Canada Day Parade 2010 Participant Registration

Participant enquiries:

Jessica ThompsJessica ThompsJessica ThompsJessica Thompsonononon

604. 646.3581604. 646.3581604. 646.3581604. 646.3581

jthompson@pacegroup.comjthompson@pacegroup.comjthompson@pacegroup.comjthompson@pacegroup.com

www.canadaplace.ca

Canada Day Parade Participants

We invite you to showcase your organization and celebrate Canada by participating in the Canada

Day Parade, a new tradition to the Canada Day celebrations.

Canadian Pride Canadians are more patriotic than ever. The 2010 Winter

Olympic and Paralympic Games unleashed an explosion of

patriotism that captured the world’s attention for 17 days.

The Parade presents an incredible opportunity for

participants to leverage the emotional equity of the Canadian

brand.

2nd Annual Canada Day Parade

Presented by the Burrard Inlet Fireworks Society, this free

community event features more than 50 entries and

recognizes diversity, multiculturalism, freedom and the

special bond that connect all Canadians.

If your organization would like to be part of the 2nd Annual

Canada Day Parade, please apply by completing the

Participant Registration Form by May 21, 2010. Upon approval

of your application you will be contacted and sent a

confirmation package.

Participants are asked to remember that the purpose of the

parade is to celebrate Canada and provide enjoyment and fun

for members of our community. This purpose should be the

goal when planning and designing entries. The Canada Day The Canada Day The Canada Day The Canada Day

Parade Committee reserves the right to approve or deny Parade Committee reserves the right to approve or deny Parade Committee reserves the right to approve or deny Parade Committee reserves the right to approve or deny

entry to the parade.entry to the parade.entry to the parade.entry to the parade.

For more information on the parade, please contact:

Jessica Thompson

Ph: 604. 646.3581

Fax: 604.689.1808

jthompson@pacegroup.com

Suite 200, 55 Walter Street, Vancouver V6B 1A1

www.canadaplace.ca

Canada Day Parade Canada Day celebrates our nation, our people, our cultures and our values.

Starting at 7pm on Thursday, July, 1, 2010 the 2nd

Annual Canada Day Parade brings the streets to life

with over 50 parade entries showcasing our rich and

diverse nation. Irish, Celtic, Bhangra and Samba

dancers, pipe bands, marching bands, parade floats,

community groups, sporting teams, stilt walkers and

more will wow spectators.

The parade runs from 7:00pm to 8:00pm and begins at

Georgia and Broughton Streets, travels east along

Georgia to Thurlow, turns left on Thurlow towards

Canada Place, and ends at Thurlow and Pender.

Canada Day at Canada Place The Canada Day Parade is preceded by Canada Day at

Canada Place. The award winning festival is the largest

Canada Day celebration in Western Canada. The 22nd

annual event is a high energy street festival at Canada Place

from 10:00am to 7:00pm.

The parade is followed by the two-barge Canada Day

Burrard Inlet Fireworks Show at 10:30 pm.

In 2009, media partners for the day included:

Canada Day Statistics

Attendance:

Canada Day:175,000+

Parade: 100,000+

Fireworks Show: 400,000+

$1 million in earned media

value with 15.2 million

impressions

111,100 website visitors

82% of visitors reside in the

Lower Mainland

65% of guest attend to

celebrate Canada

www.canadaplace.ca

www.canadaplace.ca

Participant Registration Form Please complete and return the following application form no later than May 21, 2010

ORGANIZATIONORGANIZATIONORGANIZATIONORGANIZATION:

CONTACT PERSONCONTACT PERSONCONTACT PERSONCONTACT PERSON: POSITIONPOSITIONPOSITIONPOSITION:

ADDRESS: ADDRESS: ADDRESS: ADDRESS:

CITYCITYCITYCITY: PROVPROVPROVPROV POSTAL CODE: POSTAL CODE: POSTAL CODE: POSTAL CODE:

PHONE (DAYTIME): PHONE (DAYTIME): PHONE (DAYTIME): PHONE (DAYTIME): PHONE (CELL): PHONE (CELL): PHONE (CELL): PHONE (CELL):

EMAIL: EMAIL: EMAIL: EMAIL: WEBSITE: WEBSITE: WEBSITE: WEBSITE:

Entry: Marching Walking Dancing Mascot Float

Vehicles: Car Truck Horse & Carriage Other (Specify):

Number of people: Number of vehicles: Length of entry: ft

Sound emitted: No sound Amplified music Marching Band

Other:

Animals: Yes No If yes, please describe what type and how many:

(Please note that all entries with animals require a clean-up person on the parade route.)

Please fully describe your entry including any special features: Please fully describe your entry including any special features: Please fully describe your entry including any special features: Please fully describe your entry including any special features:

Other: Other: Other: Other: If you have a photograph of your group, float or organization, please provide a copy. If you

would you like to hand out promotional material, please include a sample with your registration for

approval. Please note: There is no parade entrance fee for theThere is no parade entrance fee for theThere is no parade entrance fee for theThere is no parade entrance fee for the 2010201020102010 Canada Day Parade.Canada Day Parade.Canada Day Parade.Canada Day Parade.

RRRReturn eturn eturn eturn completed form bycompleted form bycompleted form bycompleted form by May 21May 21May 21May 21, 2010 by mail, email or fax to:, 2010 by mail, email or fax to:, 2010 by mail, email or fax to:, 2010 by mail, email or fax to:

Jessica Thomspon

Fax: 604.689.1808

Email: jthompson@pacegroup.com

Mail: Suite 200, 55 Water Street, Vancouver V6B 1A1