Hallhuber on Zalando.chTradebyte TB.Consult Case Study

The Customer

Expanding online sales via Zalando.chCreating a Swiss online shopProject duration: 3 monthsTechnology used: TB.One, AS400, TB2MSPlayers involved: Hallhuber, Tradebyte, MS Direct, TB.Consult, Asendia

Industry: DOB/fashionNumber of employees: 1,400 (2014)Turnover: € 136 million (2014)PIM/OMS system: TB.OneBusiness model: bricks-and-mortar retail (278 stores) & online sales in 5 European countries

HallhuberDevelopment of a price strategy for Switzerland Adapting article data to Zalando.chTradebyte Development of the TB2MS interface Expansion of the TB.One–AS400 interfaceMS DirectConversion of transmission data into commercial documents Transmission of returns data to TB.One (DESADV)TB ConsultConception & implementation of fast shipping process (max. 5 days from the order)AsendiaProvision of logistics solutions

The SolutionTB2MS transmits the consignment data to MS Direct for creating commercial invoices needed for customs & tax procedures.Asendia realises the export and customs clearance on timeand delivers parcels to end customers in Switzerland.Expansion of the TB.One–AS400 interface enables the collection of returns remaining in Switzerland.

“Through the support of our SaaS solution provider, Tradebyte, as

well as the Tradebyte Consulting Unit, we realised the go-live on

Zalando.ch within a very short space of time. With the help of the

new Swiss partner, MS Direct, we adapted our technological and

logistical processes to the conditions of the Swiss B2C market. “

Dr. Astrid Jagenberg, Hallhuber GmbH

The Project

The Services

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As a long-term customer of Tradebyte’s, Hallhuber now operates more than 15 e-commerce channels within Europe – from their own shop through to Amazon and Zalando. After the start of the Zalando Partner Platform in Switzerland, TB.Consult developed a project together with Hallhuber, which encompassed the diverse requirements concerning logistics, content, customs, VAT and customer service. This led to the successful go-live on the first Swiss channel.

Transmission of article data by TB.One to MS Direct

Provision of customs tariff numbers for export to Switzerland

Product view in the online shop

Hallhuber GmbH was founded in 1977 and has its headquarters in Munich. The fashion company is one of the best-known fashion brands in Germany. In January 2016, there were 278 bricks-and-mortar shops plus online shops in five European countries.Hallhuber offers its customers high-quality and up-to-date fashion trends in the mid-price segment. The Hallhuber design team is responsible for two independent collections, whose discreet elegance in the DOB area has pushed the boundaries of style.

Together with MS Direct, Tradebyte developed the TB2MS interface for transferring the transmission data from TB.One. On the basis of these data, the service provider creates commercial invoices which Hallhuber requires for exporting the packages as well as for the import customs clearance and import sales tax declaration.MS Direct transmits returns information back as DESADV files. TB.One captures the stock and proceeds figures and also sends them to Hallhuber’s ERP system via the extended TB.One–AS400 interface.In cooperation with the postal operator Asendia, the entire shipping process is optimised to achieve the shipping time set by Zalando.ch – a maximum of five working days from the placement of the order to shipment and finally to the end customer.

After Hallhuber had been successful with its bricks-and-mortar shops in Switzerland for a long time, online business was opened at the end of 2014. First, via Zalando.ch, then in the form of their own Swiss online shop.

The Task

The Company

Tradebyte & HallhuberTradebyte has accompanied Hallhuber since the fashion company took its first steps in e-commerce in 2011. Via TB.One, Hallhuber organises its content maintenance (PIM) as well as its order management (OMS) for five web shops and twelve sales platforms and marketplaces. Their own shops are connected via the Tradebyte Connector for Magento, the ERP system via its own ERP interface.

The Solutions

Special Requirements

Creation of fiscal representation in SwitzerlandCreation of a Swiss customs accountProvision of customs tariff numbersFulfilment contract (collective customs clearance)Swiss VAT numberFranking licence from the Swiss PostContent translation German/FrenchProcess automation via TB.One OMSReturns agreement including a Swiss postal address to manage where the returns remain in Switzerland

Hallhuber on Zalando.chTradebyte TB.Consult Case Study

For shipment to Switzerland, specialcustoms and tax requirements had to becreated – the basis for a fast delivery process.