Multichannel

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Multi channel Retailing

Transcript of Multichannel

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    Multi-channel shopping: Understanding what drives channel choiceSchoenbachler, Denise D;Gordon, Geoffrey L

    The Journal of Consumer Marketing; 2002; 19, 1; ProQuest Centralpg. 42

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

  • Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.