Shloka SolankiGraphic Design

2014

COPY WRITING MAGAZINE DESIGNFOLDER DESIGN

WAY FINDING

WEB DESIGN

PHOTOGRAPHYTYPOGRAPHY

E-PUBLICATION

FOLDERDESIGN

The brief was to explore paper folding and design a folder for a product, brand or service.

Fabindia is India’s largest private platform for products that are made with traditional techniques, skills and hand-based process.

Individual project I 2 weeks

The brief was to write a copy for an existing brand and make a poster

Brand Name: Airtel

Tagline: tell a tale

Headline: Connections jo kareeb laye

Call of action: www.airtel.in

COPYW ITINGIndividual project I 1 week

An advertising campaign can be worked out on similar lines to propagate the use of the tag line.Tell a Tale.

The brief was to re-design an existing magazine by analysing the layout and improving on it.

Outlook Traveller is a monthly magazine from the stable of Outlook Publishing India Pvt. Ltd and the only significant magazine aimed at the travel reader. It has introduced readers to the wonders of unknown destinations while also encouraging travellers to take a fresh look at familiar places.It was published in 2011.

Individual project I 2 weeks

MAGAZINEDESIGN

Column grid is used to loose the confusion of the content in the magazine, thus creating a proper visual hierarchy for the reader.

The magazine is re-designed to be image effective keeping the text balanced.

A lot of breathings space is provided to keep a contrast between the visual elements.

Proposed grid structure

Existing grid structure

Fixed column grid with no visual hierarchy of the content in the magazine

The text and images in the magazine have equal emphasis, thus making the reader loose the ability to concentrate on details.

The content page needs categorisation and emphasis on the regulars.

Paragraph Style

Plantagenet Cherokee body text - 11ptsubheading - 17ptfolio line - 10pt

Gutter space - 5mm

Margins - 8mm

Cover Page

Magazine Cover Design

The brief was to design the layout of a web site on photoshop and linking it on dreamweaver. I have contemplated a layout for the brand Burberry.

Burberry is a luxury brand with a distinctive British sensibility, strong international recognition and differentiating brand values that resonate across the globe.

The essence of the brand is reflected throughthe layouts in a crisp manner.

WEB

Explorative project I 3 weeks

E- NewsLetter

The brief was to design a layout for a news letter and publish it using html codings.

E- Magazine

The brief was to design an e-magazine for ipads.

wayfinding

The Brief was to design a family of sign types that not only addressed primary information and wayfinding needs but also recognises secondary issues and audiences with an appropriate information hierarchy and at the same time enhances the wayfinding experience keeping in mind available technology and resources.

St. Sepulcher Cemetery founded in 1980s is one of the biggest cemetery in pune sheltering graves from many churches.

WAYFINDINGIndividual project I 4 weeks

St. patrick Cathedral

Signage DesignPlotting.

St. Xaviers ChurchZion Pentecostal Church

There is no board of St. Selpulchar Cemetery on the main road, which is the solapur highway.

No parking sign outside the cemetery,No office board with timings.

No board near the toilets, No sign boards indicating the church name.

Key problems

Target Audience Language

The primary audience are the families of the deceased people in the cemetery.

The secondary audience are the workers of the cemetery and the church authorites who periodically visit there.

Englishconsidering it as a language understood by all.

The form of the board is inspired from Roman Architecture which establishes its hierarchy to the origin of christianity culture.

Approx. signage height : 9.5 ftConsidered human height : 6.5

Type face

OptimusPrincepssemiboldabcdefghijklmnopqrstuvwxyz1234567890

Typographic style Colour palette

Black - Structures

Brown - Panels

The brief was to design 4 products:

Book Cover Hoarding Stamps Posters in three different styles that is: Image Dominant Text Dominant 50 - 50 using the photographs clicked during the photography course in studios.

TYPOG APHYExplorative project I 2 weeks

ADVANCED

1

2

3

4

Image dominant

50 - 50

Book Cover

Hoarding

50 - 50 Image dominant

50 - 50 Text dominant

Stamps

Image dominant

50-50

Text dominant

Wall Poster

PhOtOG APHYIndividual project I 2 weeks

POB : Jaipur, RajasthanDOB : 3rd November 1993

Phone : +919975480059Email : solanki.shloka93@gmail.com solanki.shloka@mitid.edu.in

Hello!

I am Shloka Solanki, 3rd year Graphic Design student in MIT Institute of Design, Presently looking for a 6 - 8 weeks internship from the month of june 2014.

My interests lie in publication design, colours and signage systems. I like oil painting and sports like badminton and basketball.

SHLOKA SOLANKI

Software skills

Education

2009 - (CBSE board) Indian International School, Jaipur

2011 - (CBSE board) Maharani Gayatri Devi school, Jaipur

2014 - (3rd year) MIT Institute of Design