THE LEADING INTERNATIONAL RETAIL …...Since its beginnings, Zalando looked at the fashion industry...

THE LEADING INTERNATIONAL RETAIL CONFERENCE WITH AN EXCLUSIVE FOCUS ON TECHNICAL CONSUMER GOODS RETAIL

MARCH 29-30, 2017HOTEL ADLON-KEMPINSKI BERLIN

PROGRAM

4th European TCG Retail Summit Be there when the “Who’s Who” of European Technical Consumer Goods Retailing meets in Belin on March 29 and 30, 2017!

MARCH 29, 10:20 AM UNTIL MARCH 30, 04:00 PM

HOTEL ADLON-KEMPINSKI, BERLIN

#TCG2017

SPEAKERS AND PANELISTS* * Subject to change

REIMAGINING THE CUSTOMER EXPERIENCE

Dan ArlerCEO Major Appliances

EMEA, Electrolux

Chris BueckerChairman,

European TCG Retail Summit

Declan CurryConference Host

Andrea Gisle JoosenBoard of Directors, Dixons Carphone

Jan BeckerBrand Strategy,

Zalando

Hans Carpels President, Euronics

International

Roman DumitrescuManaging Director,

It s OWL Clustermanagement GmbH

Nilesh KhalkhoChief Executive Officer,

Sharaf DG, UAE

Christophe BigetManaging Partner,

iVentures Consulting

Jean CharretteurGlobal Non Food Commercial

Director, Metro Group

Turan ErdoganChief Executive Officer,

Vestel

Thomas Kramler Head of Sector,

Digital Single Market, DG Competition,

European Commission

Franjo BobinacPresident of the

Management Board & CEO, Gorenje, d.d.

John CoulterGroup Trading Director,

AO.com

Enrique Fernandez Chief Executive Officer,

M.video, Russia

Roberto LaroccaGlobal Customer & Channel

Mgmt. Director, Vodafone

Thomas BaaderExecutive Vice President, BSH Hausgeraete GmbH

Cyril BuxtorfExecutive Vice President

EMEA, Groupe SEB

Fabio De LonghiChief Executive Officer,

De‘Longhi

Bulent GurcanChief Executive Officer,

Teknosa, Turkey

Enrique MartinezGeneral Manager France & Northern Europe, Fnac

Rick LondemaSenior Vice President

Consumer Sales, Sony Europe

Alejandro MondragonGlobal Lead Retail,

GfK

Pieter NotaEVP, Member of the Board of Management, Personal Health

Care Business, CMO, Royal Philips

John OlsenManaging Director,

Euronics International

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SPEAKERS AND PANELISTS*

REIMAGINING THE CUSTOMER EXPERIENCE

Phillip RaubFounder & Chief Marketing

Officer, b8ta, Palo Alto, USA

Lucas PerraudinGeneral Manager hp.com

& Retail Sales EMEA

Alessandro StanzaniExecutive Vice President of Consumer Imaging Group,

Canon Europe

Adam SimonGlobal Managing Director,

Retail Business Development, CONTEXT

Jaan Ivar SemlitschChief Executive Officer,

Elkjop Nordic

Steve ShakespeareEMEA Retail Sales

Director, Intel Corporation

Jeffery SearsChairman & Co-Founder of Pirch, San Diego, USA

Adam WilliamsHead of European Channel

Group, Samsung Europe

Dave Ward Head of New Technology, Innovation and Connected Home, Dixons Carphone

Michael UrbanSenior Vice President

Broadline, CE, Services & Procurement, Tech Data

Klaus-Peter Voigt Chief Procurement

Officer, Media-Saturn- Holding

Karl TrautmannMember of the Management

Board, Electronic Partner

* Subject to change

HOTEL ADLON-KEMPINSKI, UNTER DEN LINDEN 77, 10117 BERLIN, GERMANYPHONE: +49 30 22610WWW.KEMPINSKI.COM

4th European TCG Retail Summit Be there when the “Who’s Who” of European Technical Consumer Goods Retailing meets in Berlin on March 29 and 30, 2017! 2

4th European TCG Retail Summit Be there when the “Who’s Who” of European Technical Consumer Goods Retailing meets in Belin on March 29 and 30, 2017!3

