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Transcript of Human_Factors_and_Motivation.ppt
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Human Factors and
Motivation
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Definition of leading
Leading is the process of influencing people so thatthey will contribute to organizational and group
goals.
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Human Factors in Managing
Multiplicity of Roles
No average Person
The importance of Personal Dignity
Consideration of the whole Person
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Multiplicity of roles
Individuals are much more than a productive factor in
managements plans. They are members of social systems of many
organizations:
Consumers of goods and services who vitally influence
the demand. They are members of families, schools, churches, tradeassociations, and political parties.
In these different roles they establish laws that governmanagers, ethics that guide behavior, and a tradition
of human dignity that is a major characteristic of oursociety.
Managers and the people they lead are interactingmembers of a broad social system
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No Average Person
People act in different roles, but they are also
different themselves.
There is no average person
Yet in organized enterprises, the assumption is
often made that there is.
Firms develop rules, procedures, work schedules,
safety standards, and position descriptions- all
with the implicit assumption that people areessentially alike.
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This assumption is necessary to a great extent in
organized efforts, but it is equally important to
acknowledge that individuals are unique- they
have different needs, different ambitions, different
attitudes, different desires for responsibility,different levels of knowledge and skills, and
different potentials.
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The Importance of Personal Dignity
The concept of individual dignity means that peoplemust be treated with respect, no matter what their
position is in the organization.
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Consideration of the Whole Person
We can not talk about the nature of people unless weconsider the whole person, not just separate and
distinct characteristics such as knowledge, attitude,
skills, or personality traits.
The human being is a total person influenced by
external factors.
People cannot divest themselves of the impact of
these forces when they come to work. Managers must recognize these facts and be prepared
to deal with them.
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Motivation
Human motives are based on needs, whether
consciously or subconsciously felt.
Some are primary needs, such as physiological needs
for water, air, food, sleep and shelter.
Other needs may be regarded as secondary such asself esteem, status, affiliation with others, affection,
giving, accomplishment, and self assertion.
These needs vary in intensity and over time betweenindividuals.
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Session Overview
In dealing with employees, an intangible factor of will orfreedom of choice is introduced and employees can increaseor decrease their productivity as they choose. This humanquality gives rise to the need for positive motivation. An
employees performance can be defined as beingdetermined by the interaction between ability andmotivation:
Performance=Ability x Motivation
The first(Ability) determines what he can do, the second
(Motivation)determines what he will do. Thereforemotivation is the key element in management of employees.It is of utmost importance.
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Basic Concepts
Motivation is the consequence of an interaction
between the individual and the situation. People
who are motivated exert a greater effort to
perform than those who are notmotivated. Motivation is the willingness to do something. It is
conditioned by this actions ability to satisfy some
need for the individual
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Motivational process
Unsatisfied need
Tension
Drives
Search behaviour
Goal achievement
Need satisfaction
Reduction of tension
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Definition
Motivation is a process which begins with
a physiological or psychological need or
deficiency which triggers behaviour or adrive that is aimed at a goal or an
incentive.
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Definition
It is a general term applying to the entire class of
drives, desires, needs, wishes and similar forces.
To say that managers motivate their subordinates is to
say that they do things which they hope will satisfy
these drives and desires and induce the subordinatesto act in a desired manner.
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Introduction (Cont.)
Motivation is a psychological process that causes
the arousal, direction, and persistence of
voluntary actions that are goal directed.
Motivation defined
The process by which a persons efforts areenergized, directed and sustained toward
attaining a goal.
Or
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Introduction (Cont.)
Motivation
is thepsychological
process
that
leads to
Choice ofbehavior
that
results in Some level
of jobperformance
The Motivation-Behavior-Job Performance Sequence
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Types of Motives
Primary Motives
General Motives
Secondary Motives
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Primary Motives
Hunger
Thirst
Clothing Sleep
Maternal concern
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General Motives
Motives which can not be termed primary orsecondary
Primary needs try to reduce the tension or
stimulation whereas the general need inducesthe individual to enhance the amount ofstimulation.
Also called stimulus motives-Love ,concernand affection.
