DIGITAL STRATEGY | SOCIAL CONTENT | SOCIAL ADS...YesMore Ltd. 2019 DIGITAL STRATEGY | SOCIAL CONTENT...
Transcript of DIGITAL STRATEGY | SOCIAL CONTENT | SOCIAL ADS...YesMore Ltd. 2019 DIGITAL STRATEGY | SOCIAL CONTENT...
YesMore Ltd. 2019
DIGITAL STRATEGY | SOCIAL CONTENT | SOCIAL ADS
YesMore Ltd. 2019
DIGITAL STRATEGY | SOCIAL CONTENT | SOCIAL ADS
Hankey Bannister came to
YesMore to grow their
Facebook presence in
Poland, a key territory for
the brand. We started by
finding three influencers in
three key cities.
We worked with them to
shoot photography and write
content specific to each city.
All about their love for each
location.
We then used their content
as the basis for our ads
campaign and promoted
directly to the cities
mentioned.
We beat the KPI of attracting
new Polish fans to the brand
by 70% while still coming
under budget on media
spend. Overall bringing 2,826
Polish whisky lovers to
follow Hankey Bannister.
YesMore Ltd. 2019
For those who love equal parts substance and style, make Hankey Bannister your blended whisky of choice, follow us on Facebook to
learn more.
For a classic taste in a modern world make sure you've liked
Hankey Bannister Blended Scotch Whisky on Facebook.
Looking for the perfect blended Scotch whisky for any occasion?
Look no further than Hankey Bannister. Follow our page to learn
more about us.
If you're taking a trip make sure you pack all the essentials, including
Hankey Bannister blended Scotch whisky. Like us on Facebook to learn
more about our Scotch whisky collection.
NOTE: Copy for the campaign was actually delivered in Polish.
YesMore Ltd. 2019
“The team at YesMore are genuinely adaptable and have proven time and time again that they can rise to the occasion and deliver great results!”
MEGAN CROALL, DIGITAL AND COMMUNICATIONS ASSISTANT MANAGER, IBHL