PROGRAM OVERVIEW*

DAY 1 (MARCH 29):

* Subject to change

9:00

10:20

10:30

11:30

12:30

13:45

14:45

15:45

16:30

17:30

19:00

20:00

Registration and Networking Session opens

Welcome by Chris Bücker, Chairman of the European TCG Retail SummitConference host’s opening remarks

Christophe Biget, Co-founder, iVentures Consulting, FranceOnline and in-store innovation throughout the customer’s journeyPanel Discussion I Questions & Answers with audience

Jan Becker, Brand Strategy, Zalando, GermanyWalking in the customer’s shoes - what we have learned about Customer Centricity at ZalandoPanel Discussion I Questions & Answers with audience

Networking Lunch and Exhibition viewing time

Jeffery R. Sears, Chairman & Co-Founder, Pirch, U.S.AHumanity is the New LuxuryPanel Discussion I Questions & Answers with audience

Alejandro Mondragon, Global Lead Retail, GfK, GermanyRetail and the future multi-channel experiencePanel Discussion I Questions & Answers with audience

Networking Break

Phillip Raub, Founder & Chief Marketing Officer, b8ta, U.S.A.How can physical retail thrive in a technology obsessed world?Panel Discussion I Questions & Answers with audience

Klaus-Peter Voigt, Chief Procurement Officer, Media-Saturn-Holding, GermanyRetail as a serviceDiscussion with facilitator

Dinner Reception

Exclusive Networking Dinner



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PROGRAM OVERVIEW*

DAY 2 (MARCH 30):

* Subject to change

08:20

08:30

09:00

10:00

10:30

11:30

12:30

14:00

15:00

16:00

Conference host’s opening remarks

In conversation with: Enrique Fernandez, Chief Executive Officer, M.video, RussiaDiscussion with facilitator

Dr.-Ing. Roman Dumitrescu, Managing Director, It‘s OWL, GermanyIoT: The key for a leading position in future marketsPanel Discussion I Questions & Answers with audience

In conversation with: Thomas Kramler, Head of Sector, Task Force Digital Single Market, European Commission, BelgiumQuestions & Answers with audience

Networking Break

Nilesh Khalkho, CEO, Sharaf DG, UAESharaf DG - Growing through differentiationPanel Discussion I Questions & Answers with audience

Networking Lunch and Exhibition viewing time

Adam Simon, Global Managing Director, Retail Business Development CONTEXT, UKWhat makes TCG Retailers attractive to the investment community?Panel Discussion I Questions & Answers with audience

Andrea Gisle-Joosen, Independent Non-Executive Director, Board of Directors, Dixons Carphone plc, UKTHE BOARDROOM TALK - What is the focus in the boardroom for the future of retailers?Panel Discussion I Questions & Answers with audience

Conference host’s closing remarks and close of 4th European TCG Retail SummitEnd of day 2 and end of conference



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CONFERENCE HOSTDeclan Curry, Journalist and Business Broadcaster

Declan Curry has been a business and economics journalist for twenty years. He has worked for BBC television, radio and online in the UK and internationally, for UK commercial radio, for television and radio in the United States and Australia, and been published in newspapers and business magazines in the UK, Ireland and the USA. He chairs conferences and seminars, including sessions at the Global Economic Symposium in Germany, Turkey and Brazil, and the World Economic Forum in Switzerland. He is also much in demand as an awards host and public speaker, having spoken numerous times at Retail Week Live, the largest retail conference in the UK. He has won several awards for his broadcasting, including IFA Journalist of the Year (Television), ABI Financial Journalist of the Year and Proshare Financial Personality of the Year. He is an honorary Doctor of Middlesex University, London.

DAY 1

Christophe Biget, Co-founder and Paris Office CEO, iVentures Consulting, France

Online and in-store innovation throughout the customer’s journey

Retailers and brands massively invest in customer acquisition and loyalty through advertising, content and CRM programs, but these investments may be worthless once a customer faces a disappointing experience at some stage of the customer journey; sometimes meaning a change of supplier. This presentation will answer the following questions:

1. What are the key steps of the customer journey, before, during and after purchase that will require the most attention in the upcoming years?

