Superfast LeicestershireStakeholder Forum

11th March 2014

Matthew Kempson Jessica GrudgingsBroadband Project Manager Campaigns Officer

Agenda

• Welcome and Introductions• Previous actions – mobile phone coverage• BT commercial rollout• BT Contract update (including Deployment)• Communications and Demand Stimulation• Final 6% (e.g. DCMS Superfast Extension Programme)• Q&A

Commercial rollout• Will complete in June 2014.• From March 2014 – Melton Mowbray, Shepshed, Earl Shilton, Glenfield

BT Contract Update• Signed contract in late August 2013

• £16.9m to deliver SFBB (>24Mbps) to increase coverage from 75% to 92.3% - 50,000 premises (further 2,500 on “Slow NGA”)

• Infrastructure• Fibre to the Cabinet – 280 Cabinets• Small amount of FTTP – may change• Commitment to ensure 2Mbps min. to all premises (Satellite, BET)

• £1.1m of District funding to increase to 93.8% - 4,400 premises (Feb 2014). VfM for each District Council!

• District coverage breakdown….

Comm. prems with SFBB (BT,

VM) %

LCC contract

premswith

SFBB %

District funded prems

with SFBB %

Premises with No

SFBB %District

investment

Blaby DC 33213 80.8 6208 95.9 230 96.4 1470 3.6 £50,000

Charnwood BC 60885 82.7 8879 94.7 448 95.3 3453 4.7 £100,000

Harborough DC 21743 56.3 11628 86.5 1380 90.1 3836 9.9 £530,000

H&B BC 36284 73.6 9121 92.2 572 93.3 3289 6.7 £58,820

Melton BC 12962 55.2 5959 80.5 1440 86.7 3131 13.3 £360,000

NW Leics DC 33289 77.2 6883 93.2 299 93.9 2641 6.1 £54,000

O&W BC 22088 93.2 1227 98.3 0 98.3 397 1.7 0

Leicestershire 220464 75.3 49905 92.3 4369 93.8 18217 6.2 £1,152,820

Deployment

• Completed mobilisation – project team in place; BT, Openreach• Currently planning Phase 1 – on-site survey of BT infrastructure

• Condition of ducts, access to power, space in the existing Cabinet, new fibre Cabinet location.

• c.50 Cabinet locations under investigation – Mainly in HDC, CBC and MBC.• Expect to announce Phase 1 locations in July 2014 – revise map

• Deployment is currently on-track - summer 2014-spring 2016 – c.280 Cabinets• Strong partnership – Highways, Planners, Conservation Officers.

• Issues are likely to be ahead of us!• Fibre spine – rodding, trenching• Power in rural areas• Exchange Only cabinets – c.80. Will require network re-arrangement

• Will affect the coverage extent, location and timetable of the deployment.

Demand stimulation and communications 

Who is working on the programme within the communications team?

• Holly‐Marie Draper – Campaign Manager • Jessica Grudgings – Campaign Officer• Rita Nathwani – Campaign Assistant• Dan Cooper – Media Officer

Things to share:

• Our focus• Demand stimulation• Branding• www.superfastleicestershire.org.uk

Our focus 

• Trying to achieve at least 20% uptake per cabinet across Leicestershire.

• Stakeholder engagement – working with district and borough councils and voluntary organisations to ensure a consistent message.

• Expectation and reputation management – there will be problems with the roll out, trying to manage residents expectations.

Programme reputation 

• Keeping residents informed that the programme is moving forward– Leicestershire Matters– Milestone news articles– Social media @leicscountyhall tweets– News and updates published on the site– District communication channels  

Demand stimulation • Ensuring 20% + uptake• Three phases: 

• Get ready/work happening/issues• It’s here• Have you got it yet?

– Based on local demographic– Localised approach – Local publications – Leaflets – Events – Shifting approach depending on channels and demographic

Example case studyGet ready/works happening/issues

– Understanding of population of XXXX village – research information 

– Timely: manage expectation – ‘Get Ready’ article in news & parish magazine – Poster in village hall and village shop – Update of information on superfast website, village website and Leicestershire villages 

– Speaking at local information event i.e. WI event 

It’s here!

‐ Article in news and parish magazine ‐ Updates to superfast website, village website and Leicestershire villages

‐ Cabinet sticker/wrap ‐ Milestone press release and photo opportunity

Have you got it yet?

– 1‐3 months after launch – Article in news and parish magazine – Poster in village hall and village shop – Update of information on superfast website, village website and Leicestershire villages

Superfast Leicestershire branding

Superfast Leicestershire branding

• Vanilla approach • Target four key audiences: 

– Families– Businesses– Rural communities/businesses– Older people

Superfast Leicestershire website 

• Sent out to tender in January ‐ three prospective suppliers

• Due to go live in the next two weeks• All communications we issue will direct the public to the website.

• Interactive information hub:‐ residents can check maps of where they live  to 

see updates.‐ the website will try to answer any questions residents may have on its FAQ page. 

Homepage – rotating banner 1

Homepage – rotating banner 4

Business users ‐ benefits

When and where – line checker

When and where – coming to your area (hover map)

When and where – expected coverage

Unavailable in your area ‐ final 6%

FAQs

Any questions?

Final 6%

• District Council funding

• DCMS Superfast Extension Programme

• Community-led schemes• Fibre• Wireless

• Diseworth RCBF

DCMS Superfast Extension Programme

• Government objective to deliver 95% superfast broadband by 2017• Allocations announced 25th February - £250m• £4.04m (largest in E. Mids) - £2.94m – County; £1.1m – City

• Requires local match - £2m LLEP (tbc); £2m LCC (tbc)• Allocation has not taken account of District investment

3 procurement options

1) Change control to existing contract – materiality issues - BT2) DCMS Framework (will need extension) – BT or Fujitsu3) New procurement (one-off, local framework; regional framework)

Superfast Extension Programme continued….

Key points• Application process – EOI, Funding Request• Funding is for the next Parliament but DCMS may bring forward• Timing is key – BDUK pipeline• Need to be confident of VfM

• FTTC - Expecting new BT technology – Fibre to the Remote Node (FTTN)

• Overlap existing deployment• Technical support

Community-led schemes

Fibre• Work with an existing alternative suppliers• Note suppliers require minimum requirements – community size etc.

Wireless• Interim solution – Generally not regarded as superfast broadband • 1) New project – e.g. Stathern using Public Sector Network• 2) Existing wireless coverage

• Not eligible for capital funding• Keen to support communities. Let us know

Diseworth

• Defra Rural Community Broadband Fund – previously promoted to you.

• Working with Disewired for c.2-3 years – Final 6%

• BT FTTC solution – long fibre spine required – 7km

• Submitted application – Expect to fail RCBF

• Lots of learning!

NEED TO ENGAGE WITH FINAL 6% COMMUNITIES DIRECTLY