Centro de Estrategia y Competitividad

Martha C. Rodríguez D.Director Centre for Strategy and Competitiveness School of Management Universidad de los Andes

III Conference ACORN-Redecom

Mexico, D.F.September 5, 2009

The process

2

Chile

Chad

ArgentinaColombia

Mexico

Peru Venezuela

Swirtzerland

India

Brazil

Denmark

El Salvador

Finland

Sweden

2

2,2

2,42,6

2,8

3

3,2

3,43,6

3,8

4

4,2

4,44,6

4,8

5

5,2

5,45,6

5,8

6

2 2,5 3 3,5 4 4,5 5

Log GDP PER CAPITA 2007 ( logarithmic scale)

NET

WO

RKED

REA

DIN

ESS

IND

EX 2

007

2019

There is a direct and positive relationship between There is a direct and positive relationship between ICT and competitiveness…ICT and competitiveness………

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Colombia’s position in the Colombia’s position in the Networked Readiness Index (NRINetworked Readiness Index (NRI))

Source: World Economic Forum – Global Technology reports (several years)

Per

cen

tag

e o

f co

un

trie

s w

ith

be

tter

ran

kin

g t

han

Co

lom

bia

71

63

5254

47

53

58

75

45

50

55

60

65

70

75

80

85

90

95

100

2002 2003 2004 2005 2006 2007 2008 2009

Ranking-57

Ranking-59

Ranking-60

Ranking-66

Ranking-62

Ranking-64

Ranking-69

Ranking-64

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2007-20082007-2008

COUNTRYCOUNTRY RANKING NRIRANKING NRI

Chile 34

México 58

Brasil 59

Costa Rica 60

Panamá 64

Uruguay 65

El Salvador 66

ColombiaColombia 6969

Rep. Dominicana 75

Argentina 77

2008-20092008-2009

COUNTRYCOUNTRY RANKING NRIRANKING NRI

Chile 39 (-5)

Costa Rica 56

Brasil 59

ColombiaColombia 64 (+5)64 (+5)

Uruguay 65

Panamá 66

México 67

Rep. Dominicana 75

El Salvador 78

Trinidad y Tobago 81

Colombia’s position in the Colombia’s position in the Networked Readiness Index (NRI)Networked Readiness Index (NRI)

B. Education

and training

A. Access to the Infrastructure

F. e-governmentE. Content

C. Businesses on line

D. Promotion of the foreign direct investmentIn the IT industry

2000 year strategy2000 year strategy

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Colombia must define a road map for the medium and long terms, to allow ICT to contribute to the transformation of the social, economic

and political life of the country

July 2007 The President announces the ICT National Plan July – November 2007 First phase:

Participative process trough meetings with groups of different sectors and regions Bogotá, Medellin, Cali, Barranquilla and BucaramangaVirtual forum where all the citizens could participate

February 2008 ICT National Plan document February – April 2008 Second phase:

Participative process using Internet. More than 13,000 visits to the Website More than 1,500 people downloaded the ICT Plan

May 2008 ICT National Plan official presentation to the country

2007 year strategy2007 year strategy

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Who built it? Who built it? …

Coo

rdin

ator

Gro

up

Adv

isor

y gr

oup

of

natio

nal e

xper

ts

Publ

ic a

genc

ies

part

ners

in th

e IC

TNP

initi

ativ

e

Since April, 2007 until today …

More than 25 sector meetings in (Bogotá, Medellín, Cali, Barranquilla y Bucaramanga)From July 2007 until November 2007…

34,548 Colombians since April 09, 2008 until today…

Advisory group of national experts10 Colombian experts with different profiles, some of the working in Colombia and some abroad Minister of Communications, Deputy Minister of Communications and their very high staffDirector of the e-government ProgramCoordination by the Universidad de los AndesLogistic support by the Corporación Colombia Digital

Education group of experts 7 experts in education

Coordination by the Universidad de los Andes

Two groups of expertsTwo groups of expertsin the building processin the building process

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 Several meetings with private and public sectors to coordinate and align the Plan with: 

Colombia 2019 VisionNational Development Plan 2006-2010National Competitiveness Strategy National Science and Technology Plan Strategic Program for the use of ICT in Education

Today, 32 indicators of the National Competitiveness Strategy Comes from the ICT National Plan

Alignment with national strategy Alignment with national strategy

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To make a leap forward in social inclusion and competitiveness of the country through the use and appropriation of ICT, in everyday life as well as in productive uses of citizens, companies, the academy and the Government.

Mission

ICT National Plan ICT National Plan

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Transversal and Vertical Transversal and Vertical Action Lines Action Lines

MembersMinisters of Communications, Education, Social Affairs and Trade, Industry and TourismPresident of the Juridical National CouncilDirector of the National Planning Department Director of National Science DepartmentNational Advisor for Competitiveness (Presidency of the country)President of Private Council for Competitiveness 2 presidents of the Regional Competitiveness Councils President of one public and one private university2 international advisors 2 representatives of the ICT industry

ResponsibilitiesTo assure continuity and fulfillment of the mission and visionCoordination between national and regional levels, public, private, academy and scientific sectorsTo establish policies and guidelines for the Plan and for the public – private partnershipsStrategic planningTo promote the plan To support the fund rising process

Advisory Board Advisory Board (2 meetings in the year)(2 meetings in the year)

MembersMinisters of Communications, Education, Social Affairs and Trade, Industry and TourismPresident of the Juridical National CouncilDirector of the National Planning Department Director of National Science DepartmentNational Advisor for Competitiveness (Presidency of the country)President of Private Council for Competitiveness 2 presidents of the Regional Competitiveness Councils President of one public and one private university2 international advisors 2 representatives of the ICT industry

Responsibilities:To assure continuity and fulfillment of the mission and visionCoordination between national and regional levels, public, private, academy and scientific sectorsTo establish policies and guidelines for the Plan and for the public – private partnershipsStrategic planningTo promote the plan To support the fund rising process

Advisory Board Advisory Board (2 meetings in the year)(2 meetings in the year)

Director of the ICT National Plan in the Ministry of Communications

All the programs in execution with good results

Defining the monitoring system of the (Plan Methodology: Balanced Score Card)

Strategic map of the ICT National Plan and of action linesControl tables with objectives, programs, indicators, goals and institution in charge

Where are we todayWhere are we today

Lessons learned with the processLessons learned with the process

First adjustment of the ICT National Plan with the participation of the leaders of different programs

Appropriation by the leaders of the programs

They found that they are doing much more than they promised at the beginning, in terms of ICT infrastructure, incentive and training of human resources, creating contents and developing more effective processes supported with ICT

They undertook together the alignment of indicators to obtain and realize on the importance of cross sectors support to fulfill the objectives and reach the goals

They realize that together they can obtain much more than with the sum of their parts

The process

Martha C. Rodríguez D.Director

Centre for Strategy and Competitiveness mcr@adm.uniandes.edu.co