2. Which innovations, contents and services will increase customer acquisition, satisfaction and loyalty and what technologies should brands and retailers invest in to differentiate online and in store?

3. Which best practices are already implemented and deliver sustainable ROI?

Panel discussion & Q&A with audience

Jan Becker, Brand Strategy, Zalando, Germany

Walking in the customer’s shoes - what we have learned about Customer Centricity at Zalando

Since its beginnings, Zalando looked at the fashion industry through the eyes of consumers, continuously seeking to remove barriers and constantly improving the experience for its customers. From free delivery and returns, to same-day delivery via mobile phones, Zalando permanently aims for opportunities which enlighten their customers and partners.

In 2016, Zalando hosted “Bread&Butter” for the first time. Turning a former industry trade fair into a “trend show” for everyone, Zalando opened Bread&Butter to the public, providing fashion brands a platform to connect with consumers and showcase their brands. An exciting project with many lessons learnt.


Jeffery R. Sears, Chairman & Co-Founder of Pirch, U.S.A

Humanity is the New Luxury

As retailers continue to struggle to compete in an omni-channel world, Pirch’s focus on the human-to-human experience is proving to be good business. With a strong culture, exceptional store experience, and unexpected marketing, Pirch is helping guests live joyfully, and disrupting a $30+ Billion industry along the way.




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Alejandro Mondragon, Global Lead Retail, GfK, Germany

Retail and the future multi-channel experience

Convenience and the need for an integrated multi-channel offering are two key trends shaping the relationship between shopper and retailers. A combination of advances in technology and a continuing climate of austerity have created a new breed of Connected Consumers. So today the shopping experience starts from the moment the shopper starts browsing online to research their next purchase. With so much choice available to consumers both online and offline, the pressure is on retailers to ensure they keep ahead of the game. That means matching consumers’ expectations, fast. Alejandro will explain how you can do that and more.


Phillip Raub, Founder & Chief Marketing Officer, b8ta, Silicon Valley/USA

How can physical retail thrive in a technology obsessed world?

Over the past decade, we have seen major disruption occur in transportation (Uber), hospitality (Airbnb) and communications (Facebook). However, despite all of the innovation that exists within the development of Consumer Electronics, retail within the technical consumer goods sector continues to languish and be one of the slowest moving industries to adopt technology and new go to market strategies.

In retail apparel, companies like H&M and Zara challenge the status quo through innovative manufacturing and product development cycles. Warby Parker eliminated the middleman (insurance companies) and let consumers buy trendy eyewear at a flat and economical rate.

It‘s time that those technological advances occur in the TCG sector. In fact, it is starting to happen, and Phillip will explain how it is happening and how senior leaders in the TCG space can evolve their businesses to adapt to these changes.


Klaus-Peter Voigt, Chief Procurement Officer, Media-Saturn-Holding GmbH, Germany

Retail as a service

As Retail continues to struggle with its promise to provide a truly satisfying customer experience we are all trying hard to push boundaries: with even smarter CRM measures and personalization tactics. We are preparing to use artificial intelligence to try to differentiate from competitors. We want to increase basket size and build customer loyalty. But what if we are only focusing on parts of the problem? Having the privilege of being part of this Think Tank; I venture the thesis that our mission is not only to try to reimagine the customer experience but to rethink retail. Let‘s have a look at the three key actors in this triangular motion which drive our business – Suppliers, Retailers and Customers: Analyzing natural dependencies and possibly unexploited potentials whilst extending my questioning about the future role of selling hardware as an end in itself - or we can rethink it as an vehicle for the true demand of our customers: Content and Services & Solutions. Discussion with facilitator



#TCG2017


DAY 2

Enrique Fernandez, Chief Executive Officer, M.video Management LLC, Russia

In conversation with:

In August 2016 Enrique became the Chief Executive Officer of Russia s leading electrical retailer. What’s his vision? What are his answers to a new world of retail in which disruption has become the new normal and the consumer and new retail technology the omnipotent driver? How does the retail model of M.video need to adapt to this new reality or not? Enrique will share his thoughts with Declan, the TCG summit s facilitator.

