Stefan JacobyPresident and CEOVolkswagen Group of America

““RealistischRealistisch””

““Get Get Real”Real”

The The World’s World’s MostMost Innovative Innovative

High-Volume High-Volume BrandBrand

5 Pillar Strategy1. Products

5 Pillar Strategy1.Products2.Brand Positioning

Das Auto.

Quality Improvements by Calendar Year 2004 - 2008

Source:Source: FPQ Prognosis, K-GQS-8/2 FPQ Prognosis, K-GQS-8/2

Complaints / Vehicle after 12 Month Ownership

1.391.22

0.980.83(YTD)

Prob

lem

s /1

00 V

ehic

les

0.80

12%12%20%20%

15%15%

2004 2005 2006 2007 2008Fcst.

The Best Residual Value Model in Segment

RabbitRabbitJettaJettaEosEos

The Best Overall Brand

5 Pillar Strategy1.Products2.Brand Positioning3.Dealer Network

5 Pillar Strategy1.Products2.Brand Positioning3.Dealer Network4.VWoA

5 Pillar Strategy1.Products2.Brand Positioning3.Dealer Network4.VWoA5.Local Production

Mark BarnesChief Operating Officer,

VW Brand

Toscan BennettVice President Product

Tim EllisVice President Marketing