INTERNATIONALRESEARCHPROJECT.

BROCHURE 2014

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In consultation with your company, we design a research proposal. A team of four IRP participants led by a committee member is assigned to the project. Desk research is executed in June and July, during which your com-pany is involved and updated. Field research is executed for 3-6 weeks in the country/countries selected. Findings are presented in October.

INTRODUCTION.

The IRP team

What IRP offers

How IRP does

research

The International Research Project 2014 consists of 6 committee members and 24 participants. All are top third year or master students, who are mainly focused on economics and business.

The IRP offers non-profit international research services from a large pool of topics at an academic level. The IRP is unique compared to other student consultancy programmes because it offers the highest level of customization of research to fully cover the needs of your company.

The International Research Project offers quality, non-profit, customized research services for companies looking to expand geographically.

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RESEARCH.

1. Research Proposal

2. Desk Research

3. Field Research

4. Report & Presentation

- Designing research to fully cover the needs of your company.- Signing a contract

- Collecting information on the target market.- Preparation for field research.

- 3 to 6 weeks research abroad during the sum-mer of 2014.- Update reports on research progress.

- Finalizing report in The Netherlands- Presenting findings during the autumn of 2014.

September

OctoberJune

June

July

July

August

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ADVANTAGES.

High quality and professionalism

Top students

Customized research

Large pool of research topics

Flexibility

Confidentiality

Almost 20 years of success

Careful selection on mo-tivation and experience

Ensured by the supervi-sion of EUR professors.

You are involved at all times.

e.g. business plans, competitor analysis, etc.

You choose the country and research topic.

All information is treated confidential

50+ clients from almost all sectors

Unseen value for money

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ADVANTAGES.

Professio-nalism

Top Students

Costs

Our history validates our strong capabilities: the Marketing Association EUR has been organizing IRP for almost twenty years. Research teams have been providing multidisciplinary research services to a large clientele. The quality of research is ensured by the supervision of the Erasmus University professors.

As the International Research Project works on a non-profit basis, our budget will solely be made to cover necessary costs such as transportation, accom-modation, communication as well as any other additional costs. As a result, we can provide an unseen value for money.

Our team consists of Erasmus University’s top students with the motivation and experience that ensures high quality project execution. As a result, we can provide fresh academic insights and an unseen value for money.

Custom Research

You can select any country and choose from a large pool of research topics. Further, we offer you an unmatched level of flexibility during the project without charging additional costs.

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Marle ReimertExternal Relations Coordinator

Jeroen AelenParticipants Coordinator

Richard MaatChairman

Péter KáplárExternal Relations Coordinator

Tjerk RintjemaMarketingCoordinator

Yoana PetrovaResearch Coordinator

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T +31(0)104081838M +31(0)619174962M +31(0)683064553E external.irp@maeur.nlW www.maeur.nl/irp

CONTACT.POST ADDRESS Marketing Association EURRoom H15-26

PO Box 1738 3000 DR Rotterdam

VISITING ADDRESS

Erasmus Universiteit Rotterdam Room H15-26 Burgemeester Oudlaan 50 3062 PA Rotterdam