Maserati stars in Hollywood blockbuster blockbuster "Limitless" Metroland Media Carguide...

Maserati stars in Hollywood blockbuster blockbuster "Limitless" Metroland Media Carguide Magazine The
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Transcript of Maserati stars in Hollywood blockbuster blockbuster "Limitless" Metroland Media Carguide...

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    Kia Canada Inc. recorded its best ever month in April shattering the 6000 sales mark for the first time in its eleven year history with 6777 vehicles sold sustaining a 34 per cent growth versus previous year. Kia Canada continues to lead the market in 2011 with the largest percentage increase of 28 per cent year-to-date when mea- suring top ten volume manufacturers in Canada including outpac- ing industry results. Growth continues to be consistent across the country with four straight months that Kia Canada has sustained increased record growth in all four regions of the country. These

    strong sales results have also contributed to the industry- best sales streak of 28 consecutive months.

    “It is quite evident that Canadians continue to embrace our world-class design, technology and safety while appreciat- ing the benefit of our fuel efficient vehicle line-up” said Maria Soklis, Vice President and Chief Operating Officer (COO) Kia Canada Inc. “The result is an all-time record month exceeding 6000 sales in April for the first time with three vehicle lines contributing with over 1000 sales each for the first time.”

    The Kia Forte line-up including the sedan, 5-Door and Koup was the volume leader in April with 1745 vehicles reported sustaining a 35.7 per cent increase. The Georgia built 2011 Kia Sorento Compact Utility Vehicle (CUV) contin- ues to provide significant volume with 1273 vehicles reported nationally charting a 31 per cent increase in comparison to April 2010. The Kia Soul, Urban Utility Vehicle reporting 1128 units or a 41.7 per cent increase versus previous year.

    “The Kia brand is currently in the second year of an aggressive design-led transformation and recent additions including the all-new 2011 Optima mid-size sedan and later in the year with the all-new 2012 Kia Rio subcompact will continue to drive demand with both our customers and conquest brands in 2011.” said Robert Staffieri, Director of Marketing Kia Canada Inc. “Award winning vehicles like the Optima and others including IIHS top safety picks and five star crash ratings have proven to be a winning formula along with design for Canadians.”

    The month of April also featured the debut of the all-new 2012 Kia Rio sedan and 2012 Kia Soul urban utility vehicle at the New York International Auto Show. Additionally, the all- new 2012 Kia Rio 5-door made its North American debut. The fourth generation Rio continues the design-led product offen- sive with a revolutionary re-design noting both style and premium presence in the compact car segment. Both varia- tions of the Rio and Soul feature impressive Gasoline Direct Injection (GDI) technology that offers more power, increased fuel efficiency resulting in less emissions. It was also revealed that the 2012 Optima will be manufactured at the Kia Motors Manufacturing facility $1 billion automotive assembly and manufacturing plant in West Point Georgia. The Optima mid- size sedan will be built along with the Sorento CUV for North American demand.

    Maserati stars in Hollywood blockbuster "Limitless"

    Metroland Media Carguide Magazine

    The thriller ‘Limitless’ tells the tale of a 'magic' pill that is able to enhance the powers of the mind and stars Robert De Niro and Bradley Cooper. Co-starring is a Maserati GranTurismo painted Grigio Granito with Avorio interiors.

    When casting the role, Universal Studios and Relativity Media were on the lookout for a car that boasted style, class and breathtaking performance.

    The GranTurismo ticked all the boxes as it has all these char- acteristics, with its powerful 4.2-litre (405 hp) and 4.7-litre (440 hp) engines, and lines that are elegant and harmonious.

    This is not the first time that a Maserati has made a screen appearance: in fifty years of cinema, actors of the calibre of Alberto Sordi, Vittorio Gassman, Donald Sutherland, David Niven, Peter Sellers and Alain Delon have all climbed behind the wheel of a Maserati.

    In the past decade, Jerry Weintraub, producer of ‘Ocean’s Thirteen’, opted for the Quattroporte as the star of the ‘Ocean’s Twelve’ follow up. Maserati's flagship model also played a central role in the second season of TV series 'Entourage' and the 2008 movie 'Max Payne' directed by John Moore and starring Mark Wahlberg.

    In 2003, in ‘Charlie’s Angels II’, a Maserati Spyder Cambiocorsa driven by Robert Patrick was the car of choice for accompanying Demi Moore, Cameron Diaz, Drew Barrymore and Lucy Liu.