Media Kit 2020 · In-line with current news and culture magazine mediums . eg. Sydney Morning...
Transcript of Media Kit 2020 · In-line with current news and culture magazine mediums . eg. Sydney Morning...
C A F E C U LT U R E D I G I TA L . C O M Latest Coffee News
Media Kit 2020
W E L C O M E T O C A F E C U LT U R E D I G I TA L . C O M
Latest Coffee News... Scheduled to go live March 2020
In-line with current news and culture magazine mediums eg. Sydney Morning Herald and GQ Magazine. This online magazine platform will enable a much broader reach to the industry and offer an instantaneous communication channel, with an exciting and accessible format, leveraging our existing social and digital media platforms.
We are excited to bring you our latest platform
Benefits:• Modern responsive website• Broad reach• Instantaneous communication channel• Leverage existing social and digital channels• On-going comunication stream
C A F E C U LT U R E D I G I TA L . C O M
Harnessing and reporting the love of all things café and coffee
The go-to source for industry know-how
Including:• Special features• Trends• Latest news• Directory• Route to market solutions• Industry insights• Industry people• Reviews• Technique• Latest products• Business tips• Events
C A F E C U LT U R E D I G I TA L . C O M
Advertising Rates (minimum fortnightly rate)
$1,500 +GST
$1,500 +GST
$1,000 +GST
$500 +GST
$1,000 +GST
$1000 +GST
A . Large Banner + Feature Story Home page + Sub pages Specs: 1400 x 385 px
B . Header Banner Home page + Sub pagesSpecs: 728 x 90 px
C . Medium Banner Home page Specs: 728 x 180 px
D . Medium Rec Home page + Sub PagesSpecs: 300 x250 px
E . Large Rec Home page + Sub PagesSpecs: 300 x500 px
F . Feature Story Home page + Sub pageSpecs: 500 - 1000 words plus images and URL
All rates include website post, blast out via weekly enews and complimentary social media
G U I D E L I N E S
*Supply high res artwork to above specs in jpg format and prefered URL
Limited positions available - Contact [email protected]
E
C
D
B
F
A Feature Article and Banner Ad - $1,500
Large Banner
PLUS Feature article
Feature article on sub pageFeature article click through from Home page
Large Rec - $1,000
Medium Banner - $1,000Home page
Medium Rec - $500
Header Banner Ad - $1,500Home Page + Sub Pages
Feature Story - $1,000
H O M E PA G E
F E AT U R E A RT I C L E ( S U B PA G E )
F A
C C
D
A
EF A E
B
W E B P R E S E N C E
cafeculture.com
Weekly stats: 4357 page views
Monthly stats: 17,430 page views
Annual stats: 209,167 page views
Global Audience: Oceania 47%Asia 23%Americas 16%Europe 13%Africa 1%
*Google analytics Oct19
AU D I E N C E & R E A C H
Audience:
PRODUCERS | ROASTERS | CAFE OWNERS | BARISTAS | CONSUMERS | SUPPLIER
PRINT 30,000+ readership per issue (print and online)
ONLINE FLIPBOOK 7,000+ readership per issue (issuu.com | cafeculture.com)
ENEWS 6,500+ subscribers | 7000 reads per month 21.5% open rate (industry avg 21.2) 4.7% click through rate (industry avg 4%)
WEBSITE 20,000+ visitors per month (average)
SOCIAL 90,000 impressions plus per month (Instagram and facebook)
Demographics
AGE: 44% 25-34 year olds
GENDER: 49% female - 51% male
DEVICE: Mobile - 56% Desktop - 40% Tablet - 4%
ACQUISITION: 85% organic search
*Google analytics Oct19
G L O B A L PA RT N E R S H I P S
Leverage Cafe Culture’s partnerships across the globe, including Fresh Cup magazine in North America and cafe Culture China.
Partnerships
Cafe Culture have several partneships with Australian and International companies including:
S O C I A L E N G A G E M E N T
Engaging with audiences globally via our social media strategy.
Facebook - Twitter - Instagram - You tube - Enews
Facebook@cafeculturemagazine
9,575 Followers
Instagram@cafeculturemagazine
12.8k Followers
Monthly Stats:4,350+ Reach25,700+ Impressions750+ Actions
Audience:18-34 year olds62% menSydney, Melbourne, Brisbaner
Monthly Stats:7,194+ Post Reach25,271 Post Impressions1,587+ Post engagements
Audience:25-44 year olds55% menSydney, Melbourne, Brisbane
Monthly Stats:6,500+ subscribers | 7000 reads per month21.5% open rate (industry avg 21.2)4.7% click through rate (industry avg 4%)
Audience:35-54 year olds42% menSydney, Brisbane, Melbourne
EnewsSent weekly
6,500+ database
A D D I T I O N A L S O C I A L A DV E RT I S I N G
G U I D E L I N E S
ADVERTISING RATES for ADDITIONAL SOCIAL MEDIA
Dedicated Instagram and Facebook Post $150 + GST
ADVERTISING RATES for ADDITIONAL ENEWS
Feature Story on weekly EDM $495 + GST
Exclusive (Bespoke) EDM $2500 + GST
* Supply high quality photos/video & word doc + hashtags / URL
For custom packages and bundles - Contact [email protected]
THE MAGAZINE FOR THE CAFE INDUSTRYAU $14.95
A N N U A L B U M P E R E D I T I O N
PRINT DIGITAL ENEWS
C A F E C U LT U R E I N T E R N AT I O N A L
For al l your communication needs
M A G A Z I N E
FOR ADVERTISING RATES AND
ENQUIRIES, PLEASE EMAIL
ROB MARLOWE AT
OR CALL 0404 837 608
Cafe Culture
1/2 Arncliffe Avenue,
Port Macquarie, OR 02 6583 7163
CAFECULTURE.COM
CAFECUTUREDIGITAL.COM
C A F E C U LT U R E D I G I TA L . C O M Latest Coffee News
/cafeculturemag /cafeculturemagazine /cafeculturemag Cafe Culture International