THE WORLD’S BEST-SELLING

HOMES MAGAZINE

www.elledecoration.co.za

HOMES & GARDENS / DESIGN & CRAFT / SHOPPING / FOOD & TRAVEL / VIDEO / LATEST ISSUE / MORE

ONLINE RATE CARD 2014

.CO.ZA

Advertising opportunitiesWEBSITE AND SOCIAL MEDIA RATES

Customised campaign The components and cost of a tailor-made campaign will be negotiated with the client and the creative material for the Facebook tabs and social media campaign elements will be conceptualised and created by the online editor and team.

Newsletter leaderboard ad takes pride of place above the ELLE DECORATION masthead on our biweekly newsletter. • Price: R2000 • Size: 728 pixels wide x 90 pixels high

Leaderboard ad takes pride of place above the ELLE DECORATION blog masthead. It will run for a month.Cost /1000 impressions (CPM) rates• Price: R350/1000 • Size: 728 pixels wide x 90 pixels high

Island banner ad appears in the right hand column of the blog, in no order of preference. It will run for a month.Cost /1000 impressions (CPM) rates• Price: R400/1000 • Size: 300 pixels wide x 250 pixels high

Advertorials 1 post (400 words and an image of 600 x 250 pixels)• Price: R6036

Homepage Takeover (This includes Wallpaper; Leaderboard ad & 3 x Island banner ads) and is costed at a flat rate per day.• Price: R2,000 per day

Video • Price: R1257 per video

Competitions • Weekly giveaways: R1050 • Monthly giveaways: R6000 Twitter Once-off tweets: R262 Facebook Once-off posts: R525

All rates exclude VAT and include agency commission.

ELLE DECORATION is the world’s best-selling homes magazine with 26 international editions and 9.2 million readers worldwide. ELLE DECORATION is directional, informative, stylish and beautiful – a trend and lifestyle magazine that encourages readers to express themselves and their tastes through their surroundings. Our online portfolio, which inlcudes the ELLE DECORATION blog, facebook and twitter, has a large and growing support base, and offers a valuable platform for advertisers.

ONLINERATE CARD 2014

The DECO readerThe ELLE reader is sophisticated, welltraveled, educated and a trendsetter.• 80 % women • 57 % black • 38 % white • 51 % Gauteng / Western Cape • Average age: 35

DECO readership• Total: 105 793• Circulation: 25 026• Average number of readers per copy: 4.4

www.elledecoration.co.za *The DECO website, www.elledecoration.co.za, is backed by an established Facebook fan base (Elle Decoration South Africa) and twitter fanbase (@ELLE_Deco)

• Visits per month: 14 993• New visits: 72,83%• Unique users per month: 12 085• Page views per month: 33 872• Time spend on blog: 01min,57sec • Facebook fans: 12 558• Twitter followers: 18 184* latest figures August 2014

Contact details

Online Editor Bielle Ross - bielle@elledecomag.co.za

All rates exclude VAT and include agency commission.

Leaderboard above masthead

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