CUSU Media Pack
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Transcript of CUSU Media Pack
COVENTRY UNIVERSITY STUDENTS UNION
MEDIA PACK2013/2014
THE GUIDE TO ADVERTISING TO STUDENTS IN COVENTRYIT MAKES SENSE TO ADVERTISE
21,000 STUDENTS ON OUR COVENTRY CAMPUS
15,000FRESHERS BAGS
,GIVEN OUT OVER
2 DAYS
,OUR CAMPUS HAS A FOOTPRINT OF OVER
1/4 OF THE CITY
NOW OPENOUR NEW MULTI-MILLION POUND
ENGINEERINGBUILDING60 COMPANIES ATTENDED OUR FIRST DAY OF
FRESHERS
8,000WALL PLANNERGIVEN OUT ALL YEAR
,
CSUUcoventry universitystudents’ union
5 765,INTERNATIONALSTUDENTSON OUR COVENTRY CAMPUS
Freshers’ Fortnight 2013Freshers’ Fortnight will run from Monday 24th September until Friday 5th October and is when new students arrive in Coventry. It offers many promotional opportunities and is very popular each year with many local and national companies, book early to avoid disappointment.
Freshers’ FairThe Freshers’ Fair we be held on Monday 24th and Tuesday 25th September. Book a stall to meet face to face with your customers and make a lasting impression!*Premium pricing applies for licensed premises.
Student MailingsIncluding your flyer in our mailing sent to 4,000 new students and 8,000 returning students is a fantastic way to target them before they arrive in Coventry. *Prices are based on inserts up to A5 and 12grams, for larger items please ask for a quote.
Academic Wall PlannerThe wall planner includes all of the University and Students’ Union key dates for the whole year. It is popular with students and clients alike, 8000 copies are printed and distributed throughout Freshers’ Fortnight.
Freshers’ Student GuideThe Student Guide is essential reading for every new student, 8,000 copies are printed and distributed throughout Freshers’ Fortnight.
MAILING PRICESFRESHERSMAILING
RETURNERSMAILING
LOGO ON OUTSIDE OF ENVOLOPE
ADVERT PRICES
PLANNER ADVERTISNG PRICES
£1000
FULL PAGEADVERT
£400
£2000
HALF PAGE ADVERT
£250
£1000
INSIDE COVER£700
LARGE PLANNERADVERT 70x70mm
£550
PRICING RATES
ONE DAYTWO DAY
ONE DAYTWO DAY
ONE DAYTWO DAY
£550£900
£750£1200
£000£000
LOCAL NATIONAL BAR AND CLUB
£400
STANDARD PLANNERADVERT 70x70mm
Direct AdvertisingText Message
Email Message
Facebook Status update
With mobile phones being the number one must have gadget why not send a text to your target audience to advertise your product or event.*Text to all registered web site users.
For your email to go through to our registered student database choose this option.*Email to all registered web site users.
*Price varies with amount of updates.
Our Facebook group has over 10,000 members and this is a great way to advertise to the student market.
The Source NewspaperThe Source Newspaper is the only free student publication available on campus and includes music, lifestyle and news. Reach a captive audience through advertising in this 24 page monthly newspaper. The Source Newspaper is distributed to 4,000 students across campus.
Posters & FlyersPOSTERS
FLYERS
A4 POSTERS PER WEEK
A3 POSTERS PER WEEK
50 A3 POSTERS PER MONTH
£4
£5
£170
1000 FLYERS DISTRIBUTEDACROSS CAMPUS
1000 FLYERS DISTRIBUTEDACROSS THE HALLS OF RESIDENCE
£200
£400
ADVERT PRICES
MESSAGING PRICES
FULL PAGEADVERT
TEXT MESSAGE
HALF PAGE ADVERT
EMAILMESSAGE
INSIDE COVER
FACEBOOKSTATUS
£650
£250
£450
£350
£250
£300
Promotional Stalls
Sponsorships
Having a stall is the perfect way to promote your business face to face with students. *Stalls are based in a high footfall area in The Hub, a building at the heart of the campus.
Online MediaOur web site provides information on Students’ Union services and events. It offers an online shop and is used by students for ticket sales, memberships and more. *Our web site is a primary point of contact for both potential current students so your advert has extra pulling power.
ONLINE MEDIA PRICESBANNER ACROSS
HOME PAGE 468 x 60 PIXELS £000£000
24 HOURS ASTOP NEWS STORY
How to book:Complete a CUSU booking form, read the terms and conditions, sign it and send it back to:
CUSU Sales & Marketing OfficeCoventry University Students’ UnionThe Hub Jordan Well CoventryCV1 5LW
Contact:
Tel: 02477 651356Email: [email protected]
Web: www.cusu.orgFacebook: www.facebook.com/CoventrySUTwitter: twitter.com/cusu
Coventry University Students’ Union Limited (Company No: 07366779) is a registered charityCharity number: 1139462, Registered in England & Wales, VAT Reg. No: 273398428
Aman Sidhu: Sales & Marketing Executive CSUUcoventry universitystudents’ union
STALL RATESLARGE ONSITE
PROMOTIONAL STALL£000£000
STANDARD STALL(MARKET STALL)
SPONSORSHIP OPPORTUNITIES• FRESHERS & RETURNERS MAILING• SUMMER BALL/FESTIVAL• CLUB NIGHTS• RE-FRESHERS FAIR
• HOUSING FAIR• CUSU AWARDS• VARSITY - COVENTRY vs WARWICK• BRANDED MINIBUS
There are a range of sponsorship opportunities available.