Post on 21-Jan-2018
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Frictionless Internetraimo van der klein
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NOSHEMA NOKIA KPN MOBILE MONDAY LAYAR
raimo van der klein
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@rhymo @glasseffectnl
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Context Mapping Designing Google Glass services requires to understand the user’s context. With Context Mapping we help you to find relevant contextual triggers to design Glass services.
Concept Development To find your possibilities with Glass we can support you with eyeopening presentations, inspirational workshops or hackathons.
App Development We Develop Glassware & apps. Support you with launching and promoting your Glass project with the world
Our Services
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Glass for Business
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Glass Hackathons
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Glass Workshops
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Glass Apps
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Glass Apps
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Customers
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TMG Funda
Sanoma Digital ABN AMRO
Nederlandse Spoorwegen Rabobank Active Ants
NOS Heijmans
UCB Warchild Randstad
Veiligheidsregio Groningen (Brandweer) !
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where are we now?
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PEOPLE
INTERNET
SENSORS
AI
SOCIAL
CLOUD
BIG DATA
“Voice to Data”
“Content to Context”
“UX to AI”
PEOPLE
INTERNET
CONTEXT
INTELLIGENCE2000 2008 2016 2022
From Apps!to Big Data
From Services!to Agents
From Synchronous!to A-synchronous
four layers of personal technology
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PEOPLE
INTERNET
AI
SOCIAL
CLOUD
“Voice to Data”
PEOPLE
INTERNET
INTELLIGENCE2000 2008 2016 2022
From Apps!to Big Data
From Synchronous!to A-synchronous
Copyright Raimo van der Klein
SENSORS BIG DATA
“Content to Context”
“UX to AI”
From Services!to Agents
CONTEXT
four layers of personal technology
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the third wave of mobile
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wave 1 1992-2000
“CONNECTING PEOPLE”
wave 2 2000-2008
“CONNECTING INTERNET”
wave 3 2008-2016
“CONNECTING SENSORS”
?Nokia 3210 (160 million sold)
iPhone (350+ million sold)
No icon device. yet
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smartphone is optimized for content consumption
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G L A S S E F F E C T 18http://weneverlookup.tumblr.com/
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Hardware mutations
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Google Glass
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Android Wear
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Nymi band by Bionym
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Ring by Logbar Inc
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TellSpec
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Intel Mimo
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Amazon Dash
NEST
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Boston Dynamics
DEMOCRATISING MAPPING
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1st wave. SOCIAL
(PEOPLE)
2nd wave CLOUD
(INTERNET)
3rd wave BIG DATA
(CONTEXT)
the 4th layer: intelligence
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ME
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Hardware mutants get born They have a body, a mind and a voice
These new entities are not about consuming content
They are here to make our lives easier..
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Between 10k and 20k sold in the „US” 100 pieces in Netherlands
Available only to Glass Explorers Sales before summer in US?
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Glass close-up
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Navigate with Touch Pad
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The Display 640 X 360 (25” at 8 feet)
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Camera: Photo 5MP Video 720p
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A rear view mirror. It shows you the needed information to do the required actions
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Deliver highly contextual services with a minimal amount of friction between
intention and action.
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glass is about seconds
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glass basics: - triggers - commands - timeline - apps - subscribe
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glass basics: - triggers - commands - timeline - apps - subscribe
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location
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time
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time
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manual
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glass basics: - triggers - commands - timeline - apps - subscribe
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standard commands:
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• google • take a picture • record a video • get directions • send message to • make a call to • make a videocall to • take a note • listen to
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• Add a Calendar Event • Call Me a Car • Capture a Panorama • Check Me In • Create a 3D Model • Find a Recipe • Learn a Song • Play a Game • Play Music • Record a Recipe • Remind Me To... • Show a Compass • Start a Bike Ride • Start a Round of Golf • Start a Run • Start a Stopwatch • Start a Timer • Translate This • Tune an Instrument
“ok glass” and then some...
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glass basics: - triggers - commands - timeline - apps - subscribe
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timeline
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glass basics: - triggers - commands - timeline - apps - subscribe
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Google Now pinned cards
apps
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access to hardware: camera, gps, motion
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glass basics: - triggers - commands - timeline - apps - subscribe
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„They are here to make our lives easier..” How does that work in our business?
It’s getting personal
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(Glass) Service
Intelligence
Big data
Context of the user
sensor
sensor
sensor
sensor
sensor
sensorsensor
sensor
sensor
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ENVIRONMENT
WEATHER SOUND LEVELS
SOCIAL (WHO?)
FRIENDS/ STRANGERS
ACTIVITIES
AGENDA VERBS
PHYSIOLOGICAL
BODY QUANTIFIED SELF
ME
BELIEFS INTENTIONS INTERESTS
VIRTUAL PRESENCE
FACEBOOK TWITTER
SPATIO TEMPORAL
LOCATION TIME
Transform context in digital data
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ENVIRONMENT
WEATHER SOUND LEVELS
SOCIAL (WHO?)
FRIENDS/ STRANGERS
ACTIVITIES
AGENDA VERBS
PHYSIOLOGICAL
BODY QUANTIFIED SELF
ME
BELIEFS INTENTIONS INTERESTS
VIRTUAL PRESENCE
FACEBOOK TWITTER
SPATIO TEMPORAL
LOCATION TIME
Don’t start from zero:!What do I know from
the user and his context?
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four phases of designing a microinteraction
trigger rules feedback loops
Source: Microinteractions by Dan Saffer
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