Planning & measuring success modified

By : Gihan Aboueleish

Planning & Measuring Success - Gihan Aboueleish

Agenda ;

Definition of Planning.

Definition of Success.

SWOT Analysis

Steps of Strategic planning.

Mindset

KPI (Definition & Example)

Measuring Success.

Using KPI to measure success of strategy.

Remember


Planning ;


Success ;


SWOT Analysis


Steps of Strategic planning ;


Steps of Strategic planning ;

Establish Goals

Identify Resources

Establish Goal-Related Tasks

Prioritize Goals and Tasks

Create Assignments and Timelines

Establish Evaluation Methods

Identify Alternative Courses of Action


Mindset ;


Why is Mindset Important?


1- Do What You Do Best

“To be yourself in a world that is

constantly trying to make you

something else is the greatest

accomplishment.”

–Ralph Waldo Emerson


Do What You Do Best

Unapologetic authenticity

Live & work by your own set of core values

(e.g. biz partners)

No one can do what you do – creates your

unique brand/niche

Inner Authority (effortless)

Stop competing & start creating


2: Take 100% Responsibility

“If you act like a victim, you are

likely to be treated as one.”

--Paulo Coelho


Take 100% Responsibility

Take responsibility for:

What you do

What others do (yes!)

Your attitude (gratitude & look for lesson)

Your thoughts (toward self & others)

Every single situation you find yourself in

Complain vs. Finding Solution (mutually exclusive)



Forget luck

Forget what other people are doing

Forget what you are “owed”

Forget all expectations for others

Forget all expectations for what should

happen



Stop blaming others

Stop having expectations for others—how do

you manage this in a business?



Take responsibility for your attitude in every

situation Relentless positivity (what does

that mean?)

“It can’t be done” “How might we…?”

Your words literally create your reality

Question the status quo AND other people’s

limiting beliefs


3: Give It All Away

“It is literally true that you can

succeed best and quickest by helping

others to succeed.”

--Napoleon Hill


Giving It All Away

Empathy vs. Defensiveness

Helping others doesn’t lessen your own

contributions

Empowers you AND them

Lack vs. Abundance

Cultivates trust

There’s enough happiness, success and

money to go around


Giving It All Away

True fulfillment has to be about others

Our passions/purposes are others-directed

Find ways to cultivate: Deliver remarkable content

Offer mentorship/internship opportunities

Don’t miss a chance to give someone a compliment

(don’t be stingy with praise)

Don’t miss an opportunity to say thank you


4: Lean Into Struggle

“Smooth seas do not make

skillful sailors.”

--African Proverb

“Learn to fail, or fail to learn.”

--Tal Ben-Shahar


Lean Into Struggle


Lean Into Struggle

“Named must your fear be before banish it you can.” --Yoda

Fear of failure/perfectionism (keeps us in holding pattern)

Fear of confrontation

Fear of disappointing others, e.g. parents

Journey vs. destination

Only via failures that we can ultimately succeed The best learning comes from action


Lean Into Struggle

The Perfectionist The Optimalist

Journey as a straight line Journey as irregular spiral

Fear of failure Failure as feedback

Focus on destination (rat racer) Focus on journey & destination

(gratitude in present, hopeful for

future)

All-or-nothing thinking (prevents

action)

“Good enough” thinking (ready, fire,

aim, aim, aim…)

Defensive Open to suggestions/feedback

Fault-finder Benefit-finder (optimist)

Harsh Forgiving (empathic)

Rigid, static Adaptable, dynamic


Lean Into Struggle

Expectations for what “should be” get into

trouble. How can we not be disappointed

when things don’t go to plan? [Psst. They

never do!]


5: Rest-Based Living

“A man sooner or later discovers that he is

the master-gardener of his soul, the

director of his life.”

--James Allen


Rest-Based Living

Productivity: Chunking Time

4 Ways to Divide Day

Block time – 2-3 tasks/day

Down time – Restorative activities

Face time – Social/discussion/creativity

Sweat time – Exercise/productivity


Rest-Based Living

Productivity: Forced Ranking

Do highest score first


Item to do Impact on your

business (1-5)

Implementation

Time

1 (slow) - 5 (fast)

Total Score

Write blog 4 3 7

Buy domain 5 5 10

Build affiliates 5 1 6

6: Think Big

“Where success is concerned, people are

not measured in inches, or pounds, or

college degrees, or family background;

they are measured by the size of their

thinking.”

--David Schwartz


Thinking Big

Easier to stay small—certainty/security

Can you learn to take a risk?

Practical Pessimism: Go right to worst-case scenario and ask, what’s the alternative?


Persistence means commitment and determination. It is a

commitment to finish what you start.

The Power of Persistence


When we are exhausted, quitting, looks good. But winners

endure. Ask a winning athlete. He endures pain and finishes

what he started. Lots of failures have begun well but have not

concluded anything.


Persistence comes from purpose. Life without purpose

is drifting.

A person who has no purpose will never persevere and

will never be fulfilled.


7. Pride of Performance

Excellence comes when the performer takes pride in

doing his best.


Pride of performance does not represent ego. It represents pleasure with

humility. The quality of the work and the quality and the worker are

inseparable. Half-hearted effort does not produce half results; it produces

no results.


Every thing we do is a self-portrait of the person who does it,

regardless of what the job is, whether

washing cars, sweeping the floor or painting a house. Pride

comes from within, which is what gives the winning edge.


8: Be a Life-Long Student

“Learning is not attained by chance, it must be

sought for with ardor and attended to with

diligence.”

–Abigail Adams


Review: 8 Success Principles

1. Do what you do best

2. Take 100% responsibility

3. Give it all away

4. Lean into struggle

5. Rest-based Living

6. Think big

7. Be a life-long learner


“To live is the rarest thing in the world.

Most people exist,

that is all.”

--Oscar Wilde


Measuring Success;


Measuring Success – Example of

KPI content of marketing ROI ;


KPI ;


Measuring Success;


Using KPI to measure success of

a strategy ;


Remember the steps of Success ;


“Remember success is a decision a

planned & well prepared to not only a

dream ….”

Gihan Aboueleish


Planning & measuring success modified

Education

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