We Place the Brands that enhance the beauty of women in front of them, at the right place and time.

BMN installs and operates a network of private digital display screens that reach busy, elusive, big!spending women in their native habitat - the salon. We put beauty product mes-saging in front of 25!54 year old women at the most opportune moment, to showcase and influence pur-chasing decisions on beauty and related products. We engage, inform, and entertain women who reli-ably invest 2 ! 4 hours of their precious time to look and feel good. Using video programming on HD LCD screens located in the busiest parts of upscale hair, nail salons, and spas. BMN programming is tai-

lored to appeal to salon and spa clients, keep them engaged, and drive awareness in the

salons or at nearby retail locations.

Brand Media is a privately held digital media agency that helps beauty brands expose their featured products to intrigued, entertained, and motivated woman along the path to purchase. We are located in Atlanta, GA.

When it comes to hair care and cosmetic products multicultural women are thought to outspend other women by as much as six times. The ethnic hair and cosmetic market in America and Internationally are roughly a 9 billion dollar industry and multicultural women are by far the biggest spending group. BMN gets your product advertising in front of these women at just the right time. You can extend the strong visual impact of your broadcast and digital assets right into places where these products are sold and dis-cussed. Build brand awareness, launch new products and encourage trial use through in-salon promotions.

Audience: Through our strategic alliances, we have a network of 5000 plus salons reaching millions of female consumers monthly, and we have 150 salons with BMN.tv installed reaching over 150,000 plus female consumers visit our salon partners every month.Content: The programming shown on the screens in the salon is fashion, beauty and lifestyle related.Environment: The beauty, fashion, and lifestyle related branding is contextually relevant within the salon environment.

Media opportunities: Brands can sponsor content, ads, events, sampling, surveys, product demonstrationsCost/CPMs: $25.00 per salon/per month 15-second motion graphic ad.R eca l l /Awa r e n es s : M a x i m u m impact, in fact according to Neilson Con-sumer Survey. “Awareness and Effec-tiveness of Digital Display Screens Installed in retail locations,” digital out-of-home media (DOOH) increases sales at the point of sale.

Screen size/ Screen placement per venue: Our typical salon is installed with a 42- inch LCD HD screen; these screens are place in high dwell areas. The salon lobby or dryer areaGeography, number of markets, number of location: Through our strategic partnership, which allows us access to over 5000 salons, our net-work is installed in 150 locations over 3 cities Atlanta, Charlotte, and Houston.Creative specifications & IP dis-tribution: MPEG4 video, Flash, JPEG, and other still formats, reformat your existing assets. Ad spot lengths are 00:15, 00:30, 00:60, 00:90 spots play twice per hour, throughout the days. Day parting is also available, cost are a fraction of television and traditional media.

Dynamic messaging: Digital signage offers many benefits that traditional static signs don’t. These dynamic displays are very versatile, eye-catching, and a excellent tool for com-municating to your customersCompliance Proof of perfor-mance: At the end of a campaign we can provide metrics such as proof of play, how many times the ad ran on the network, a list of the locations where the ad ran, how many people visited that salon during the campaign and what was the average dwell time of the con-sumer. If the ad was tied to a call to action, what action did the customer take? Mobile /Social integration: Social media provides real time experiences, and through social DOOH, advertisers can connect these social media chan-nels to DOOH networks enabling brands to reach a target audience.

Our reach of more than 100k monthly female consumers we provide our marketing partners with multi-touch opportunities to engage this audience and increase sales locally regionally, and nationally. No other platform delivers brands and advertisers with direct access to high profile fashion, beauty, lifestyle related events, as well as ride and drive experiences, red carpet events etc. BMN works closely with our brand partners to create, develop custom promotions contextually relevant to specific brand and event.

Digital TV - 32-42 HD LCD screens that are full motion sight and sound, content includes fashion, hair care, and lifestyle related video segments

In salon sampling - Product trial use, combined with e-coupons, drives significant results

Posters - Static posters in common areas display constant messaging

Branded content - Using our digital signage screens, along with advertiser logo, and messaging. Sponsor content is important to our salon partner’s customer

Mobile Devices - Consumer engagement through smart phone devices, with calls to action such as QR codes, e-coupons, and geo targeting are just a few of the ways consumers engage with your on screen con-tent.