Ensures consistency between channels
Provides evidence of triggers to action
SEO builds credibility and brandMake your brand synonymous with certain keywords
Increase yours and your websites authority
Be where your customers are when they need you
SEO is targeted marketing
Size of the market?
Focus on converting keywords
Deliver a targeted message
SEO is measurable
Insightful campaign feedback
Make campaign corrections
Continual feedback loop
SEO can feedback
Highlight unexploited opportunties
Streamline sales and marketing process
Avoid low revenue and high competition segments
Speak to an SEO consultant
Create a forecast
Paul Morris Owner, Superb Digital
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