Digiday Dialog with Skyword: Content Marketing for Retailers
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1 Susan lives in Boston, and she needs new running shoes.
Transcript of Digiday Dialog with Skyword: Content Marketing for Retailers
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Susan lives in Boston, and she needs new running shoes.
IMAGE / MADONNA
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They are desperately seekingSusan.
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What happened?
It used to be easy to reach her and help her enjoy her passion for running.
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The New Marketing B2C Customers
3,000 shoppers, 3,000 different shopping paths