Commonwealth Business Travel

Group

“Cornerstone

Perspective”

09 May 2009

Despite Market Woes, Pockets of Investment Still Exist

The Entire Trip Experience Will Be "Informationized“

Software as a Service (SaaS), Cloud Computing and Open Source Spawn a New Flock of Innovators

Suppliers (Finally!) Provide Personalized Shopping/Booking Tools

Technologies Will Continue to Converge

A Flood of New Mobile Travel and Location-Based Applications Come to Market

Advertising Technology Transforms Travel Distribution

Still Searching…for Better Search

Democratization of Supply Levels the Playing Field

Business Intelligence and Analytics Move to the Forefront

what’s Hot - Technology Trends

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1. Rail

2. Carbon

3. Travel Authorization

4. SocialNetworking

what’s Hot - Technology Trends

The Challenges ofTrains & The Environment

Rail1. No Comprehensive Database – You say Berlin, I say……..

a. Stationsb. Operators

2. Forget traveler tracking

Carbon1. iBank Algorithms2. Partners

a. Greenboardb. TerraPassc. The Carbon Consultancy

The Push and Pull of

Policy Management

Our 80/20 ExperienceAll trips must be approvedAir - Airfare Threshold Exceeded Air – Airfare $ amount over Lowest Logical Air - First or Business class booked Car – Size Hotel – No overnight stay Hotel - Per Diem

social Networking

Squishy ROI Information Week

is This You?

http://www.tripit.com/

good, Bad & Adoption issues

Easy to Use

People

Want itFree

“I mean, who really cares?”

“Techno overload- Get me a walker, some false teeth and an

elasticized waistband.”

“Why would I want to share my travel plans

with anyone?"

“I don't really want anyone to know where I am, let alone hook up with them while traveling.”

“The people I socialize with know where I am. “

on Trip Mgmt TechTravets™

intelligent Innovation

Cornerstone Labs

Enable industry to create new products via our technology, selling and consulting platforms

“Ideas come form our customers. The last great idea I had was to incorporate in 1992”

preparation For SuccessPerformance Area KPI

Financial Net Operating Income margin

Market Index for New Transactions year-on-year growth

Efficiency and Effectiveness

[(Infrastructure Costs) + (Cost of Support)] / Transactions

Development and Innovation

(R&D Expense + Capitalized Software) / Total Development Spend

1. It has to work, always. 2. It has to always work fast.3. It has to always work fast and do what they expected.4. It has to always work fast with the features they need.

SaaS Product Development Principles

preparation For SuccessTechnology Upgrades – e.g. virtualizationScalabilityPerformanceCapability expansion

DeliveryLeadership – Shelley Cowan, VP Application DeliveryProject Portfolio ManagementCapacity Management