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Secondary Motives
Learned drives become secondary
motives
IncludesCuriosity
Manipulation
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Achievement drive
The desire of an individual to
perform in terms of a particular
standard of excellence or the desireto be successful in competitive
situations.
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Specific characteristics of a high
achiever
Takes moderate risks.
Prefers immediate feedback
Derives satisfaction on the successfulaccomplishment of a task
Has total concentration or preoccupation
with the assigned task
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THEORIES OF MOTIVATION
NEED OR CONTENT THEORYNeed hierarchy theory- Maslow
Two factor theory-Frederick Herzberg
ERG theory-Clayton Alderfer
Acquired-needs theory-David C.McClelland
COGNITIVE THEORIES
Equity theory-J.Stacy Adams
Expectancy theory-Victor H. Vroom,Porter and
Lawler model
Goal setting theory-Locke and latham
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Reinforcement theory-B.F.Skinner
Behavioural theoriesTheory X and Theory Y-McGregorTheory Z- Ouchi
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Douglas McGregor's
Theory X And Theory Y Theory X and Theory Y are two sets of
assumptions about human nature. Theydescribe two contrasting models of workforce
motivation.
Theory X and Theory Y have to do with the
perceptions managers hold on theiremployees, not the way they generally behave
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Theory X: Assumptions of Theory X
The average human being is inherently lazy by nature anddesires to work as little as possible.
He avoids accepting responsibility and prefers to be led ordirected by some other.
He is self-centered and indifferent to organizational needs. He has little ambition, dislikes responsibility, prefers to be led
but wants security.
He is not very intelligent and lacks creativity in solving
organizational problems. He is, by nature ,resistant to change of any type.
Theory Y
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Theory Y
Assumptions of Theory Y
An average man is not really against doing work.
People can be self-directed and creative at work if they aremotivated properly.
External control and threats of punishment alone do not bringout efforts towards organizational objectives.
People have capacity to exercise imagination and creativity.
People are not by nature passive or resistant to organizationalneeds.
An average human being learns under proper conditions. He
is also willing to accept responsibility..
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ABRAHAM MASLOWS
HIERARCHY OF NEEDS THEORY Maslow's theory is based on the Hierarchy of Human
Needs. According to Maslow, human behavior is related tohis needs. It is adjusted as per the nature of needs to besatisfied. In hierarchy of needs theory, Maslow identifiedfive types / sets of human need arranged in a hierarchy oftheir importance and priority :
1. Physiological Needs
2. Security / Safety Needs3. Social Needs
4. Esteem Needs
5. Self-actualization Needs
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Maslows Hierarchy of Needs
Self-
actualization
Esteem
Social
Safety
PhysiologyFood
Achievement
Status
Friendship
Stability
Job
Friends
Pension
Base
NEEDS
General Examples Organizational Examples
jobChallenging
title
at work
plan
salary
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CLAYTON ALDERFERS
ERG THEORY This theory ,like Maslows theory, describes needs as a
hierarchy. Maslows Five needs have been condensed intoThree needs:
Existence needs-These include need for basic material
necessities. In short, it includes an individuals physiologicaland physical safety needs.
Relatedness needs:Maslows social needs and external
component of esteem needs fall under this class of need.
Growth needs: Maslows self-actualization needs andintrinsic component of esteem needs fall under this category
of need.
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ALDERFERS THREE NEEDS
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DAVID MCCLELLANDS
ACQUIRED NEEDS THEORY
McClelland classified three basic motivating needs:
Need for achievement (nACH):The n-ach person is 'achievementmotivated' and therefore seeks achievement, attainment of realistic butchallenging goals, and advancement in the job
Need for Power (nPWR):The n-pow person is 'authority motivated'.This driver produces a need to be influential, effective and to make animpact. There is a strong need to lead and for their ideas to prevail.
Need for Affiliation (nAFF): The n-affil person is 'affiliationmotivated', and has a need for friendly relationships and is motivated
towards interaction with other people.
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David McClellands Theory of
Needs
nAch
nPow
nAff
Need for AchievementThe drive to excel, to achievein relation to a set ofstandards, to strive tosucceed.
Need for AffiliationThe desire for friendlyand close personalrelationships.