Discussion with facilitator

Thomas Kramler, Head of Sector, Task Force Digital Single Market, European Commission, Belgium

In conversation with:

The European Commission‘s e-commerce sector inquiry.

On 6 May 2015, the European Commission launched a sector inquiry into e-commerce of consumer goods and digital content in the EU as part of its Digital Single Market strategy adopted on the same day. Promoting e-commerce is a key part of this strategy. The e-commerce sector inquiry aims at obtaining an overview of the prevailing market trends and gathering evidence on potential barriers to competition linked to the growth of e-commerce. During the inquiry, the Commission has gathered evidence from nearly 1.800 companies operating in e-commerce of consumer goods and digital content in the whole EU and has analysed around 8.000 distribution contracts. MrKramler will comment on the main findings of the Commission in this large scale inquiry.

Q&A with audience

Dr.-Ing. Roman Dumitrescu, Managing Director, It‘s OWL Clustermanagement GmbH, Germany

Intelligent Technical Systems: The key for a leading position in future markets

Intelligent technical systems are complex products that are based on interaction between information technology and engineering. Software components are integrated into machinery and equipment to carry out control, regulation and data processing tasks. They give artificial intelligence to technical systems and make life easier. Such systems open up new prospects for businesses, and form the basis for a number of innovations that are often also collectively referred to as Internet of Things or in the case of industrial production as Industry 4.0. An increasing number of functions and greater networking between products and production systems offer many benefits for users, but at the same time pose huge challenges for development of the products and the according business model as well. In this talk not only this perspective will be pointed out, but also various recommendations will bepresented, based on industrial case studies from different branches especially consumer goods, automotive and mechanical and plant engineering.




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Nilesh Khalkho, CEO, Sharaf DG, United Arab Emirates

Sharaf DG - Growing through differentiation

Adam Simon, Global Managing Director, Retail Business Development, CONTEXT, UK

What makes TCG Retailers attractive to the investment community?

Backed up with case studies and relevant data, Adam Simon, head of Retail at market researcher CONTEXT, will address an issue which keeps CEO‘s and CFO‘s awake at night - keeping your investors happy. In an increasingly competitive space, three key success factors will be identified, through which companies need to demonstrate that they will provide a reliable or, better, superior return on investment. Panel discussion & Q&A with audience

Andrea Gisle-Joosen, Independent Non-Executive Director, Board of Directors, Dixons Carphone plc, UK

THE BOARDROOM TALK - What is the focus in the boardroom for the future of retailers?

Typically boards of directors have been focusing on the strategy and financial solidity of the company. Nowadays however, the focus is shifting to more in depth understanding of the business itself, its customers, employees and the sustainability of the business model. What kind of benefits is the business bringing to its customers and how will the business attract the right competencies for the future?


Businesses regularly fail to recognize the changes in the landscape and disruptions in how customers discover, decide, purchase and consume products & services. Only those businesses that can truly differentiate themselves will survive and more importantly prosper.

Nilesh Khalkho, CEO of Sharaf DG, the No.1 Specialty Electronics Retailer in the UAE, who has steered the company to grow 49 times in 12 years in the highly competitive electronics retail environment will showcase how Sharaf DG has chosen to always adopt “The New Way of Doing Things” and how they have grown by differentiation.

Some of the key areas Nilesh will talk about are how Sharaf DG started off by taking on the incumbent players with key customer promises such as the‚ 24 Hour Brand Promise‘, reinvented promotions with out of the boxideas such as a BMW + TV offer, offered live price and stock check across competitors to help consumers make an informed choice, and have most recently transformed their in-store experience and offered omni-channel shopping options.

At Sharaf DG “Growing through Differentiation” has been the success mantra of the last decade, and is the only way to stay relevant to consumers for the future.




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BE THERE...... WHEN THE “WHO S WHO OF EUROPEAN TECHNICAL

CONSUMER GOODS RETAILING MEETS IN 2018!

www.europeantcgretailsummit.com

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Technical Consumer Goods (TCG): Consumer electronics, photo, domestic appliances, information technology, telecommunications.

THE LEADING INTERNATIONAL RETAIL …...Since its beginnings, Zalando looked at the fashion industry...

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