Social Media Healthcare: The good, the bad & the ugly
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Transcript of Social Media Healthcare: The good, the bad & the ugly
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Social Media Healthcare: The good, the bad & the ugly
Mathias Klang @klang67
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What is this?
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That’s Good planking
Players compete to find the most unusual and original location in which to play… Rigidity of the body must be maintained to constitute good
planking.
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Twitter? Isn’t that where
everyone talks about what
they had for breakfast?
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Death on Facebook
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How did we end up here?
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The augmented human
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Egyptian wood & leather prosthetic toe (ca 1069 to 664 B.C)
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Portrait of Hugh de Provence (1352)
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Digitalization Internet WWW Fixed cost connections Storage Costs web2.0 Devices Social Media
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91 % Access to the Internet at home83 % Access to broadband at home7 % Never used a computer
Source: Sweden Statistics 2011 (*Individuals aged 16-74)
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Blog
ger 1
999
Goo
gle
1999
End of communications monopoly
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2006
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"Out of this anarchy… what was governing the infinite monkeys now inputting away on the Internet was the law of digital Darwinism, the survival of the loudest and most opinionated.”
Andrew Keen: Cult of the amateur (2007)
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Normalizing the abnormal
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Pessimist talk
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This is not a phone
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Always online
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The end of boredom
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Social networks
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Dunbar’s 150
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Stimuli or relations
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"If we don't teach our children to be alone all they will be is lonely" Sherry Turkle
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Private or Personal
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“My fear is that these technologies are infantilising the brain into the state of small children who are attracted by buzzing noises and bright lights, who have a small attention span and who live for the moment.”
Prof. Susan Greenfield
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Performance lifestyle
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My awesome coffee
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Truman show delusion
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What does it all mean?
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Old stupidity or new intelligence?
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Are those of us who
remember the analogue
age fortunate or
unfortunate?
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Remember this?
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Monotask queuing
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Not knowing
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Waiting by THE phone
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Technology changes us & we change it
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Who is in control?
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Only technology(spot the ethical dilemma?)
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What do the people who control what we can do, think?
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What will they let us think?
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A Squirrel Dying In Your Front Yard May Be More Relevant To
Your Interests Right Now Than People
Dying In AfricaMark Zuckerberg
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if you're not paying for
something, you're not the
customer; you're the
product being sold
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The weakest link
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Performance goes bad…
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Kanaler
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Medical news
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Swedish employment law
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The blogging policeman
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The sexy Headmaster
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Patients and their families
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Jonas L. (PhD)lays a carpet
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Reacting to Patient media
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Follow/lurk on facebook
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Read their blogs, moblogs or videodiaries?
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Rating systems
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Tough Questions
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Participation in discussions
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Medical advice online
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Dealing with critics
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Friending patients or families
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Using social media in official communication
Google docs, gmail, facebook, doodle, slideshare…
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Remedies
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RTFM – read the license.
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Law (it’s still there).
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Criminal Law
Hets mot folkgruppFörtal & FörolämpningHot, Hot mot tjänsteman
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Administrative Law (Förvaltningsrätt)Inkommen, upprättad handlingArkivlagen
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Policies and guidelines
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Right to speak
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Employee Loyalty
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Training, seminar, discussion
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Develop pre-emptive social media norms
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Be that guy!
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THANKS!
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Mathias Klang [email protected] or @klang67
www.digital-rights.net
Image & licensing info in the notes section of slides.
Images at www.flickr.com (or specifically stated).
This ppt licensed: Creative Commons BY-NC-SA
Download presentation www.slideshare.net/klang