Apollonia presentation 2014
Transcript of Apollonia presentation 2014
APOLLONIA
Presentatio
n
Established in 2011, having as a primary objective to produce
and supply the International market with Cretan products
characterized by exceptional quality, meaning natural product not
only of excellent flavor and taste but also totally safe with
outstanding healthy attributes.
Based on our strict total quality system at all production and
storage stages, we can guarantee the final quality of all
APOLLONIA products.
Only the best is good enough for our clientele.
Because we respect the companies and consumers who
choose APOLLONIA products, we are offering products with
characteristics beyond any expectation.
Natural – Healthy – Safe – Tasty – For a better living
Terra Creta is a famous Cretan company, that applies vertical production(from the olive grove to the bottle) and is well known for it’s high qualityproducts. It is established in more than 25 countries so far bycollaborating with major distributors and retailers on a long-term basis.
APOLLONIA is a dynamic project of high importance, that offers to theGreek and international consumers, a variety of natural and hightquality Cretan products such olive oil, thyme honey, diary products,herbs etc.
GENERAL MANAGER - Mr. Konstantinos Astropalitis
Quality Cretan Olive oil is a major product for APOLLONIA for a
variety of reasons
Olive oil is the main product of Crete, since thousands years
ago, meaning that there is a vast knowledge and experience
on cultivation of the olive tree and production of olive oil.
Produced quantities of good olive oil are high enough to
cover exports from demanding customers in different
countries.
Quality extra virgin olive oil is a trend in many countries
today, due to it’s significant positive affect in our health and
our well being, with increased quantities every year
THE HISTORY & THE
ANCIENT OLIVE TREE OF VOUVESIt is the Cretans who are credited with
the first olive oil production for organized trade.
Archeologists have found evidence (clay jars,
recordings on tablets and the remains of oil
mills) that the Minoans had the most productive
olive groves in Greece and often exported their
olive oil to the rest of mainland Greece and the
Aegean islands, as well as Egypt and Syria, as it
was deemed to be of the best quality.
The monumental Ancient Olive Tree of Vouves,
the oldest olive tree in the world (>3000 years
old), has been declared as “natural heritage
monument”.
Its branches are used to prepare the wreath for
the Olympic games Marathon winner every 4
years
The region
The region
Kolymvari at western Crete is an
renowned PDO (Protected Designation
of Origin) region. The soil, the climatic
conditions, the variety and most
importantly the people have created a
natural product of unparallel quality.
The Koroneiki variety is often hailed as
the best in the world and has the
nickname of the ‘royal type’.
Apollonia estate
CULTIVATION, FARMING AND OLIVES
•Olive oil is the natural juice of the olive fruit, the source of
our liquid cold.
•We collect olives from the region and by close cooperation
with more that 1100 farmers (under AGRO 2-1, 2-2
standards) , we are able to guarantee both quantities and
quality
•We give significant incentives to the farmers aiming in
higher quality products, environmental care and long term
cooperation.
•
•We collaborate with different local and international
research institutes in order to elevate the stability and
healthy attributes of our products
OLIVE OIL VERTICAL
PRODUCTION FACILITIESModern, newly constructed and high capacity facilities (with advanced
infrastructure for olive oil extraction, storage and bottling) at Kolymvari, ensuring
all aspects of olive oil production and bottling are managed from a single site.
APOLLONIA FARM FRESH
PRODUCTION, THE OLIVE OIL MILL
PRODUCTION, THE OLIVE OIL MILL
• Innovative design, fully automated production offering lower
production cost and total control of all the production aspects
• Continuous extraction, quality classification of the olives on
receiving and two-phase extraction guarantee the highest quality of
olive oil with fast and reliable service to our farmers
• Environmental friendly construction by using solar tubes for
internal lighting system and two-phase extraction technique to avoid
water waste and environmental pollution
• All production machinery are made from 100% stainless steel 316L,
and are multi-certified with IFS, ISO 22000:2005 (HACCP), ISO
9001:2008, Kosher, BIOHELLAS NOP-USDA, KRAV and ECOCERT for
Organic Olive Oil extraction.
PRODUCTION, THE OLIVE OIL MILL
OFFICES & BOTTLING PLANT
• Four floors of offices with a total area of 2,500 sq. meters,
• Two automatic bottling lines with a capacity of 4,000 bottles per hour,
• Three semi-automatic bottling lines with a capacity of 600 containers per hour for special bottles or tins,
• Flexibility for using a variety of different bottles or tins,
• Twelve stainless steel, olive oil storage tanks with a total capacity of 2,100 tones,
• Multi-certified total quality management systems: IFS, ISO 22000:2005 (HACCP), ISO 9001:2008, Kosher, BIOHELLAS NOP-USDA, ECOCERT and KRAV for organic olive oil production.
• Storage space of 1200 sq. meters.
OFFICES & BOTTLING PLANT
OLIVE OIL PRODUCTION FIGURES
• Average annual production Tons/year
Greece : 330.000
Island of Crete: 110.000
Chania perfecture : 35.000
Kolymvari area, PDO certified: 15.000
Our olive mill : total production capacity 4.000
Our bottling unit : total bottling capacity today (one shift)
10.500
The biggest capacity for olive oil production
and bottling in the area.
