Transmedia storytelling etc15
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21st Century Reading & Writing: Transmedia Storytelling



media- (usually used with a plural verb) the means of communication, as radio and television, newspapers, and magazines, that reach or influence people widely:









trans- a prefix occurring in loanwords from Latin ( transcend; transfix); on this model, used with the meanings “across,” “beyond,” “through,” “changing thoroughly,” “transverse,” in combination with elements of any origin:

trans- a prefix occurring in loanwords from Latin ( transcend; transfix); on this model, used with the meanings “across,” “beyond,” “through,”
“changing thoroughly,” “transverse,” in combination with elements of any origin:









?

The internet is this generation’s defining technology for reading and learning.”
“


“To become fully literate in today’s world, students must become proficient in the new literacies of 21-century technologies.” International Reading Association (2009)

“honor the literacies”

“explore multiple text forms”


The Transmedia Model
Story World
Model adopted from Jeff Watson slideshare
1. Determine the story world.

The Transmedia Model
Story World
Model adopted from Jeff Watson slideshare
2. Decide on the Central Binding Medium.
Central Binding Medium

The Transmedia Model
Story World
Model adopted from Jeff Watson slideshare
3. Create a part of the story.
Central Binding Medium
Story

The Transmedia Model
Story World
Model adopted from Jeff Watson slideshare
4. Place the story part in a media artifact.
Central Binding Medium
Story
Media Artifact


Applying The Transmedia Model
Jane Austen’s world
Model adopted from Jeff Watson slideshare
1. Determine the story world.

Applying The Transmedia Model
Jane Austen’s world
Model adopted from Jeff Watson slideshare
2. Decide on the Central Binding Medium.
vlog

Applying The Transmedia Model
Jane Austen’s world
Model adopted from Jeff Watson slideshare
3. Create a part of the story.
vlog
We meet Lizzie’s parents

Applying The Transmedia Model
Jane Austen’s world
Model adopted from Jeff Watson slideshare
4. Place the story part in a media artifact.
vlog
video #1
We meet Lizzie’s parents


The Transmedia Model
Story World
Model adopted from Jeff Watson slideshare
Central Binding Medium
Story
Media Artifact
Story
Media Artifact
Story
Media Artifact
5.Populate your Central Binding Mediumwith Media Artifacts.

Applying The Transmedia Model5.Populate your Central Binding Medium
with Media Artifacts.
Jane Austen’s world
Model adopted from Jeff Watson slideshare
vlogvideo #1
We meet Lizzie’s parents
video #2
We meet Lizzie’s sisters
video #100
The End

The Transmedia Model6.Reach out to new parts of the story
world through different media artifacts.
Story World
Model adopted from Jeff Watson slideshare
Central Binding Medium
New Media Artifact.

Applying The Transmedia Model6.Reach out to new parts of the story
world through different media artifacts.
Model adopted from Jeff Watson slideshare
Jane Austen’s world
video #1
We meet Lizzie’s parents
video #2
We meet Lizzie’s sisters
video #100
The End
Lizzie’s Tumblr
vlog
Jane’s Lookbook
Bing Lee’s Tweets

The Transmedia Model7. Create avenues for audience interaction.
Story World
Model adopted from Jeff Watson slideshare
Central Binding Medium
Participation
Participation
Participation

Applying The Transmedia Model7. Create avenues for audience interaction.
Jane Austen’s world
video #1
We meet Lizzie’s parents
video #2
We meet Lizzie’s sisters
video #100
The End
Lizzie’s Tumblr
vlog
Jane’s Lookbook
Bing Lee’s Tweets
Q&A
Comments
Tweets

your turn

1. Determine the story world. 2. Decide on the central binding medium. 3. Create a part of the story. 4. Place the story part in a media artifact. 5. Populate your central binding medium
with media artifacts. 6. Reach out to new parts of the story
world through different media artifacts. 7. Create avenues for audience interaction.
The Transmedia Model

Choosing Central Binding Medium
• What skills do you want to focus on?
• What will best tell the story?
• How much do you want to share with the world?
• Can you differentiate by giving student choice?
• What resources do you have?

Using Social Media• Age restrictions/Privacy policy/Advertising.
• What skills can be learned?
• Who do you want to connect with?
• What kind of thinking can you show?

Critical Friends•“I like”
• “I wonder”
• “I’ve got an idea”


2 minutes to present no interruptions

clarifying questions usually 2 minutes


2 minutes “I like”

2 minutes “I wonder”


2 minutes “I’ve got an idea”