Need for Power
The need to make others
behave in a way that theywould not have behavedotherwise.
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Frederick Herzbergs
Two-factor theory
This Theory was propounded by American
Psychologist Frederick Herzberg.
It is also known as Herzberg's motivation-
hygiene theoryand Dual-Factor Theory
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The Theory states that there are certain factors in
the workplace that cause job satisfaction, while aseparate set of factors cause dissatisfaction. In otherwords, factors that cause job dissatisfaction aredifferentfrom the factors that lead to job satisfaction.
The opposite of satisfaction is not dissatisfaction butNo Satisfaction.
Similarly, The opposite of dissatisfaction is notsatisfaction but No Dissatisfaction.
http://en.wiktionary.org/wiki/Workplacehttp://en.wikipedia.org/wiki/Job_satisfactionhttp://en.wikipedia.org/wiki/Job_satisfactionhttp://en.wikipedia.org/wiki/Job_satisfactionhttp://en.wikipedia.org/wiki/Job_satisfactionhttp://en.wiktionary.org/wiki/Workplace -
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Hence, the Two-factor theory distinguishes between:
Motivators :(e.g. challenging work, recognition, responsibility)
that give positive satisfaction, arising from intrinsic conditions
of the job itself, such as recognition, achievement, or personalgrowth.
Hygiene factors(e.g. status,job security, salary, fringe
benefits, work conditions) that do not give positivesatisfaction, though dissatisfaction results from their absence.
These are extrinsic to the work itself, and include aspects such
as company policies, supervisory practices, or wages/salary
http://en.wikipedia.org/wiki/Job_securityhttp://en.wikipedia.org/wiki/Salaryhttp://en.wikipedia.org/wiki/Fringe_benefitshttp://en.wikipedia.org/wiki/Fringe_benefitshttp://en.wikipedia.org/wiki/Fringe_benefitshttp://en.wikipedia.org/wiki/Fringe_benefitshttp://en.wikipedia.org/wiki/Salaryhttp://en.wikipedia.org/wiki/Job_security -
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EQUITY THEORY
First developed in 1963 by John Stacey
Adams, a workplace and behavioral
psychologist, the equity theory is based on the
human instinct of comparison with others.
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Equity theory states that employees seek to maintainequity between the inputs that they bring to a job and theoutcomes that they receive from it against the perceivedinputs and outcomes of others.
While evaluating fairness, employee compares the job input(in terms of contribution) to outcome (in terms ofcompensation) and also compares the same with that ofanother peer of equal cadre/category. O/I ratio (output-input
ratio) is used to make such a comparison.
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The persons, system or selves against which
individuals compare themselves are known
as Referents. Referents can be classified as:
1. Persons
2. Systems
3. Self
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Equity Theory
ReferentComparisons:
Self-inside
Self-outsideOther-inside
Other-outside
Equity Theory
Individuals compare their job inputs and outcomeswith those of others and then respond to eliminateany inequities.
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Equity Theory (contd)
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Equity Theory (contd)
Choices for dealing with inequity:
1. Change inputs (slack off)
2. Change outcomes (increase output)3. Distort/change perceptions of self
4. Distort/change perceptions of others
5. Choose a different referent person
6. Leave the field (quit the job)
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Equity Theory (contd)
Distributive JusticePerceived fairness of theamount and allocation ofrewards among individuals.
Procedural Justice
The perceived fairness of
the process to determinethe distribution ofrewards.
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Expectancy Theory
Expectancy Theory (Victor Vroom)The strength of a tendency to act in a certain way dependson the strength of an expectation that the act will befollowed by a given outcome and on the attractiveness of
that outcome to the individual.
h l h
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648
Expectancy Theory Relationships
EffortPerformance Relationship
The probability that exerting a given amount ofeffort will lead to performance.
PerformanceReward Relationship
The belief that performing at a particular levelwill lead to the attainment of a desired
outcome.
RewardsPersonal Goals Relationship The degree to which organizational rewards
satisfy an individuals goals or needs and the
attractiveness of potential rewards for the
individual.
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B F SKINNERS
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B.F. SKINNERS
REINFORCEMENT THEORY
According to this theory, past actions and their outcomesinfluence a personspresent and future actions.
