Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W...

5
Google Ads Generated on March 10, 2020

Transcript of Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W...

Page 1: Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W .SEMRUSH.COM Google Ads: Performance Overview Campaign: All | Ad group: All | Period:

Google Ads

Generated on March 10, 2020

Page 2: Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W .SEMRUSH.COM Google Ads: Performance Overview Campaign: All | Ad group: All | Period:

Google Ads Overview

800 BOY LST ON ST REET, SUIT E 2475, BOST ON, MA 02199

W W W .SEMRUSH.COM

Google Ads: Performance OverviewCampaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Impressions

1620 +1%

The number of times your ads are shownin Google's search results or on theGoogle Network.

Clicks

455 +9%

The number of clicks on your ads.

CTR (%)

28.08% +9%

The number of clicks that your adreceives divided by the number of timesyour ad is shown.

Cost

$227.80 +49%

The total amount you paid for your ads.

CPC

$0.50 +36%

The average cost you pay for each clickon your ads.

Conversions

105 +8%

An action that's counted whensomeone interacts with your ad, andthen takes an action that you’vede ned as valuable to your business.

Google Ads: ImpressionsCampaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Feb'17 Mar'020

150

300

Google Ads: ClicksCampaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Feb'17 Mar'020

50

100

200

Google Ads: CTR (%)Campaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Feb'17 Mar'020%

20%

30%

40%

Google Ads: ConversionsCampaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Feb'17 Mar'020

10

20

30

Generated on March 10, 2020 2

Page 3: Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W .SEMRUSH.COM Google Ads: Performance Overview Campaign: All | Ad group: All | Period:

Campaigns performance

800 BOY LST ON ST REET, SUIT E 2475, BOST ON, MA 02199

W W W .SEMRUSH.COM

Google Ads: Top Campaigns by ClicksCampaign: All | Period: 09 Feb - 09 Mar, 2020

Total c lic ks (for all keywords): 4550

US-search-brand

3200

US-search-nonbrand

200

UK-search-brand

180

UK-search-nonbrand

150

US-search-retargeting-home

100

Google Ads: Performance TableCampaign: All Period: 09 Feb - 09 Mar, 2020

No. Campaigns Clicks Average CPC Sessions CTR%

1 FR-search-brand 83 25 (00.67%) $0.45 28.10%

2 FR-search-nonbrand 72 21 (0.54%) $0.40 30.20%

3 ES-search-brand 70 20 (0.51%) $0.60 27.15%

4 ES-search-nonbrand 20 9 (0.26%) $0.50 27.30%

5 IT-search-brand 15 2 (0.06%) $0.45 20.10%

6 IT-search-nonbrand 15 5 (0.20%) $0.55 30.00%

7 DE-search-brand 12 3 (0.12%) $0.44 20.00%

8 DE-search-nonbrand 10 4 (0.19%) $0.32 40.00%

9 BR-search-brand 8 2 (0.06%) $0.61 39.00%

10 BR-search-nonbrand 5 2 (0.06%)

30 (00.69%)

22 (0.58%)

20 (0.54%)

9 (0.21%)

2 (0.05%)

5 (0.10%)

3 (0.12%)

5 (0.10%)

3 (0.12%)

2 (0.05%)$0.65 38.00%

Impressions

Generated on March 10, 2020 3

Page 4: Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W .SEMRUSH.COM Google Ads: Performance Overview Campaign: All | Ad group: All | Period:

Keywords performance

800 BOY LST ON ST REET, SUIT E 2475, BOST ON, MA 02199

W W W .SEMRUSH.COM

Google Ads: Top Keywords by ClicksCampaign: All | Group: All | Period: 09 Feb - 09 Mar, 2020

Total c lic ks (for all keywords): 4550

semrush

1,000

my reports

250

my semrush

210

seoquake

150

my seoquake

120

Google Ads: Keywords PerformanceCampaign: All Period: 09 Feb - 09 Mar, 2020

No. Keyw ord Clicks CTR% Average CPC Conversions

1 semrush 830 (10.50%) 93 28.10% $0.45 38

2 my reports 721 (9.60%) 72 9.60% $0.40 39

3 my semrush 705 (9.12%) 70 30.20% $0.60 40

4 seoquake 680 (8.95%) 56 27.15% $0.50 29

5 my seoquake 648 (8.68%) 32 27.30% $0.44 30

6 position tracking 264 (2.96%) 26 20.10% $0.32 10

7 site audit 180 (2.03%) 20 30.00% $0.61 35

8 traffic analytics 145 (1.64%) 18 20.40% $0.65 60

9 my audit 112 (1.24%) 12 40.00% $0.40 85

10 my site 50 (0.48%) 10 38.00% $0.32 76

Impressions

Generated on March 10, 2020 4

Page 5: Google Ads - SEMrushGoogle Ads Overview 800 BOYLSTON STREET, SUITE 2475, BOSTON, MA 02199 W W W .SEMRUSH.COM Google Ads: Performance Overview Campaign: All | Ad group: All | Period:

Conversions

800 BOY LST ON ST REET, SUIT E 2475, BOST ON, MA 02199

W W W .SEMRUSH.COM

Google Ads: ConversionsCampaign: All | Ad group: All | Period: 09 Feb - 09 Mar, 2020

Feb'10 Feb'17 Feb'24 Mar'02 Mar'090

10

20

30

Google Ads: Top Campaigns by ConversionsCampaign: All | Period: 09 Feb - 09 Mar, 2020

Total сonversions (for all keywords): 1050

US-search-brand

400

US-search-nonbrand

220

UK-search-brand

210

UK-search-nonbrand

170

US-search-retargeting-home

140

Generated on March 10, 2020 5