New product launch

Post on 17-May-2015

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Product: Gold to Go- Gold vending machine

Transcript of New product launch

New Product LaunchGold to Go

Gold Vending Machine

Name Roll No.

Dilraaj Singh A 10

Angad Singh A 34

Tanveer Singh A 40

Karan Thapar A 56

The GOLD to go vending machine is an unmanned

point of sale. It offers an extraordinary opportunity to

purchase gold bars and coins of assured quality,

backed by the security and with the ease-of-use of  a

vending machine.

Prices are updated in real-time.

The GOLD to go gold vending machine is largely

burglar-proof and tamper-resistant.

GOLD to go

GOLD to go is a trading and sales concept

which facilitates selling gold bars and coins

independently from shop-based display and

sales locations.

The installation of specially developed gold

vending machines reduces expenditures for

rooms, staff and storage to a minimum.

Unique retail sales approach

Passport/ID-scanner for money laundering

prevention External and internal camera systems Different alarm systems Protection against electric power failures Safe cash and product boxes

Security System

Working of the machine

Potential buyers will be encouraged by current

prices and instant delivery as well as the attractive appearance of the precious metals in the gold vending machine.

Advantage

4P’s for GOLD to go

• Gold BarsProduct

• Automatic updatePrice

• High security standardsPlace

• Video demonstrationPromotion

In the standard version, our GOLD to go ATM’s

are equipped with the following products:

Gold Bars 1 gram, 5 gram, 10 gram and 1 ounce

Krugerrand 1/10 ounce, 1/4 ounce and 1 ounce

Kangaroo 1/10 ounce and 1 ounce

Maple Leaf 1/10 ounce

Products

Products

The vending machines update their prices

to market value every ten minutes over an

internet connection.

Price

Locations with very high security standards

and good environment variables are

considered – like airports, shopping centers

with upscale demand & hotels.

Place

Live Telecast of launch via News Channel

Launch during Diwali festival

Video Demonstration through social media

Promotion via mobile vans

Promotion

Print Advertising

5 years from now

Changing the perception of investors

Launch at least one machine in every state

To be leading seller of pure & quality gold

Tie ups

Forecasting

Thank you