Past behaviours associated with positive outcomes are
repeated in future and behaviours associated with negativeoutcomes are not repeated.
Therefore, the behaviour of a person is not influenced by hisinner needs and desires but by the external environment.
KINDS OF REINFORCEMENTS
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KINDS OF REINFORCEMENTS
Four kinds of Reinforcements can result from employee behaviour:
1. Positive Reinforcement such as a pay raise or promotion, is provided as areward for positive behavior with the intention of increasing the probabilitythat the desired behavior will be repeated.
2. Negative Reinforcement is an attempt to show an employee what theconsequences of improper behavior will be. If an employee does not engagein improper behavior, he or she will not experience the consequence.
3. Punishment such as suspensions, threats ,etc, is an attempt to decrease the
likelihood of a behavior recurring by applying negative consequences.
4. Extinction Behaviour is basically ignoring the behavior of a subordinate andnot providing either positive or negative reinforcement
EDWIN LOCKES
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EDWIN LOCKES
GOAL SETTING THEORY
Goal-Setting Theory Proposes that setting specific goals increase
performance, and difficult (challenging) goals result inhigher performance than easy goals.
Benefits of Goal-Setting The specificity (particularity)of the goal itself acts as aninternal stimulus (stimulation). E.g. When a sales representative commits (promises) to making
eight sales calls daily, this commitment gives him/her a specificgoal to attain.
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Goal-Setting Theory
WILLIAM OUCHIS
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WILLIAM OUCHIS
THEORY Z Theory Z is an approach to management based upon
a combination of American and Japanesemanagement philosophies and characterized by,among other things, long-term job security,
consensual decision making, slow evaluation andpromotion procedures, and individual responsibilitywithin a group context. Proponents of Theory Zsuggest that it leads to improvements in
organizational performance.
A i J THEORY Z
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American
Organizations JapaneseOrganizations THEORY Z
Short-term employment Lifetimeemployment Lifetimeemployment
Individual decision
making Collective decisionmaking Collective decisionmakingIndividual responsibility Collective
responsibility IndividualresponsibilityRapid evaluation &
promotion Slow evaluation &promotion Slow evaluation &promotionExplicit control
mechanisms Implicit controlmechanisms Implicit controlmechanismsSegmented concern for
employee as an
employeeHolistic concern for
employee as a
personHolistic concern for
employee as a
person
Victor Vrooms
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Victor Vrooms
Expectancy Theory This theory states that an individual tends to act in a
certain way based on
a) the expectation that the act will be followed by a given
outcome and
b) the attractiveness of that outcome to the individual.
Key to the theory is understanding employee goals and
the linkages (relationships)between effort, performance and
rewards.
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Motivation= Expectancy XInstrumentality X Valence;
Where,
1. Expectancy (effort-performance linkage)
How hard do I have to work to achieve a certain level of performance?and Can I actually achieve that level?
2. Instrumentality (performance-reward linkage) What reward will that level of performance get me?
3. Valence or attractiveness of reward
How attractive is the reward to me?
Whether employees are motivated or not depends on their particular
goals and their perception of the level of performance needed to attainthose goals.
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Simplified Expectancy Model
The Porter Lawler model of
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The Porter-Lawler model of
motivation Lyman W. Porter and Edward E. Lawler developed a more
complete version of the expectancy theory.
The theory states actual performance in a job isprimarily determined by the effort spent. But it is also
affected by the persons ability to do the job and alsoby individuals perception of what the required task is.So performance is the responsible factor that leads tointrinsic as well as extrinsic rewards. These rewards,along with the equity of individual leads to satisfaction.
Hence, satisfaction of the individual depends upon thefairness of the reward.
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Job Characteristics ModelIt was given by Richard Hackman and Greg Oldh-
man.The model has three elements: Core job characteristics
skill variety
tasks identity
tasks significanceautonomy
feedback
Critical Psychological states
feeling that the work is meaningful
knowing that they are responsible
actually finding out the results
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Outcomes:
high internal work motivation
high satisfaction of growth needshigh degree of job satisfaction
high degree of work effectiveness
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