The Social Lights 2-Day Social Media Training Bootcamp Agenda

2
SOCIAL MEDIA TRAINING BOOTCAMP AGENDA Day 1 - June 25, 2014 Time Session 9:00 - 9:30 Checkin + Light Breakfast 9:30 - 10:30 Opening Keynote: Think Like a News “Preditor" Presented by: Erica Hanna, BringMeTheNews 10:45 - 11:00 Introduction by The Social Lights ® 11:00 - 12:15 Content Strategy I: Getting the Story Straight Presented by: Jeff Neidt, Neidt Writer 12:15 - 1:00 Lunch + Networking 1:00 - 2:15 Content Strategy II Presented by: Martha McCarthy, The Social Lights 2:15 - 3:15 Round-Robin Platform Activity Best practices for Facebook, Twitter, Google+, LinkedIn, Instagram, Pinterest 3:15 - 3:30 Break / Snacks 3:30 - 4:30 Small Group Challenge Presented by: Kris Newcomer, The Firefly Sisterhood June 25-26, 2014 The Social Lights ® Training Institute 2-Day Bootcamp

description

The Social Lights 2-Day Social Media Training Bootcamp - to be held June 25 and 26, 2014 in Downtown Minneapolis - features a robust lineup of guest lecturers, panelists, strategy sessions, and discussions. Read on for the full lineup of activities for this jam-packed 2-Day event.

Transcript of The Social Lights 2-Day Social Media Training Bootcamp Agenda

Page 1: The Social Lights 2-Day Social Media Training Bootcamp Agenda

!!!

SOCIAL MEDIA TRAINING BOOTCAMP

AGENDA !

Day 1 - June 25, 2014!Time Session !9:00 - 9:30 Checkin + Light Breakfast 9:30 - 10:30 Opening Keynote: Think Like a News “Preditor" Presented by: Erica Hanna, BringMeTheNews10:45 - 11:00 Introduction by The Social Lights®

11:00 - 12:15 Content Strategy I: Getting the Story Straight Presented by: Jeff Neidt, Neidt Writer 12:15 - 1:00 Lunch + Networking1:00 - 2:15 Content Strategy II Presented by: Martha McCarthy, The Social Lights 2:15 - 3:15 Round-Robin Platform Activity Best practices for Facebook, Twitter, Google+, LinkedIn, Instagram, Pinterest 3:15 - 3:30 Break / Snacks! 3:30 - 4:30 Small Group Challenge Presented by: Kris Newcomer, The Firefly Sisterhood !!!!!

June 25-26, 2014The Social Lights® Training Institute 2-Day Bootcamp

Page 2: The Social Lights 2-Day Social Media Training Bootcamp Agenda

Day 2 - June 26, 2014!Time Session 9:00 - 9:30 Light Breakfast + Networking 9:30 - 10:45 Content Driving Brands Presented by: Jim Cuene, GoKart Labs !11:00 - 12:15 A Day in the Life of a Community Manager Presented by: Kate Sommers, Hello Cereal Lovers!12:15 - 1:00 Lunch !1:00 - 2:15 Making Content Marketing Work for Business Presented by: Gino Giovannelli, Miles Interactive !2:15 - 3:00 Putting it all Together - Best Practices for SM Content Presented by: The Social Lights!3:00 - 4:00 Wrap Up Q+A Session Presented by: The Social Lights!4:00 - 4:15 Break!4:15 - 5:00 Panel Prep Discussion Presented by: The Social Lights !5:00 - 6:15 Finale Reception 6:15 - 7:30 Putting it into Practice Panel Discussion Panelists:

• Keith Beise, Minnesota Twins • Drew Gneiser, Feed My Starving Children • David Jungers, Mall of America • Jess Wageness, Nature Valley!

Moderator: Angie Sheldon, Betty Crocker

June 25-26, 2014The Social Lights® Training Institute 2-Day Bootcamp