中國 내수시장으로 進軍하라 !

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中國 내수시장으로 進軍하라 !. 박경하 부사장 / 경영지도사 ( 주 ) 엠케이차이나컨설팅 www.mkchina.com. 목 차. 1. 우리가 중국으로 가는 까닭은 ? 2. 중국 내수시장 , 왜 하필 지금인가 ? 3. 중국시장 , 이것만은 알고 가자 !. 1. 우리가 중국으로 가는 까닭. 1.1 우리가 중국으로 가는 까닭은 ?. - PowerPoint PPT Presentation

Transcript of 中國 내수시장으로 進軍하라 !

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    RESEARCH

    SWOT Product Targeting Segmentation Positioning Pricing Market Trend Success Modeling

    ANALYSIS

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    Promotion - Road Map - Matching

    Distribue Planning Invest Relations - -

    STRATEGY

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