@Sales & Marketing 2013 Mid-year Review

23

description

We've been busy. See what recent accomplishments have made our latest highlight reel. You can always find new developments on our facebook page at https://www.facebook.com/pages/Sales-Marketing/42172091537F

Transcript of @Sales & Marketing 2013 Mid-year Review

Page 2: @Sales & Marketing 2013 Mid-year Review

• Founded January 1998

– Effective and Economical Resource Serving

• Startups

• Early Stages Organizations

• New Business Opportunities in the Enterprise

• Internet Centric Companies

• Global Markets

– Addressing Core Company Needs– Sales Revenue, Business Development, Marketing,

Public Relations, Marketing Communications

Page 3: @Sales & Marketing 2013 Mid-year Review

• Only Senior Level Partners

– Every Principal

• Started a Business

• Headed Sales, Marketing, Finance, Operations

• Has 25+ Years Experience

• Raised Venture Capital

• Well Versed in Web, Mobile, Brick & Mortar

• Has Extensive Consumer Packaged Goods

Experience

Page 4: @Sales & Marketing 2013 Mid-year Review

BOB CITELLI BERNIE SLOME

Principal Founder

@Sales & Marketing

Principal

@Sales & Marketing

Vice President Marketing

ImproveNet

VP Business Development

ICC Decision Services

Vice President Sales &

Marketing

Books That Work

Managing Director

Dooley Associates

Vice President Sales & Channel

Marketing

MySoftware

Executive Vice President

Webmaster USA

Director, Affiliated Labels Sales

Director

Epyx Computer Software

President

BSR Associates

Co-publisher, Editor In Chief

Home Electronics Product News

Executive Vice President

X-Axis Technologies

Editor In Chief

Leisure Time Electronics

LTE Reports

VP Sales & Marketing

Computainment.com

President & CEO

ABCO Distributors

Page 6: @Sales & Marketing 2013 Mid-year Review

Business

Development

SupportSpace is a virtual tech

support marketplace. It offers

Remote Services in the cloud. Its

Virtual Expert Network is the

most effective way to deliver

premium services remotely. End

users select Agents who remotely

optimize, detect and repair a

variety of PC, iPod, digital camera

or network issues.

@Sales & Marketing facilitated

this relationship with Best Buy’s

GeekSquad where SupportSpace

powers all online inquiries.

Page 7: @Sales & Marketing 2013 Mid-year Review

Business

Development

In February 2013 Arvato

launched the ebay download

direct digital portal.

@Sales & Marketing secured

premium home page placement on

ebay deals for multiple clients

including products from Lucion

Technologies, SelectSoft, Topics

Entertainment, Viva Media, N3V

Games and PlayWay.

Page 8: @Sales & Marketing 2013 Mid-year Review

Business

Development

@Sales & Marketing expanded its

reach into the Nook marketplace

in February 2013 with placements

of three N3V Games titles into

the Barnes & Noble digital store.

N3V Games is a leading

Australian developer of train

simulations and apps. It’s

products are broadly distributed

on leading portals offering

Android, iOS, PC and Mac

software. @Sales & Marketing

has served N3V Games for over

four years.

Page 9: @Sales & Marketing 2013 Mid-year Review

Business

Development

@Sales & Marketing eBook efforts

include work for eBook publishing

services provider Allzone Digital.

Our efforts resulted in Affiliate

Marketing campaigns with the

World Public Library, Small

Publishers Association of North

America and the International

Thriller Writers Association. We

also delivered contract work from

publisher Bardolf and Company.

Page 10: @Sales & Marketing 2013 Mid-year Review

Business

Development

@Sales & Marketing secured

premium positions within

Toshiba’s App Place market in

early 2012 for various mobile

titles from SelectSoft.

SelectSoft is a leading developer

of family-friendly games and

apps. It created best-selling

games for Nintendo DS and Wii,

iPhone, Android and PC. @Sales

& Marketing represents

SelectSoft’s mobile, PC, Mac and

video products to digital resellers

around the world.

Page 11: @Sales & Marketing 2013 Mid-year Review

Business

Development

@Sales & Marketing secured a

launch position with N3V Games’

DoJo Madness release on Fuhu

Inc’s Nabi tablet, the first full-

featured Android tablet made for

kids. It was initially available

exclusively at the Toys"R"Us®

and Babies"R"Us® stores.

N3V Games Android releases are

also regularly promoted on

Samsung Apps Mobile site. N3V

Games is a leading independent

entertainment software

publishers based in Australia.

