Creating a culture for innovation

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A Byte Breakfast talk from 383 on how culture and innovation. This talk looks at some tools and processes employed by organisations where the culture supports faster innovation.

Transcript of Creating a culture for innovation

  • 1. CREATING A CULTURE FOR INNOVATION #BYTEBREAKFAST 383PROJECT.COM

2. WITHOUT A DOUBT WEVE INVENTED THE THING. EVER. SINGLE, GREATEST, MOST IMPORTANT THERES A LOT OF HYPERBOLE AROUND INNOVATION. DONT LET A PR HEADLINE BE YOUR GOAL. 3. NOT ALL INNOVATION IS ABOUT A SLICED BREAD MOMENT. 4. 4 CREATING A CULTURE FOR INNOVATION MAKING IDEAS REAL Tim Kastelle 5. 5 A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY MAKING IDEAS REAL Tim Kastelle CREATING A CULTURE FOR INNOVATION 6. 6 A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY MAKING IDEAS REAL Tim Kastelle NOVELTY CREATING A CULTURE FOR INNOVATION 7. 7 A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY MAKING IDEAS REAL Tim Kastelle CONCEPT CREATING A CULTURE FOR INNOVATION 8. 8 A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY MAKING IDEAS REAL Tim Kastelle ITERATION CREATING A CULTURE FOR INNOVATION 9. 9 A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY MAKING IDEAS REAL Tim Kastelle INNOVATION CREATING A CULTURE FOR INNOVATION 10. CULTURE IS SLOW 11. CULTURE IS SLOW 12. CREATING A CULTURE FOR INNOVATION 12 IDEA VALUE REALITY FAST CULTURE 13. 13 INSTAGRAMS HYPERLAPSE Lets look at the making of 14. 14 HACKER CULTURE 15. 15 A TEAM OF THREE 16. 16 PROTOTYPED IN PRIVATE 17. 17 DEMOD AT A PITCH-A-THON 18. 18 SHARED ACROSS THE COMPANY 19. 19 1 DAY AFTER RELEASE... 20. 20 CREATING A CULTURE FOR INNOVATION A NEW IDEA CREATING NEW VALUE THAT HAS BECOME REALITY IMAGE STABLISATION WASNT NEW, BUT USING HARDWARE ON AN IPHONE TO DO IT WAS. SHAKY VIDEO LOOKS RUBBISH. STABLISED VIDEO WAS EXPENSIVE. HYPERLAPSE DEMOCRATISED IT. LIMITATIONS WERE ACCEPTED; - NOT FOR ALL HANDSETS - NOT A PART OF MAIN APP SKILLS WERE UTILISED; - PROTOTYPING + FAST CULTURE 21. CREATE AN ENVIRONMENT WHERE IDEAS CAN ORIGINATE AT ANY LEVEL IN THE BUSINESS. CREATING A CULTURE FOR INNOVATION 21 22. USE PROTOTYPING SKILLS TO SHOW REAL THINGS TO THE WIDER BUSINESS. CREATING A CULTURE FOR INNOVATION 22 23. INVEST IN WAYS TO SHARE IDEAS, BOTH ONLINE AND IN REAL LIFE. CREATING A CULTURE FOR INNOVATION 23 24. 24 GOVERNMENT DIGITAL SERVICES 25. 25 USER CENTRED 26. 26 A CULTURE OF SHARING 27. RBI OVERVIEW 27 SERVICE DESIGN MANUAL SERVICE DESIGN MANUAL 28. 28 IT WORKS 29. 29 IT SPREADS 30. SIMPLE, UNDERSTANDABLE VALUES PROVIDE A PLATFORM FOR THE RIGHT THINGS TO GET MADE. CREATING A CULTURE FOR INNOVATION 30 31. SHARING ISNT A NICE TO DO, BUT A NEED TO DO FOR CHANGING CULTURE. CREATING A CULTURE FOR INNOVATION 31 32. SMALL TEAMS CAN DO BIG THINGS. CREATING A CULTURE FOR INNOVATION 32 33. 33 SPOTIFY 34. 34 Fluid team structures 35. 35 BOOTCAMP On-boarding staff to culture 36. 36 BOOTCAMP AT 383 37. VALUE SKILLS OVER JOB TITLES. CREATING A CULTURE FOR INNOVATION 37 38. PLAY WITH WAYS TO BUILD MULTI-DISCIPLINARY TEAMS. CREATING A CULTURE FOR INNOVATION 38 39. 39 CREATING A CULTURE FOR INNOVATION FIND A STICK TO POKE THE EXISTING CULTURE 40. 40 BUILD WITH USERS BBC Connected Studio 41. LABS HAMMERSON LABS 41 PROTOTYPE FROM PROBLEMS TO PROTOTYPES 42. LABS HAMMERSON LABS 42 PROTOTYPE 43. 43 ENGAGE WITH STARTUPS Jlab from John Lewis 44. 44 CREATE A LAB Westfield labs 45. 45 BUILD A NEW TYPE OF BOARD Use VC consultants, founders and younger entrepreneurial team members for a new lens on ideas 46. 46 COACH THE COACHES GE trained a team of 80 Lean Startup coaches to go back in to the business 47. 47 BROADEN THE TOOLBOX Experiment with software that helps you be faster 48. 48 DEFINE A FAIL RATE Nordstrom labs retail experiments are allowed an 80% failure rate 49. 49 REWARD Every failure is a lesson - Tata. For Tata, failure is a goldmine 50. 50 CHANGE THE MESSAGE Facebooks propaganda centre 51. 51 IN SUMMARY; ! SLOW ORGANISATIONS CAN FIND THE RIGHT STICK TO POKE CULTURE WITH. THERES A WHOLE HOST OF THINGS TO TRY. CREATING A CULTURE FOR INNOVATION 52. 52 IN SUMMARY; ! INNOVATION ISNT ABOUT A SLICED BREAD HEADLINE. ITS ABOUT IDEAS, VALUE AND REALITY. USE THIS LENS TO EVALUATE WHAT YOU COULD DO NEXT. CREATING A CULTURE FOR INNOVATION 53. CREATING A CULTURE FOR INNOVATION 383PROJECT.COM @383PROJECT !