Audience research.

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Audience Research

Transcript of Audience research.

Page 1: Audience research.

Audience Research

Page 2: Audience research.

Questionnaire

Page 3: Audience research.

Questionnaire results

Which Magazine Do you Prefer?

Rolling StoneTop of the popsKerrangNMEBillboard

What Bands/Artists Do You Like?

Rihanna

Two Door Cinema Club

Professor Green

Ed Sheeran

Adele

Slipknot

Justin Beiber

Tinie Tempah

Chase & Status

Mumford and Sons

Pendulum

Other

What Essentials Would You Expect In A Music

Magazine?Interviews Festival/Gig

CoveragePosters Backstage Cov-

erageReviews New ReleasesTop 40

Page 4: Audience research.

What Attracts You Most About A Music Magazine?

The CoverThe Headline'sThe TitleThe Fonts/ColoursThe General Look Of It

How Much Would You WANT To Pay For A Music

Magazine?£0-£1£1-£2£2-£3£3-£4Over £4

How Much Would You EXPECT To Pay For A

Music Magazine?£0-£1£1-£2£2-£3£3-£4Over £4

Page 5: Audience research.

Reflection

After conducting my questionnaire I have concluded that in order to reach the target audience intended for the magazine (approx 16-25 years) I would price the magazine at about £2 as this is not too little to be realistic, yet is in the category of which the majority chose that they would like to pay for a music magazine.I will also make the name of the magazine one worded as this is sharp and straight to the point. In the questionnaire the majority of people asked said that the headlines as well as the general look of the magazine attracted them most to buy or look at it, taking this information into consideration I will try to make the headlines stand out as much as possible, as well as trying to make the overall appearance of the magazine looking simple, yet informative, appropriate for the audience and exciting!