POINTS OF DIFFERENCE
• Total Quality System
• Sustainable growth
• Variety of olive oil categories (Extra Virgin, PDO KOLYMVARI, Organic) and flexibility in packaging
• Guaranteed quantity through our collaboration with more than 1100 farmers
CERTIFICATIONS
- ISO 22000:2005
- ISO 9001:2008
- IFS - Higher Level
- Organic
(EU, USDA, KRAV, Cosmetics)
- PDO Kolymvari Hania Crete
- Agro 2:1-2:2
- Kosher
TOTAL QUALITY SYSTEM
FOR APOLLONIA QUALITY HAS 4 PILLARS
TOTAL QUALITY SYSTEM
Laboratory analysis according to
International Olive Oil Standards
(IOOC)
Organoleptic evaluation (Taste –
Flavor)
Strict control for pesticides –
plasticizers – heavy metals – other
contaminants
High level of vitamin E, polyphenols
and other healthy microelements
LABORATORY EXTENDED ANALYSIS
EU regulation: requires test for 28 attributes
Our products are tested for 243 attributesincluding pesticides, plasticizers, heavy metals etc
TOTAL QUALITY SYSTEM
International Awards
•In-store tasting
•Social media
•Blogs
MARKETING ACTIVITIES
promo actions
with our partners
Terra Creta as a leading olive oil company
at an international level hosted a
conference in October 11-14th with 150
participants from 14 countries.
- 20 scientists
- 39 presentations
- Innovations workshops
- Harvesting, milling and Olive Oil tasting
- Produced for first time olive oil from the
Ancient Olive Tree of Vouves
International Conference 2012
PDO (Protected Designation of Origin), isa certified origin product, characterized byrich fruity aroma and a natural pepperyflavor. With low acidity ( 0.2-0.6 ) due tothe particular care in cultivation, selectionand milling of selected olive crop.
Each product has a unique serial No. foreasy quantities control by EU and localauthorities
Ideal for salads, dips and pizza roasting,cooking and frying
PRODUCTS
PDO KOLYMVARI EXTRA VIRGIN OLIVE OIL
This high quality and multi-certified
Organic Extra Virgin Olive Oil comes from
centuries old olive tress located in the
region. 100% natural product. No chemical
fertilizing or pesticides are used during
farming. Certified according to
USDA/NOP, BIOELLAS, BIOCERT, KRAV and
ECOCERT. Acidity ( 0.2 - 0,6 )
Ideal for salads, fish and roasts.
PRODUCTSORGANIC (BIO) PDO EXTRA VIRGIN OLIVE OIL
Extra Virgin Olive Oil, has a gold-greenhue, with a balanced taste and a long-lasting smooth aftertaste. The fruityaroma is due to the Koroneiki olivevariety used in this wonderful olive oil.
Excellent product in a fair price
Acidity ( 0.3 - 0,6 )
Ideal for roasting, cooking and frying.
PRODUCTS
EXTRA VIRGIN OLIVE OIL
PRODUCTS / APOLLONIA
MARMELADE / JAM
NO
PERSERVATIVES
MADE - FROM FRESH FRUIT
ISO 9001 / ISO 22000
IT CONTAINS WHOLE PIECES OF
FRESH FRUIT
CONTENT OF FRUIT 70-80%
TRADITIONAL CRETAN MARMELADE /
FACTORY / MARMELADE / JAM
Our Marmalades / Jams
are made of best
quality fruits from Crete, with a fruit content of
70 to 80%, no preservatives andno artificial
coloring and flavors added.
PRODUCTS / APOLLONIA
HONEY TRADITIONAL
Honey from the Mountains of Crete
Honey with the aroma of Crete
Our honey is produced in the mountainous
regions of Crete from pure thyme and herbs
18 to 60 pollen grain without preservatives.
highest quality,
were Herbs wildflowers and thyme grow
From wild bees And
FACTORY / HONEY
PRODUCTS / APOLLONIA
BREADSTICKS / RUSKS
Our Breadsticks
are made in a wood oven from pure and of
the highest quality ingredients, with no added
sugar and preservatives and with therapeutic
properties like the Traditional Cretan Ntakos,
Breadsticks from locust and many other
incredible flavors.
no preservatives
FACTORY BREADSTICKS / RUSKS
PRODUCTS / APOLLONIA
HERBS FROM CRETAN
CRETAN HERBS
Our herbs come from the
mountains of Crete, some wild,
some cultivated, with therapeutic
properties, unique taste and
wonderful natural colors.
Without preservatives
and added flavors.
FARMA / APOLLONIA
PRODUCTS / APOLLONIA
SPICES
Our spices come
from the of Crete, some cultivated,
with therapeutic properties, unique
taste and wonderful natural colors.
Without preservatives and added
flavors.
ORIGINAL SPICES
PRODUCTS / APOLLONIA
CHEESE / GRAVIERA
Our Graviera Cheese,
best quality, made of goat &
sheep milk is produced in
the mountainous areas of
Crete without the addition of
preservatives and flavors.
Unique pleasure.
CRETAN CHEESE / GRAVIERA
PRODUCTS / APOLLONIA
SOAPS FROM OLIVE OIL
Our soaps
are made from 50%
olive oil
and fruits, flowers,
herbs and other different
plants from the nature.
Without preservatives
and chemicals.
SOAPS / OLIVE OIL AND FRUITS,
FLOWERS, HERBS.
MARKET PRESENCE
Central office: Chania,Creta,Greece,
Str. 12 Eleftherias
Tel: +306972775173
E-mail: [email protected]
General Manager Mr. Wehr Peter
Manager Mr. Konstantinos Astropalitis
E-mail: [email protected]
E-mail: [email protected]
Website: www.apolloniacretanproducts.com
Facebook: Apollonia Cretan Traditional Products
APOLLONIA CRETAN TRADITIONAL PRODUCTS