Page 12: @Sales & Marketing 2013 Mid-year Review

Business

Development

Digital distribution is more than

fun and games. There’s a serious

side to selling software too.

Lucion Technologies’ File Center

software is award winning

paperless office software and

available in single user and

professional versions.

@Sales & Marketing placed

Lucion Technologies’ products in

business-centric online sites

including Amazon.com, Office

Depot, the Intel Digital

Marketplace and many more.

Page 13: @Sales & Marketing 2013 Mid-year Review

Business

Development

Prior to the Summer of 2012,

Mastiff had yet to crack the code

of digital distribution for its core

games and first person shooters.

After @Sales & Marketing signed

on to represent Mastiff, the

Company quickly gained

prominent placements on leading

digital distribution portals

including Amazon.com,

GameStop, Green Man Gaming,

GamersGate, Iplay and many

more.

Page 14: @Sales & Marketing 2013 Mid-year Review

Business

Development

@Sales & Marketing played a

prominent role in Topics

Entertainment’s entry into digital

sales in 2011.

In addition to spearheading the

development of its own internal

store, @Sales & Marketing

secured distribution of Topics’

Instant Immersion™ line of

instructional language titles on

Lenovo’s App Shop for Windows,

among other placements.

Page 15: @Sales & Marketing 2013 Mid-year Review

Business

Development

When Denmark-based OnePlay launched its subscription service and digital distribution portal, @Sales & Marketing was hired to help secure content.

To date, we delivered partnerships with National Geographic, City Interactive, Bit Composer, JumpStart/Knowledge Adventure, Southpeak Games, Warner Entertainment, and Game Mill, among others.

Page 16: @Sales & Marketing 2013 Mid-year Review

Web Development

MarCom

@Sales & Marketing serves as

Country Manager for telemetrics

mobile app provider Track My

Truck Online. Its service is now

available on both Android and

iOS.

In addition to tactical field sales

we provide web oversight,

copywriting, direct mail,

newsletter and public relations

services to this Australian-based

fleet management software

provider.

Page 17: @Sales & Marketing 2013 Mid-year Review

MarCom

@Sales & Marketing provides copywriting, direct mail, newsletter and public relations services.

To the right, we provided web copy for America Italiana upscale doors and windows; sell sheets for MOVIETRAY, and a sales representatives’ newsletter for Petite Motifs scrapbooking products.

.

Page 18: @Sales & Marketing 2013 Mid-year Review

Public

Relations

@Sales & Marketing provided

public relations services to DIY

Academy when it was in its very

early stages. The home and

garden school needed local and

targeted coverage @Sales &

Marketing stepped in to help

promote the business to

homeowners and contractors.

We assembled a targeted Bay

Area, CA press list and

supplemented media outreach to

a variety of targeted web sites.

Page 19: @Sales & Marketing 2013 Mid-year Review

Public

Relations

@Sales & Marketing provides

public relations services to clients

on a low-cost, project basis.

StadiumTRAY came to us as a

startup for a variety of Marketing

Communication services.

As seen here, our efforts garnered

StadiumTRAY front page

coverage in the Atlanta Business

Chronicle and a solid review from

NYSportsJournalism.com.

Page 20: @Sales & Marketing 2013 Mid-year Review

Public

Relations

@Sales & Marketing provides

expert public relations services.

When N3V Games headed to E3

with new titles across multiple

formats we helped create pre-

show buzz.

We quickly crafted timely copy

and distributed the release to

nearly 1400 entertainment

editors garnering significant

exposure for the client.

Page 21: @Sales & Marketing 2013 Mid-year Review

Advertising

Print Campaign

@Sales & Marketing was asked by

StadiumTRAY to utilize our

expertise in copywriting and

advertising services to promote

their business in print.

Here are two trade ads we

prepared for StadiumTRAY that

appeared in Street Sports

Journal, a leading publication for

sports marketers.

Page 22: @Sales & Marketing 2013 Mid-year Review

Advertising

Direct Mail

@Sales & Marketing provides

copywriting, direct mail,

newsletter and public relations

services. We helped introduce

StadiumTRAY to the trade with a

direct mail campaign

supplemented with a press

conference in a box as follow-up.

Here are two postcards we

prepared for StadiumTRAY as

part of a four week direct mail

campaign to entice advertisers.

Page 23: @Sales & Marketing 2013 Mid-year Review