Attracting the TARGET audience…

FRONT COVERATTRACTING THE TARGET AUDIENCE…

The model I chose, embraces the attitude of the rock magazine. Her strong posture, facial expression and mise en scene clearly demonstrate the magazine’s ethos and appeals to the target audience.

The font I used for the main writing is very bold, and contains a lot of capitals which highlights the loud tone of a rock magazine. It suggests the magazines informal tone as it goes against the classic reserved fonts and expression.

The other style font I used expressed the genre of magazine , owing to the distortion and eroded style. Therefore drawing our target audience in because its a typical rock font.

The exclamation of ‘WIN’ shows the friendly and casual nature of the magazine, it also grabs the readers attention, which is why I placed it at the top of the magazine. It is also in a bold star box.

The colour scheme I have chosen sticks to conventional rock magazines, therefore, attracting the correct target audience, using primary colours and black and white.

The cover lines and text suggest an informative tone and uses slang , rhyme and alliteration to appeal to the audience.

CONTENTS PAGE

ATTRACTING THE TARGET AUDIENCE…

Direct address to the audience in the editorial makes the magazine personal to them and gives a brief explanation of what is going to be in the magazine, grabbing the readers interests. The high quality images grab the readers attention and draw the readers in, also the hierarchy of the images demonstrate the feature to be deemed most popular the largest. The mise en scene in the images, for example the smoke in the bottom right image reinforces the genre of magazine.

We used the same fonts and colour scheme as on the front cover to keep the magazine familiar, and to keep the audiences attraction. Also to keep the ethos of the magazine clear.The content of the magazine appeals to a wide range of people who may be interested in the magazine for different reasons, for example there is reviews, interviews and posters. They are also presented in a familiar format and use conventions such as jargon and colloquial language.

The black background is used in conjunction with the fonts to demonstrate the genre of magazine and to make it different to look at for magazine readers making it more interesting.

Double Page Spread

ATTRACTING THE TARGET AUDIENCE…

To appeal to my target audience, I have used traditional conventions and stuck with the house style to keep the consistency.

Using language like ‘Exclusive’ to make it seem limited and private to the readers of this magazine.

The mise en scene of the images link to the genre, and highlight other major rock bands like ‘The Rolling Stones’.

The fact file box makes the reader gain personal knowledge on the artist again making it seem like exclusive restricted knowledge.

The use of pull quotes, isolating shocking and interesting extracts from the article, again grabbing the target audiences attention.